Marina Lombardi Bayão
Strategical Account Manager at VidaClass- Claim this Profile
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Português Native or bilingual proficiency
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Espanhol Elementary proficiency
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Inglês Native or bilingual proficiency
Topline Score
Bio
Luiz Paiva
Marina é uma ótima profissional, inteligente, dedicada e muito perseverante. Com ótima visão de oportunidades e negócios, tem bom relacionamento e muita parceria. Também equilibra muito bem sua determinação com empatia.
Walter Rinaldo
Marina tem uma otima visao de negócio/cliente. É estruturada e competente para conectar os pontos levando a um resultado final superior. Marina é pró-solução, pró-negócio!
Luiz Paiva
Marina é uma ótima profissional, inteligente, dedicada e muito perseverante. Com ótima visão de oportunidades e negócios, tem bom relacionamento e muita parceria. Também equilibra muito bem sua determinação com empatia.
Walter Rinaldo
Marina tem uma otima visao de negócio/cliente. É estruturada e competente para conectar os pontos levando a um resultado final superior. Marina é pró-solução, pró-negócio!
Luiz Paiva
Marina é uma ótima profissional, inteligente, dedicada e muito perseverante. Com ótima visão de oportunidades e negócios, tem bom relacionamento e muita parceria. Também equilibra muito bem sua determinação com empatia.
Walter Rinaldo
Marina tem uma otima visao de negócio/cliente. É estruturada e competente para conectar os pontos levando a um resultado final superior. Marina é pró-solução, pró-negócio!
Luiz Paiva
Marina é uma ótima profissional, inteligente, dedicada e muito perseverante. Com ótima visão de oportunidades e negócios, tem bom relacionamento e muita parceria. Também equilibra muito bem sua determinação com empatia.
Walter Rinaldo
Marina tem uma otima visao de negócio/cliente. É estruturada e competente para conectar os pontos levando a um resultado final superior. Marina é pró-solução, pró-negócio!
Experience
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VidaClass
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Brazil
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Wellness and Fitness Services
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1 - 100 Employee
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Strategical Account Manager
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Jan 2019 - Present
> Responsible for mapping and developing estartegical partnerships (such as Hunter and Farmer), focusing on Marketplace growth and expansion.> Development of initiatives along new fronts with a focus on retention and loyalty with partnerships in a solid and productive way, monitoring and ensuring productivity, SLA and quality of deliveries.> Acting from pricing and commercial negotiation to support in project implementation, observing sales performance and acting on problems.> Storytelling creater, as a baseline for presentations, awakening interest and need, supporting defined strategies. > Costumer’s lifecycle - follow-up in order to structure strategies, detecting and solving client’s needs with increasing or new solutions strategies (Up-sell e Cross-sell) as a way of retention and profitability
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Head of New Business
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Jun 2018 - Sep 2019
> Responsible for the implementation and management of a new division within the organization (investment advice with R$1bn assets under management) with strategy and focus on customer retention and prospection.> Development of new action fronts and sales strategies, monitoring and decision taking support.Deliverables management - Defining business objectives; resource management, scope, application, risk management, stakeholder support, communications and project integration.> Support for customer relationship and CRM and W.A platforms.> Participation in Squads with the purpose of observing new opportunities.> Sales, management and customer’s portfolio loyalty that added premiums of over R$ 700 thousand / year, with growth through the portfolio, performing Cross Sell and Upsell.> Recurrent presentation of analytical information to decision makers.> Main mission: consolidate the new division by developing indicators that support the company's retention and loyalty strategies with gains in volume and profitability, and customer satisfaction.
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Head of New Business
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Nov 2017 - Jun 2018
> Development and structuring of a new work front based on market analysis, operational and financial planning, positioning and definition of strategies, following the results through productivity indicators.> Interaction with related areas, supporting, measuring productivity and identifying problems and conflicts.> Reached goal: reduction in Customer Churn and increase in the average business ticket, and improvement in the customer satisfaction index. > Development and structuring of a new work front based on market analysis, operational and financial planning, positioning and definition of strategies, following the results through productivity indicators.> Interaction with related areas, supporting, measuring productivity and identifying problems and conflicts.> Reached goal: reduction in Customer Churn and increase in the average business ticket, and improvement in the customer satisfaction index.
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MetLife
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United States
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Insurance
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700 & Above Employee
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Consultant
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Nov 2016 - Jan 2018
> Customized risk management consultant.> Several times awarded for top sales and sales quality. > Customized risk management consultant.> Several times awarded for top sales and sales quality.
