Mark Bensel
Product Manager at VIEW Micro-Metrology- Claim this Profile
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Bio
Experience
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VIEW Micro-Metrology
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United States
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Machinery Manufacturing
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1 - 100 Employee
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Product Manager
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2022 - Present
Managed product portfolio, lead product development, and directed marketing efforts for the View brand in all of Asia. ● Spearheaded the design, development, and manufacturing of a new ultra-high accuracy measurement machine to serve as the leading high accuracy machine in the organization. ● Developed a new ISO compliant calibration routine for high performance measurement machines resulting in 25% improved accuracy for all machine models and up to 4 hours saved per calibration. ● Created new marketing art and content including software release documents, machine technical sheets, software icons, and machine artwork for the product lineup. Show less
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Quality Vision International (QVI®)
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United States
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Machinery Manufacturing
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100 - 200 Employee
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Program Manager, Model Based Enterprise Solutions
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2021 - 2022
Oversaw a software development team based in Hungary working on a Model Based Enterprise software suite integrated with QVI’s metrology equipment. Worked with organizational partners and customers to understand client needs and provide developmental direction. ● Created a software bug tracking system for the organization, identifying up to 30 software bugs a month, responding to client support requests, resolving these bugs in a timely manner, and resulting in a 50% increase to client satisfaction. ● Led a week-long series of technical software demonstrations for a group of organizational partners, providing education and strategy for model-based definition solutions. ● Partnered with key stakeholders to develop the next generation of the QIF standard, a universal CAD file type, to make sure customer needs were adequately addressed. Show less
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VIEW Micro-Metrology
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United States
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Machinery Manufacturing
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1 - 100 Employee
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Operations Manager
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2020 - 2021
Managed an on-site team of 5 staff members and a remote team of 4 staff members. Acted as the lead operations manager, overseeing a variety of departments including sales, software development, service, and marketing.● Participated in an implementation project, improving the performance of a microscope product by 400%, and ranking this product as the leading machine product at the organization for its accuracy and 100x magnification capabilities.
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Business Development Manager
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2019 - 2020
Oversaw business development programs for the organization including technical demonstrations, hardware and software development direction, and lead generation.● Created an interactive demonstration showcasing the key technologies of View that allowed customers and channel partners to connect real world applications with View technology. The demonstration is presented >5 times per year all over the world and has doubled channel partner lead generation.● Designed a retrofit package for an underperforming product line that improved focus performance by 50%, resulting in 10+ machine sales per year as client demand increased for tighter machine specifications. Show less
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Applications Manager
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2017 - 2019
Managed a team of 3 applications engineers, processing > 50 client project applications per year.● Implemented a new system feature for an experimental machine that improved measurement performance by 300%, turning the product into a viable product that has since become 1 of the top 3 most profitable machines in the View portfolio.● Led a sensor integration initiative, testing and implementing new measurement sensors for machine in the field, replacing more than 25+ machine sensors, and improving machine measurement accuracy by 25%. Show less
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Applications Engineer
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2014 - 2017
Developed customer applications on high-performance metrology systems to meet customer specification. Supported hardware and software testing on the metrology equipment and provided customer and channel partner training.● Acted as the lead engineer on a project for a large international organization and participated in 3 overseas trips to set up the quality control process. Performed thorough repeatability and reproducibility testing on the process to guarantee design specifications were being met.● Led a portfolio of software quality assurance assessment, evaluating 40+ applications, identified 150+ bugs, executed any necessary software enhancements. Show less
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Education
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Arizona State University
Bachelor's degree, Mechanical Engineering