Experience

Allianz Insurance Singapore

• Singapore
• Insurance
• 1 - 100 Employee

• Head of Direct Channel

  • Mar 2020 - Present



Allianz Global Corporate & Specialty (AGCS)

• Germany
• Insurance
• 700 & Above Employee

• Sales & Marketing Manager - Bancassurance

  • Mar 2018 - Mar 2020

  JOB SPECIFICATION* Supporting the development of the business and managing the distribution to maximise revenue, aim to accelerate growth and meet company goals* Developing innovative or customise existing value propositions to meet distribution partners and client’s needs* Developing financial target frameworks, budgeting and monitoring * Managing product distribution initiatives from pre to post launch stages e.g. focus group, briefing sessions, etc. * Participating in… JOB SPECIFICATION* Supporting the development of the business and managing the distribution to maximise revenue, aim to accelerate growth and meet company goals* Developing innovative or customise existing value propositions to meet distribution partners and client’s needs* Developing financial target frameworks, budgeting and monitoring * Managing product distribution initiatives from pre to post launch stages e.g. focus group, briefing sessions, etc. * Participating in product distribution related projects including but not limited to cross/up sell campaigns and tracking results* Developing of product distribution related materials including sales deck, sales tools and related campaigns* Coordinating and participating in promotional activities or trade shows to market products * Defining, managing and implementing Marketing Strategies across all channels and products* Managing Marketing initiatives from pre to post launch e.g. brainstorming, goal settings, content creation, adhoc reports etc.* Analysing and measuring performance to improve future initiatives and achieve goals* Monitor achievements using key metrics and prepare business review and related reports for senior management * Building strong and stable relationships with key external stakeholders* Working cross-functionally with internal stakeholders to achieve goals and to maximise ROISIGNIFICANT HIGHLIGHTS* Participated into the New Business YoY Growth of 125% * Increased ROI from 4X to 7X* Successfully developed & managed distribution initiatives Show more Show less



Canburg Ltd

• United Kingdom
• Retail

• Sales Marketing Manager

  • Aug 2015 - Sep 2017

  In charge of two brands: Smallbone of Devizes & Mark Wilkinson Furniture: JOB SPECIFICATION * Defining the Marketing strategy and the action plan with the Marketing Director* Brainstorming, developing and implementing the rebranding (Objectives, actions & communication tools)* Working cross-functionally with Sales to deliver Marketing to the highest stand- ard and to maximise the turnover* Developing Media strategies and allocating budgets ($ 2M per year) *… In charge of two brands: Smallbone of Devizes & Mark Wilkinson Furniture: JOB SPECIFICATION * Defining the Marketing strategy and the action plan with the Marketing Director* Brainstorming, developing and implementing the rebranding (Objectives, actions & communication tools)* Working cross-functionally with Sales to deliver Marketing to the highest stand- ard and to maximise the turnover* Developing Media strategies and allocating budgets ($ 2M per year) * Managing the Media agency on all steps: Planning, production, campaign man- agement, report* Managing and organising photoshoots for the Advertising campaigns and managing the Photoshop retouching steps* Managing the PR agency to developed the strategy and maximise the coverage* Maintaining good relationships with the UK Magazines and ensure our awareness on the upcoming topics* Creating and developing Marketing & Communication contents like websites, leaflets, brochures or press articles* Managing Design team to create Communication tools such as Media campaigns, emails or brochures* Managing Digital agency on different tasks: Websites, Google AdWords, online campaigns, SEO, PPC)* Developing and setting up the CRM Campaigns* Following performance results and proposing recommendations for further improvements* Identifying opportunities and developing proposals to boost the brand awareness* Managing and developing the Owners Club (Find partners brands, negotiate offers, organise private events)SIGNIFICANT HIGHLIGHTS* Successfully rebrand Smallbone of Devizes and Marc Wilkinson Furniture (Brand identities, websites, brochures, communication tools, adverts etc.)* Took part of the 58% turnover increasment in 2 years (From $ 50M to $ 86M)* Managed external agencies to provide great results and outperformed the goals Show more Show less



M.J. Bale

• Australia
• Retail
• 100 - 200 Employee

• Assistant Store Manager

  • Sep 2014 - Mar 2015

  JOB SPECIFICATION * Managing and coordinating the flagship store with the Senior Store Manager* Managing a team of 7 people* Managing the payments and the day-to-to reports * Reporting key indicators to the head office and make Marketing recommendations* Managing and coordinating wedding parties for the VIP customers* Welcoming and supporting customer's requestsSIGNIFICANT HIGHLIGHTS* Outperformed my sales goals of 30% every month (on average)*… JOB SPECIFICATION * Managing and coordinating the flagship store with the Senior Store Manager* Managing a team of 7 people* Managing the payments and the day-to-to reports * Reporting key indicators to the head office and make Marketing recommendations* Managing and coordinating wedding parties for the VIP customers* Welcoming and supporting customer's requestsSIGNIFICANT HIGHLIGHTS* Outperformed my sales goals of 30% every month (on average)* 3rd best saleswoman on 50 sellers* Improved the merchandising in the flagship store Show more Show less



