Experience

ACS Technologies

• United States
• Software Development
• 700 & Above Employee

• Director Sales Operations

  • Oct 2018 - Present

  I enjoy helping employees achieve their professional goals and making Sales organizations more successful. At ACS Technologies I get to do both. Throughout my career, the most rewarding aspect of my job has been to help employees grow. Building out the Sales Operations department at ACS Technologies provided the opportunity to work directly with each member of the team to leverage their unique talents. Whether it is the implementation of a training program, creation of a personal development small group or working with employees one-on-one, employee development remains my focus and passion. I have been supporting Sales organizations most of my career. One of my strengths is to recognize efficiency gaps and develop solutions to improve performance, a key responsibility of Sales Operations. I was able to leverage this ability as I started my work supporting the Sales team at ACS Technologies. Below are some examples of how I have been able to support the ACS Technologies sales organization. • Led Salesforce.com implementation • Overhauled the client retention program • Developed an onboarding program for new Sales department employees • Assembled a team of Sales Engineers and defined how they support Sales • Assisted in development of a new sales demo process • Rapidly mobilized a non-remote Sales workforce during Covid pandemic • Created a cross-departmental Data Governance team The responsibilities of the Sales Operations team at ACS Technologies continues to grow. Below is a list of the many areas of support the Sales Operations team provides to the Sales organization. • Sales promotion and prospecting coordination • Customer retention management and reporting • Administrative support for all sales functions • CRM development and management • Technical sales support during the sales process • Sales training for new products and product releases • Sales reporting and data visualization creation • Commission management and reporting Show less



AcuSport Corporation

• Director of Sales Operations

  • Mar 2015 - Sep 2018

  Identified the need for additional sales support within the organization and built a new department from the ground up. The scope of the project included establishing the mission of the department, defining the organizational structure, defining responsibilities, creating job descriptions, putting a management team in place and obtaining internal funding by demonstrating a positive ROI.Department responsibilities include internal and external customer service, salesforce.com support and functionality development, management of electronic business channels, sales analytical support, administrative support for high-profile customers, direct Sales Department support, lead generation, and coordinating support between the Sales Department and other areas of the organization. * Direct the activities and focus of the 70 member Sales team acting as an intermediary between the Sales Department and other departments.* Created Leadership Development program for new Sales Operations Management team. This program organically grew within the company resulting in over 30 employees participating across several departments. * Oversaw several salesforce.com initiatives to improve the efficiency of the Sales organization including a prospecting process for lead generation, business conference planning module and the implementation of the sales support desk. * Led a cross-functional project team to improve the promotions management procedure. Implemented a new streamlined process to generate better designed promotions and get them quicker to market. * Streamlined customer on-boarding process for a key company initiative. Created a five-step opportunity in SF.com reducing start to finish on-boarding time from an average of 30 days to 5 days.* Led a cross-functional team to evaluate internal inventory practices for serialized products. Show less

• Electronic Business Manager

  • Jan 2012 - Mar 2015

  Promoted to develop and expand the online business platform while achieving established business goals which included revenue growth, customer utilization and enhanced marketing communications. Managed project to enhance the online experience for customers. Moved website to a new platform, added advanced search features, developed up-sell and cross-sell functionality, and designed product hierarchy to support the new format. The website continues to be recognized as the best ordering tool in the industry. * Worked with IT and Finance departments to add electronic bill pay capabilities to the website making it easier for customers to do business with our company and decrease the amount of time it took to receive payment. * Added marketing functionality to website creating a new channel for advertising and promoting to customers. * Led cross-functional project team to research the impact communication has on employee engagement. Made recommendations to Executive team regarding internal communication improvements including the implementation of SharePoint to centralize access to enterprise information and provide document management capabilities. Show less

• Marketing Manager

  • Jan 2000 - Jan 2012

  Selected to organize and develop new Marketing Department. Quickly organized existing manpower and hired remaining staff to round out team. Responsible for print advertising, data analysis, business conference and trade show management, and electronic business.* Developed customer segmentation model based on business potential and purchases from our company to make informed business decisions and effectively allocate company resources.* Created and managed a Customer Advisory Board to facilitate open communication with customers for the purpose of gaining insights surrounding customer issues and concerns, validate new market opportunities and product solutions, and accelerate product development initiatives to stay ahead of the competition. * Guided the transformation of our annual dealer show from a traditional ordering event to a professional Business Conference. Implemented new ordering methods allowing customers to schedule orders when they were needed to help promote inventory management best practices. Grew conference sales from $13MM to $150MM. * Developed electronic business channel through aggressive marketing campaigns and customer focused programs growing percent of online sales as compared to overall company sales from 7% to over 38%. Show less