Experience

Toff Dominium

• Romania
• Real Estate
• 1 - 100 Employee

• Marketing Manager

  • Feb 2022 - Present



Norisk Imobiliare

• Romania
• Real Estate

• Marketing Communications Consultant

  • Jan 2020 - Jan 2022



Hatsby

• Bucharest, Romania

• Managing Director

  • Dec 2015 - Dec 2019

  HATSBY – the only one movie marketing and entertainment agency in Romania and one of the most profitable companies from Bucharest (1st place in Top Company in 2017 – from District 1 area) I create full-scale marketing campaigns integrating brands and creative cross-promotion opportunities. I developed a lot of special projects/ movie associations/ common campaigns with important clients such as: Mercedes, Philip Morris Romania, Henkel Romania, Fiat, Afi Cotroceni, Cinema City Romania, Baneasa Shopping City, Grand Cinema& and more, Movieplex, Plaza Romania, Lego Romania, BeautyOne, BMW plus a lot of local campaigns and special events in Iasi, Timisoara, Cluj, Brasov, Constanta, Oradea. Show less



Freeman Entertainment

• Bucharest, Romania

• Brand Manager

  • Sep 2014 - Dec 2015

  Freeman Entertainment - a new film distributor that in 2014 took over Warner Bros releases from Media Pro Distribution and became number 1 in top distributors in Romania - Developed and implemented marketing and communication campaigns for all the movie releases - Managed part of the campaigns along with the rest of the Marketing & PR team - Conducted projects reports and worked on the media spending reduction – reduced marketing expenses with every project and negotiating grand discount for our campaigns - Identified and analyzed new media partners and other opportunities to promote the movies - Responsible for design decisions (indoor/outdoor layouts + online outlets) - Media Planning (TV, radio, outdoor, online, press, magazine) - Events Management - entertainment, catering, special guests, giveaways for press and VIP’s - Provides marketing consultancy for specific campaigns (cinema promotions) - Elaborating and implementing the annual company strategy budget - Negotiating best prices for all materials and media campaigns - Realize budgets, reports and different presentations Show less



MediaPro Distribution

• Bucharest, Romania

• Marketing Specialist

  • Sep 2006 - Aug 2014

  Worked on the development and implementation of new marketing campaigns (Romanian titles, independents and later Warner BROS.) - Collaborated with colleagues on the improvement of business and brand quality in order to become no.1 in the movie market - Developed strategies and budgets for new movie releases (Great Gatsby, Hangover, Man Of Steel, Pacific Rim, 300, Red 1 and 2, Last Vegas – blockbusters projects with very good results in top Box Office) - Stayed up-to-date with current marketing trends and innovate others - Delivered strategic recommendations and identified potential savings and cost reductions Show less