CHAUMET

• France
• Retail Luxury Goods and Jewelry
• 400 - 500 Employee

• International Events Executive

  • Sep 2013 - Sep 2014

  JOB SPECIFICATION * Defining Events strategies with the International Events Director and managing the overall department budget * Managing and organising Chaumet events internationally such as SIHH (International Fine Watchmaking Exhibition), new collection previews, product launches, press days, VIP client trips, Paris Antiques Biennale, sale events, cocktails and dinners* Working cross-functionally with Marketing, Wholesale, Merchandising, and Press teams to deliver… JOB SPECIFICATION * Defining Events strategies with the International Events Director and managing the overall department budget * Managing and organising Chaumet events internationally such as SIHH (International Fine Watchmaking Exhibition), new collection previews, product launches, press days, VIP client trips, Paris Antiques Biennale, sale events, cocktails and dinners* Working cross-functionally with Marketing, Wholesale, Merchandising, and Press teams to deliver events to the highest standard and to maximize the events potential* Collaborating with Marketing, Retail and Wholesale teams to deliver R.O.I * Working closely with the High Jewellery Product and Marketing teams to plan and execute VIP client trips* Managing and liaising with each market (USA, Asia, Europe and Emerging Markets) to ensure all events are following the set brand guidelines* Creating and distributing event concept guidelines to each market* Managing, sourcing and working closely with the external suppliers such as production agencies, hotels, catering companies, scenic agencies etc. * Coordinating detailed event logistics, which included set building, shipping of props and samples as well as working with production companies, overseeing the build, and the dismantling of each project* Managing and coordinating all event related collateral as well as creating and distributing production schedules and the global event calendar* Creating and distributing event production reports and post event reportsSIGNIFICANT HIGHLIGHTS* Perfectly managed the organisation of all the International Events * Good International coverage of the Press Events* Great ROI on the VIP Events Show more Show less



Louis Vuitton

• France
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• International Press Events Assistant

  • Jul 2012 - Jul 2013

  JOB SPECIFICATION * Coordinating Events strategies with the International Events Director and 4 Events manager s* Managing and organising Louis Vuitton Press Events internationally such as Baselworld, LVMH Open days, new collection previews, product launches, press days, flagship store opening (Venice and Munich), exhibitions, trunk shows, dinners etc. * Working cross-functionally with Marketing, Visual Merchandising and Press teams to deliver events to the highest standard and… JOB SPECIFICATION * Coordinating Events strategies with the International Events Director and 4 Events manager s* Managing and organising Louis Vuitton Press Events internationally such as Baselworld, LVMH Open days, new collection previews, product launches, press days, flagship store opening (Venice and Munich), exhibitions, trunk shows, dinners etc. * Working cross-functionally with Marketing, Visual Merchandising and Press teams to deliver events to the highest standard and to maximize the events potential* Working closely with the Studio and Marketing teams to plan and execute Press trips * Coordinating and liaising with each market (USA, Asia, Europe and Emerging Markets) to ensure all events are following the brand guidelines* Coordinating and distributing event concept guidelines to each market* Managing, sourcing and working closely with the external suppliers such as production agencies, hotels, catering companies, scenic agencies etc. * Coordinating detailed event logistics, which included set building, shipping of props and samples as well as working with production companies, overseeing the build, and de-rigs of each project* Coordinating all event related collateral as well as creating and distributing production schedules and the global event calendar* Creating and distributing event production reports * Managing the pro forma, the deposits and the invoice received by the suppliers and organised the payment SIGNIFICANT HIGHLIGHTS* Organised Baselworld exhibition in 6 weeks (instead of 4 months)* Perfectly managed the organisation of all the International Events * Good International coverage of the Press Events Show more Show less



Redskins

• Mexico
• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing Assistant

  • May 2011 - Sep 2011

  JOB SPECIFICATION* Developing and executing a marketing study about the loyalty card* Managing and analysing Marketing contents and E-mailing campaigns* Managing social media and the back-office website (Contents, after-sales, special offers)* BenchmarkingSIGNIFICANT HIGHLIGHTS* Improved the loyalty card system