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MFX do Brasil
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Brazil
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Oil and Gas
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200 - 300 Employee
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Strategical Account Manager
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2015 - 2016
> Create and apply Commercial Proposals for Petrobras, through Petronect and others, from the creation of the proposal, analysis of contracts and sales diligence, Local Content, Realignment and support to the Foreign Trade area with purchases, Repetro (in Draw Back and others), Siscomex, etc.> Monitoring of sales and forecast of projects;> Active participation in portfolio meeting, schedules and projects in which the Global contract is agreed, other projects, contract fulfillment logistics, "spot" sales and others, with the brokers and engineering aiming to ensure the fulfillment of the demands by carrying out the control to maintain maximum effectiveness and compliance with projects.> Active participation in the logistics of delivery of contract items or spot purchases (by sea or land), among other processes.> Carry out the financial control of projects, critical analysis, sending management reports with KPI, pending issues, schedules, etc.> Support to technical assistance with participation in review meetings, review and global contract agreement for onboard services.> Support in events and fair marketing.
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COMERCIAL & EVENTS EXECUTIVE
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2015 - 2016
> Responsible for the Business and Opportunities analysis and strategy Squad.> Responsible for the planning and managing of Casa da Jamaica in Brazil for the 2016 Olympics. > Responsible for the Business and Opportunities analysis and strategy Squad.> Responsible for the planning and managing of Casa da Jamaica in Brazil for the 2016 Olympics.
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IRM Services
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Brazil
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Oil and Gas
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1 - 100 Employee
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CONTRACTS COORDINATOR
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2013 - 2016
> Coordination of projects and direct management of 150 operational and administrative employees and active role in creating a new highly productive organizational culture (integrating sectors and mitigating/managing conflicts).> Responsible for training and managing teams ahead of work, following schedules until the actual billing.> Preparation and presentation of project with KPI, results and financial projections (around R$ 20 million / year).> Active sales for new clients: Brasdril; Ensco; Transocean; Shell; NOV.> Analytical reports to the Operation Managers and the President.
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FMC Technologies
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Oil and Gas
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700 & Above Employee
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CONTRACTS COORDINATOR
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2011 - 2013
> Project leadership and structuring of the Fluid Control Brasil division.> Direct reporting to the Houston-based board of analytical and operational reporting to support decision making (control of project costs, forecast and aging, ensuring revenue and budget).Management of 30 offshore and onshore employees. > Focal point with customers: pricing, proposal and commercial presentation and BID with inclusion in bidding systems (Petronect).> Responsible for Template Release management in ERP/SAP system.
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Administrative Assistant
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May 2010 - May 2012
> Create and apply Commercial Proposals for Petrobras, through Petronect and others, from the creation of the proposal, analysis of contracts and sales diligence, Local Content, Realignment and support to the Foreign Trade area with purchases, Repetro (in Draw Back and others), Siscomex, etc.> Active participation in the logistics of delivery of contract items or spot purchases (by sea or land), among other processes.> Support to technical assistance with participation in review meetings, review and global contract agreement for onboard services.> Support in event and fair marketing.
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Nova Engevix
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Brazil
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Civil Engineering
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700 & Above Employee
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Administrative Assistant for Controllership
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Oct 2009 - Oct 2011
> Responsible for measuring inspection services > Responsible to sending invoices to customers, and OS creater for internal demand.> Organization and reporting of data and information relevant to decision makers, also constantly monitoring the controls of the various activities and departments. Participating in the implementation, as well as supporting the Integrated System, in order to generate information to support the Strategic Management.> Also providing support for the reconciliation of accounting and tax accounts, as well as budget planning and cost control.
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Administrative and Commercial Assistant
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Nov 2008 - Feb 2010
> Sale of quality products, after-sales follow-up across the bank's portfolio.> Preparation of goals, creation of strategies and task force.> Responsible for creating reports for management analysis, assisting in the implementation of systems, standardizing and optimizing services and customer service. > Sale of quality products, after-sales follow-up across the bank's portfolio.> Preparation of goals, creation of strategies and task force.> Responsible for creating reports for management analysis, assisting in the implementation of systems, standardizing and optimizing services and customer service.
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Education
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Escola Conquer
Data Analysis -
Escola Conquer
Commercial Management, How to Negotiate Better and Sell More -
Fundação Vanzolini
Project Management - Scrum Foundation, Scrum Foundation -
ESPM Escola Superior de Propaganda e Marketing
Google Analytics -
Fundação Getulio Vargas
Extensao, Luxury and Premium Brand Management -
Fundação Getulio Vargas
Controllership, Controladoria -
Faculdades Metropolitanas Unidas
MBA FOREIGN TRADE, Negócios Internacionais e Comércio Exterior -
Universidade Cândido Mendes
Superior Degree, Business Administration -
FMCTechnologies
InteServ Training Curriculum Integrated Services, Business Intelligence -
FMC Technologies
Customer - CSC Service Integration Management, Business -
Fundação Getulio Vargas
Strategic Planning and Management Control, Business -
Lean Solutions
MS Project, Project Management -
Universidade Candido Mendes
Microsoft Excel Financial and Financial Mathematics -
Centro de Pesquisa e Desenvolvimento (CPqD)
Taxes, Protocol and Tax Audit -
FMC Technologie
SAP -
Engevix
Oracle -
ANBIMA Certificação e Educação
CPA-10