Experience

MINDHAUS, Tourism Marketing Strategy

• Greece
• Marketing Services
• 1 - 100 Employee

• Junior Marketing Executive

  • Oct 2023 - Present

  -Assist inthe finding and creation of case studies focusing on notable Travel & Tourism brands to be showcased as best practices and thought leaders.-Research latest trends in Travel & Tourism industry and provide key take aways / summary findings per 3rd party reports.-Regularly update and maintin hotel mapping data on weekly or bi-weekly basis.-Conduct thorough research to identify potential influencers in the travel and tourism industry which align with the currect client roaster. -Assist in delivering high-quality marketing deliverablesfor current client roster.-Update and maintain Destination Marketing Organization mapping data on weekly or bi-weekly basis.-Actively work towards learning about Travel and Tourism through partaking in courses, readings, certificates. Show less

• Intern

  • Jul 2023 - Oct 2023

  - Study of 5* luxury hotel units. Understanding of their target market and evaluation of their strategic development from 2022 to 2023.- Research influencers for current clients to create content on the hotels' public platforms.- Research for new potential clients (hotel units) in Greece as well as national tourism organizations abroad.- Creation of Competition Reports for the company's current clients. - Daily creation of a report monitoring events of the critical period of the fires in Rhodes.- Research on Sustainability and AI in tourism. - Secondary research and data collection on consumer preferences on long-distance and long-haul travel.- Collection of information on the destinations to understand the new customer environment as well as Nymphaeus and Pellister National Park to fulfill a three-day trip for a client. Show less