Marisa Santos
Marketing & Sales Manager at Portugal Premium Tours- Claim this Profile
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Português Native or bilingual proficiency
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Inglês Full professional proficiency
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Castelhano Professional working proficiency
Topline Score
Bio
Experience
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Portugal Premium Tours
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Portugal
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Leisure, Travel & Tourism
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1 - 100 Employee
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Marketing & Sales Manager
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Jan 2017 - Present
- Structuring and definition of marketing materials and digital assets for all company's marketing efforts with special focus on the online channel;- Coordination and development of the company's commercial area;- Monitoring and management of internal marketing and sales KPIs;- Suppliers relationship management;- Support the Humans Resources team on selecting, recruitment, and training of new elements;- Development of strategic Human Resources manual: Performance Evaluation; - Supervising trainees on the Marketing and Sales department;- Client's communication support and management: B2B & B2C;
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Travel Consultant & Marketing Coordinator
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May 2014 - Dec 2016
- Development, implementation, and evaluation of the marketing and communications plan: offline and online:- Coordination of company's website redesign with an external team specialized in web design- Coordination of Digital Marketing efforts: social media and SEO management;- New products/services development;- Luxury touristic programs production that provides unique and authentic experiences to those who visit Portugal;
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Marketing & Corporate Image Assistant
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Jul 2013 - Apr 2014
- Supporting the marketing strategy annual planning; - Creation of marketing materials/digital assets with special focus on the online channel: Social Media and SEO;- Production of promotional articles about Portugal and its points of interest;- Prepare and deliver promotional presentations;- Development and management of promotional campaigns: offline and online (Google Ads);- Company's online performance analysis and reporting;- Clipping.
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Trainee
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Feb 2013 - Jun 2013
Traineeship under the Degree in Human Relations and Organisational Communication.Development of strategic Human Resources manuals: Integration and On-Job Training.
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Experience Sport
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Spectator Sports
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1 - 100 Employee
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Department of Events Planning and Public Relations
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May 2010 - Jun 2010
Traineeship under the Professional-Technical Course of Communication:- Corporate Events organization and planning Traineeship under the Professional-Technical Course of Communication:- Corporate Events organization and planning
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Telemarketing and Receptionist
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Jun 2009 - Jun 2009
Traineeship under the Professional-Technical Course of Communication: - Cold Prospecting- Customer Service Traineeship under the Professional-Technical Course of Communication: - Cold Prospecting- Customer Service
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Education
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INDEG-IUL ISCTE Executive Education
Master's degree, Business Management -
Instituto Politécnico de Leiria
Bachelor's degree, Human Relations and Organisational Communication -
Externato de Penafirme
Professional-Technical, Communication: Marketing, Public Relations and Advertising