Mario A. De La Cruz

Director New Business Development at Sons Notebooks
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Contact Information
us****@****om
(386) 825-5501
Location
Guaynabo, Puerto Rico, PR

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Experience

    • Puerto Rico
    • Education
    • 1 - 100 Employee
    • Director New Business Development
      • Mar 2021 - Present

      • Prepared reports of findings, illustrated data graphically and translated complex content. • Prospected for clients through networking and referrals. • Expanding personal knowledge and skills through ongoing professional development and joint work with fellow associates. • Prepared reports of findings, illustrated data graphically and translated complex content. • Prospected for clients through networking and referrals. • Expanding personal knowledge and skills through ongoing professional development and joint work with fellow associates.

    • Sales Executive and New Business Director
      • May 2009 - Jan 2017

      • Started as an Executive Assistant for the CEO and CFO. • Counted on to represent the company for existing and potential clients. • Responsible for building, maintaining and expanding links between corporations and clients. • Maintain schedule of client meetings and orders. • Calling up potential new clients and discussing future sales possibilities. Following up on meetings. • Keep an eye on company developments for major corporate clients, through monitoring industry press. • Presentation of full line products to prospective and old clients. Show less

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Research Intern
      • Aug 2013 - Dec 2013

      • Worked with Coca-Cola and Supermarkets Amigo. • Collected and analyzed data on customer demographics, preferences, needs, and buying habits to identify potential markets and factors affecting product demand. • Prepared reports of findings, illustrated data graphically and translated complex findings into written text. • Forecasted and tracked marketing and sales trends and analyzed collected data. • Measured the effectiveness of marketing, advertising, and communications programs and strategies. Show less

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Account Manager for New Business Intern
      • May 2012 - Aug 2012

      • Worked with Master Card, American Airlines, Food Network, Burger King, and Weight Watchers accounts. • Met and coordinated with clients to discuss and identify their advertising needs. • Presented alongside the account executive, the campaign ideas and budget to the client. • Briefed creative and strategic staff and assisted with the design of marketing strategies. • Presented creative and strategic work to clients for approval or modification. • Monitored the effectiveness of campaigns and carried out administration tasks. • Executed sales 'pitches', along with account executive, developing new business for the agency. Show less

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Management Intern
      • Aug 2010 - Jan 2011

      • Worked with Nestle and Nescafé. • Promoted full line of products. • Worked with samples at major conventions and events. • Helped organize and promote at major stores around Puerto Rico. • Responsible for merchandising and management at the locations selected by the agency. • Responsible for team organization, presentation equipment and materials. • Wrote client reports and competitive analysis. • Worked with Nestle and Nescafé. • Promoted full line of products. • Worked with samples at major conventions and events. • Helped organize and promote at major stores around Puerto Rico. • Responsible for merchandising and management at the locations selected by the agency. • Responsible for team organization, presentation equipment and materials. • Wrote client reports and competitive analysis.

Education

  • Inter-American University of Puerto Rico-Metropolitan Campus
    Master's degree, Finance, General
    2015 - 2017
  • Universidad del Sagrado Corazón
    Bachelor of Business Administration - BBA, Marketing
    2011 - 2014
  • Universidad del Sagrado Corazón
    Bachelor's degree, Psychology
    2011 - 2014
  • University of Puerto Rico-Rio Piedras
    Bachelor of Business Administration (BBA), Marketing
    2009 - 2011

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