Experience

Kochava

• United States
• Advertising Services
• 100 - 200 Employee

• Senior Product Manager

  • Jun 2022 - Present

  Responsible for the core Measurement and Publisher Suite product stacks, accountable to: - Define the product strategy and roadmap based on customer needs, market trends, and business goals- Conduct market research and competitive analysis to inform product decisions- Collaborate with cross-functional teams (engineering, design, sales, marketing, etc.) to ensure alignment and successful product delivery- Create and prioritize product backlogs and user stories, and communicate them effectively to the development team -Manage the product development lifecycle, from ideation to launch and post-launch analysis- Monitor product metrics and KPIs to track success and identify areas for improvement- Engage with customers and gather feedback to inform product improvements and new features- Develop and consult GM on pricing and packaging strategies for the product- Stay up-to-date with industry developments and emerging technologies, and integrate them into the product strategy as appropriate- Mentor and manage junior Product Managers and guide Project Management Show less

• Director of Technical Partnerships

  • Apr 2019 - Jun 2022

  Responsible for the 3P programmatic data ingress relationships and all programmatic data egress destinations; ensuring both reliability and adherence to relevant partner agreements.

• Director of Account Management

  • Mar 2015 - Apr 2019

  Responsible for the team(s) of Account Managers and their performance of the expectations for support. Regularly reported KPIs to the Executive Team on retention, growth, performance and churn.Prioritize product roadmap and requests based on current client feedback and respective roadmaps.