Experience

FluidEdge Life Sciences

• United States
• Business Consulting and Services
• 1 - 100 Employee

• Consultant

  • Nov 2022 - Present

  Consulting as project manager for a commercial launch plan Consulting as project manager for a commercial launch plan



Collegium Pharmaceutical, Inc.

• Pharmaceutical Manufacturing
• 100 - 200 Employee

• Therapeutic Specialist, Boston North

  • Dec 2020 - May 2022

  • Achieved top-producing sales award, bringing territory to top 5% of large national salesforce• Acted as a leader on sales team, providing strategic and marketing insights• Consistently overcame low customer access by leveraging a strategic outreach approach and marketing material mix• Compliantly built quarterly business plan and cultivates account base based on data analysis and favorable routing• Educated prescribers and pharmacists to drive product utilization while remaining a trusted resource for key accounts

• Senior Product Manager

  • Jul 2019 - Dec 2020

  Xtampza® ER Marketing Team:• Handled multi-faceted due diligence to responsibly and compliantly market pain medications during the opioid epidemic• Owned entire $4M NPP budget in a rare capacity handling all aspects from media planning to messaging and analytics • Nimbly pivoted NPP plan to increase brand’s exposure to HCPs online and in print during COVID-19• Supervised multiple outside vendors to broaden NPP capability: AOR, media buying directly with partners, and operations• Carefully analyzed data to craft a multitude of leadership presentations on KPIs to drive budget and optimization decisions• Naturally lead in various capacities: in-house and POA sales training, field ride mentorship, and onboarding team members• Partnered with market access team to develop effective communication plans for formulary wins to HCP community • Ongoing success partnering with financial teams to develop and maintain annual budget

• Product Manager

  • Feb 2018 - Jul 2019

  Nucynta® Franchise & Pain Points of View™ Marketing Team:• Launched Collegium’s unbranded initiative from inception to POA unveiling, including main-stage presentation and exhibit• Drove brand planning process from cross-functional strategic brainstorms to finalization of strategies and tactics• Improved personal promotion materials with input from sales and medical teams, market research, and KOLs• Led MRC reviews as project owner by providing strategic rationale behind branded and unbranded materials to review team• Directed field advisory meetings and executed KOL advisory board to answer specific strategic positioning questions• Collaborated with operations team to optimize HCP segmentation for sales and marketing targeting • Enhanced numerous processes as company experienced growth including MLR, Brand Planning, and KOL meeting processes



BGB Group

• United States
• Advertising Services
• 400 - 500 Employee

• Account Supervisor at BGB New York

  • Sep 2016 - Jan 2018

  Experience with various therapeutic areas: cardiology (Eliquis®), diabetes (AZ), immuno-Oncology (Opdivo®), immunology (Nulojix®), inflammation (Xeljanz®), lipidology (Vascepa®), MS (Biogen), respiratory (Benralizumab), vaccines (Trumenba®) • Served as Boston-based client contact at Biogen allowing for real-time collaboration, creating efficiencies for both teams• Managed four account team members remotely, traveling to New York monthly to ensure employee development and growth• Conducted strategic discussions, brand-planning processes, cross-functional alignments, and substitute brand lead when needed• Accountable for upkeep of various agency training manuals and hosted internal lunch-and-learns, promoting info-sharing

• Senior Account Manager at BIONYC

  • Nov 2014 - Sep 2016

  • Built client relationships to foster new division business launching and promoting US and Global brands for Pfizer and AZ• Facilitated brand-planning and brainstorming for year-long strategic project plans and budgets directly with key clients• Traveled globally to oversee setup of booth and symposia, approving onsite implementation on behalf of client

• Account Manager at BGB New York

  • Jun 2013 - Nov 2014

  • Partnered with 15 associations to solely execute an exhibition and sponsorship plan for ~20 tradeshows for Amarin Corp.• Trained sales, marketing, and medical booth personnel on conference activities to produce unique leads for field follow-up• Consulted for Bristol Myers Squibb’s Customer Connection Center to assist with internal transition for six weeks

• Associate Account Manager at BGB New York

  • Jan 2012 - Jun 2013

  • Oversaw client’s internal event planning groups, such as BMS and Pfizer, by approving vendor orders on behalf of the client• Developed all meeting materials such as agenda, attendee list and bios, branded materials, and attendee welcome packets• Streamlined financial tracking and reconciliation process yielding cost savings and higher efficiencies for future programs

• Events Coordinator at BGB New York

  • Jun 2011 - Jan 2012

  • Filtered critical information to client achieving streamlined Ad Board and Speaker Training actionable correspondence• Managed logistical vendors including contract negotiations and timeline management, preparing for high-demand times• Operated as point of contact for up to 200 attendees per event through invitation, contracting, post-event, and payment phases



Party Excitement Entertainment

• United States
• Entertainment Providers
• 1 - 100 Employee

• Event Supervisor (Part-Time)

  • Jan 2009 - Jun 2011

  Passionately facilitated all event logistics from set-up to dismantling with a high energy commitment to the celebration• Collaborated team’s efforts with the needs of catering staff, rental companies, vendors, and host family• Trained new employees on job functions, mentoring each to pay attention to every single party element Passionately facilitated all event logistics from set-up to dismantling with a high energy commitment to the celebration• Collaborated team’s efforts with the needs of catering staff, rental companies, vendors, and host family• Trained new employees on job functions, mentoring each to pay attention to every single party element



Bond Brothers

• South Africa

• Marketing Coordinator

  • Jun 2006 - Jun 2011

  • Re-positioned construction company during the economic downturn as part of a five-person marketing team• Spearheaded branding overhaul to all marketing collateral, field equipment, and developed complementary training • Managed outside public relations agency executing monthly e-blast campaigns and social media tactics• Oversaw and maintained CRM database of 2600 contacts, as well as lists of division bids, proposals, and opportunities • Produced approximately 32 proposals, 10 award submissions, 12 internal events, and 55 external events annually



Universal Screening Studio

• United States

• Sales Representative and Website Administrator

  • Jun 2002 - Nov 2008

  Independently initiated and managed the implementation and execution of social media business practices• Formatted and maintained innovative company website and on-line order system improving customer relations Independently initiated and managed the implementation and execution of social media business practices• Formatted and maintained innovative company website and on-line order system improving customer relations



Mullen

• Advertising Services

• Interactive Department Intern

  • Jan 2006 - May 2006

  Executed comprehensive market research identifying four major prospective clients• Analyzed research and summarized to formulate suggestions for the department; findings presented to Executive VPPrepared an extensive website outline for one of the four substantial clients of the department• Outline used by creative team to redesign the entire client’s website Executed comprehensive market research identifying four major prospective clients• Analyzed research and summarized to formulate suggestions for the department; findings presented to Executive VPPrepared an extensive website outline for one of the four substantial clients of the department• Outline used by creative team to redesign the entire client’s website