Experience

Global Language Agency

• Ireland
• Education Administration Programs
• 1 - 100 Employee

• Digital Marketing Specialist - Sales

  • Jul 2022 - Present

  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements. • Optimized company website to improve engine ranking, user experiences and conversion rates. • Implemented marketing automation tools to streamline and automate repetitive marketing tasks. • Created Pay-Per-Click campaigns to drive targeted traffic to company website. • Increased brand awareness with ambassador partnerships and targeted email campaigns. • Implemented new strategies to improve click-through rates and conversion. Show less



Castleforbes College

• Ireland
• Education Administration Programs
• 1 - 100 Employee

• Lead Generation & Social Media Manager

  • Nov 2021 - Jun 2022

  • Created social media content with consistent content and tone. • Increased customer engagement through social media. • Wrote social media content to increase engagement with customers. • Monitored online presence of company's brand to engage with users and strengthen customer relationships. • Maintained company's social media presence by posting messages, answering posts, and monitoring responses. • Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns, and website updates. • Strategized social media campaigns, helping to meet goals and reach untapped potential customers. Show less



NIKKI'S DREAM FOR WELLNESS AND EDUCATION

• United States
• Internet

• Email Marketing Specialist

  • Jul 2021 - Apr 2022

  • Supported SEO/SEM initiatives to improve content, keywords and branding. • Tracked and analyzed social media and online marketing initiatives. • Proofread online news items and assembled monthly e-newsletters. • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals. • Managed social media accounts, generating interest for existing and upcoming product or service releases. • Implemented and maintained editorial calendar for social media channels, which helped the client reach KPIs. Show less



RELATOR

• Entertainment Providers

• Lead Generation Specialist

  • Mar 2019 - Jan 2022

  • Initiated contact with prospects and conducted follow-up calls to garner information and qualify leads. • Cold called perspective customers to determine product or service needs, ascertain timelines and identify decision-makers. • Built prospect lists of potential new customers through research and identification of business opportunities. • Developed marketing content such as blogs, promotional materials, and advertisements for social media. • Monitored online presence of company's brand to engage with users and strengthen customer relationships. • Analyzed and reported social media and online marketing campaign results. • Increased customer engagement through social media. • Designed and implemented social media strategies to align with business goals. • Conducted research to determine current benchmark trends and audience preferences. • Developed relationships with influencers to grow reach of company and create wider Show less



Novallar Inmobiliaria

• Sales Marketing Manager

  • Mar 2015 - Jan 2021

  • Utilized market trends and target audience statistics to effectively and appropriately market products. • Managed workflow between staff, coordinating documents, planning, and creative material distribution. • Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization. • Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs. • Continually maintained and improved company's reputation and positive image in markets served. • Oversaw preparation of marketing copy, images, videos, emails, and other collateral. Show less



MTP Métodos y Tecnología

• Spain
• IT Services and IT Consulting
• 400 - 500 Employee

• Head Of Marketing

  • Feb 2018 - Mar 2019

  • Composed daily posts for social media and helped build corporate presence on Twitter, Facebook, and Instagram. • Boosted brand awareness with target customer demographics with social, print, and email campaigns. • Researched, monitored and analyzed market trends, customer insights and competitors to avail of resources and exercise strategic decisions. • Used online and offline marketing to generate leads, increase visibility and drive sales growth. • Developed and tracked performance indicators to measure results of marketing campaigns. • Created and managed social media campaigns to increase brand engagement. • Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits. Show less



Altair

• United States
• Software Development
• 700 & Above Employee

• Head of Marketing

  • Oct 2016 - Jul 2017

  • Managed event logistics and operations. • Performed event coordination for larger parties and gatherings. • Managed administrative logistics of events planning, event booking, and event promotions. • Acquired contracts and agreements to finalize negotiations and obtain approval signatures. • Developed post-event reports to determine effectiveness of each event. • Utilized internal databases to prepare and distribute guest lists, electronic invitations and registration processes. • Consulted with customers to determine objectives and requirements for events. • Evaluated and selected service providers and vendors according to customer requirements. • Reviewed event bills to confirm accuracy and approve payment. • Hired, trained and supervised volunteers and support staff required for events. • Coordinated florists, photographers, and musicians for events. Show less



Discover Canada Tours (Club ESL)

• Vancouver, Canada Area

• Sales And Marketing Intern

  • Feb 2016 - May 2016

  • Prepared merchandise for sales floor by pricing or tagging at Facebook, Instagram, Flickr and Twitter. • Provided positive first impressions to welcome existing, new, and potential customers. • Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers. • Prepared merchandise for sales floor by pricing or tagging at Facebook, Instagram, Flickr and Twitter. • Provided positive first impressions to welcome existing, new, and potential customers. • Accurately processed POS transactions, returning coin, currency, payment cards, and receipts to customers.



Aeromexico

• Airlines and Aviation
• 700 & Above Employee

• Digital Marketing Intern

  • Apr 2015 - Oct 2015

  • Prepared persuasive sales and marketing presentation materials to engage clients. • Participated in brainstorming meetings to develop marketing collateral. • Prepared persuasive sales and marketing presentation materials to engage clients. • Participated in brainstorming meetings to develop marketing collateral.



MAPFRE MEXICO

• Mexico
• Insurance
• 400 - 500 Employee

• Internal Communication Specialist

  • Sep 2014 - Mar 2015

  • Established and managed relationships with external data providers and research vendors. • Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers. • Established and managed relationships with external data providers and research vendors. • Collected and analyzed data from variety of sources to create detailed market research reports for top-level decision makers.



Royal Canin

• France
• Manufacturing
• 700 & Above Employee

• Marketing and Events Intern

  • Aug 2013 - Nov 2013

  -Planning , coordination and logistics of the events expo Can and Expo Leon -Negotiation and payment to suppliers -Development of promotional and advertising materials -Translation of brand books and guides -Planning , coordination and logistics of the events expo Can and Expo Leon -Negotiation and payment to suppliers -Development of promotional and advertising materials -Translation of brand books and guides



Univision

• United States
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Marketing Intern

  • Jul 2012 - Jan 2013

  -Development of campaign checks of TV, Radio and online -Translations of market research projects -Control of the ratings base -Development of campaign checks of TV, Radio and online -Translations of market research projects -Control of the ratings base



NISSAN - Universal Motors Corporation

• Philippines
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Marketing Intern

  • Jan 2011 - Jul 2011

  -Analysis of the current situation of the company and its background -Development of the marketing Business Plan -Development of new marketing strategies -Analysis of the current situation of the company and its background -Development of the marketing Business Plan -Development of new marketing strategies