Experience

Advertica

• Romania
• Advertising Services
• 1 - 100 Employee

• Founder, online marketing specialist

  • Oct 2011 - Present

  We are working with various types of small and medium businesses. Some of our services are: Analysis of client marketing needs; Web Design & Web Development, especially with WordPress; Copywriting; Branding; Content marketing; Online brand monitoring & brand management; Online advertising; Social Media Marketing; Blog consulting and maintenance. Online campaigns using Google Adwords, Facebook Ads, LinkedIn Ads. We are working with various types of small and medium businesses. Some of our services are: Analysis of client marketing needs; Web Design & Web Development, especially with WordPress; Copywriting; Branding; Content marketing; Online brand monitoring & brand management; Online advertising; Social Media Marketing; Blog consulting and maintenance. Online campaigns using Google Adwords, Facebook Ads, LinkedIn Ads.



MariusSescu.ro

• Blogger

  • Feb 2007 - Present

  Blogging about marketing, branding, communications, social and new media, the latest gadgets. Blogging about marketing, branding, communications, social and new media, the latest gadgets.



Sabs Network

• Marketing Manager

  • Mar 2010 - Aug 2011

  I created/drove PR, advertising & website content for Microshop, a software for inventory management, billing and sales in shops - www.microshop.ro; I created a distribution network of resellers for Microshop; I optimized search engine position for Microshop website, increasing leads conversion and sales; Maintaining the blog and social media accounts; Creation of websites using WordPress as CMS; Keyword research & analysis, traffic analysis; Copywriting for newsletters and press releases; Marketing plan development; Elaborate and follow up the annual marketing budget; Coordinate the production of the promotional and advertising materials; Gathering industry information (competitors, partners, clients) and processing it into a market/industry/client analysis. Show less



Commercial Center Hala Centrala

• Marketing Manager

  • Jun 2008 - Mar 2010

  Marketing plan development; Elaborate and follow up the annual marketing budget; Promotional campaigns development and implementation; Coordinate the production of the promotional and advertising materials; Negotiate and follow up the contracts with media partners, advertising agencies and other suppliers; Coordinating ATL and BTL advertising campaigns: radio, print, TV; Maintaining the website, blog and social media accounts; Maintaining the relationship with journalists; Gathering industry information (competitors, partners, clients) and processing it into a market/industry/client analysis. Show less



Webmark

• Croatia
• Technology, Information and Internet
• 1 - 100 Employee

• Chief Marketing Officer

  • Jan 2008 - May 2008

  Elaboration of the agency’s marketing policy and of the strategies through which this can be accomplished; Management of the company’s visual identity and brand; Maintenance and development of media relations; Elaboration of the written materials for the agency, clients, campaigns; Making of studies, researches and market analysis; Realizing of rapports and situations; Identify and develop business opportunities. Elaboration of the agency’s marketing policy and of the strategies through which this can be accomplished; Management of the company’s visual identity and brand; Maintenance and development of media relations; Elaboration of the written materials for the agency, clients, campaigns; Making of studies, researches and market analysis; Realizing of rapports and situations; Identify and develop business opportunities.



According Group

• 1 - 100 Employee

• Marketing Manager

  • Dec 2006 - Dec 2007

  Coordination and organization of the activities from the marketing department; Elaborate the company’s annual marketing and communication plan; Elaborate and follow up the annual marketing budget; Coordinate company’s communication and product/service promotion programs; Elaborate the strategy for the re-branding process - Compakt brand; Negotiate and follow up the contracts with media partners, advertising agencies and other suppliers; Brand portfolio management; Procedures development and implementation; Organization and participation to the presentation fairs, exhibitions; Organize and coordinate the new products/service launch events; Market analyses; Coordinate company’s advertising and product promotions campaigns; Coordinate the production of the promotional and advertising materials. Show less



Proton Technologies

• India
• Information Technology & Services
• 1 - 100 Employee

• Shop Manager

  • May 2006 - Dec 2006

  Organise and coordinate shop team activity;Ensure customer expectations are exceeded in terms of service standards and product knowledge in order to grow the customer base;Coach and develop the team members;Ensure that the shop and personal presentation standards are permanently applied in order to provide a professional image of the brand and its values;Establishment and realizing of the sales target;Selling of cell-phones, accessories, Prepay cards and the signing of Orange subscription contracts;Daily operation of the sales, daily and periodical reports;Inventory of the merchandise stock at the end of each month;Develop and manage the performance of the shop team to achieve its full potential;Responsible for stock inventory. Show less

• Sales representative

  • Apr 2005 - Apr 2006

  Selling of cell-phones, accessories, Prepay cards and the signing of Orange subscription contracts;Delivering accurate information regarding company's services and productsPromoting the company's products and services;Verification of the products’ quality and good functioning;Making of the commands for the necessary products (cell-phones, pre-pay, accessories etc);Offering assistance and counsels to clients.