Experience

Fasthouse

• United States
• Manufacturing
• 1 - 100 Employee

• President/CEO

  • Feb 2023 - Present



Smith Optics

• United States
• Sporting Goods Manufacturing
• 100 - 200 Employee

• Global General Manager

  • Apr 2022 - Feb 2023

• VP of Global Sales

  • Mar 2019 - Apr 2022



OluKai

• United States
• Spectator Sports
• 100 - 200 Employee

• Director of Sales, Western U.S.

  • May 2015 - Mar 2019



Smith Optics

• United States
• Sporting Goods Manufacturing
• 100 - 200 Employee

• Sales Manager Western US

  • Oct 2012 - May 2015

  Responsible for establishing and achieving sales goals, across all divisions, within the Western United States. Manage an independent sales force within the region consisting of 24 reps, as well as overseeing global Motorsports Division coordinating sales and marketing efforts. Provide frequent communication, personal and otherwise, to rep force ensuring they stay focused and motivated and keeping them apprised as to their current business volume in relation to their goal. Work with Sr. management and other territory managers to create and institute sales programs and incentives for the account base. In 2013, inaugural year of new position, increased region sales in excess of 41% over the prior year, and exceed the worldwide Motorsports sales goal by approx. 10%. In 2014 the territory achieved another year of double digit growth, exceeding $20M in sales.

• General Manager - Motorsports

  • Jan 1998 - Oct 2012

  Responsible for establishing and monitoring sales goals for all accounts worldwide within the Motorsports Division as well as implementing time lines for achieving those goals. Provide frequent communication, personal and otherwise, to account base supplying monthly sales reports to keep them apprised as to their current business volume in relation to their goal. Create and institute sales programs and incentives for distributors and their sales forces. Manage product line including initial as well as monthly forecasting, product pricing, inventory and delivery. Oversee focused marketing effort with respect to national and regional ad campaigns, promotions, trade conventions, sales seminars, and athletic endorsements. Div. growth in excess of 133% since hiring.



Thor Motocross

• Retail Apparel and Fashion
• 1 - 100 Employee

• Division Manager - Slippery When Wet

  • Aug 1993 - Jan 1998

  Responsible for implementing and defining overall marketing, communications and public relation strategy for a manufacturer of watersports/motocross apparel and accessories. Direct a staff and outside resources with ultimate responsibility for company-wide product sales. Manage overall product line development including revenue and sales projections, budgets, vendor sourcing, product pricing, inventory and delivery. Primary vendor contact for marketing activity support. Directed programs pertaining to all aspects of advertising, promotions, media relations, sponsorships and athletic endorsements. Created and implemented sales training programs and trained national sales force of 100+ employees. Achieved over 100% growth of annual company sales and revenue projections for two consecutive years. Achieved division growth of approx. 525% within 5 years.



Smith Optics

• United States
• Sporting Goods Manufacturing
• 100 - 200 Employee

• National Sales Manager

  • May 1993 - Aug 1993



Thor Motocross

• Retail Apparel and Fashion
• 1 - 100 Employee

• Sales Manager

  • Sep 1990 - May 1993