Marilena Fatsea
Founder at mindbooster.gr- Claim this Profile
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Experience
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mindbooster.gr
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Greece
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E-Learning Providers
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1 - 100 Employee
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Founder
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May 2021 - Present
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Fidel & Fortis Limited
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United Kingdom
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Management Consultant
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Apr 2016 - Apr 2021
Fidel & Fortis is a boutique public relations agency offering strategic communication and reputation management services. We also organize topline business conferences and events with focus on specific sectors of the economy and on resilience. We understand how communications need to support wider strategic goals.To this end we offer strategic guidance to brands and have advised major companies through their reputational challenges. We combine strategic thinking with seamless tactical delivery,meaning we get fully immersed in our clients' challenges. We help our clients communicate their messages to the people that matter. To do this, we take a 360 percent approach to communications,using the right tools for our clients' bespoke needs,from media relations to digital platforms and stakeholder engagement. We deliver high quality work and achieve measurable results for our clients. Show less
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Time voyagers
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Apr 2014 - Apr 2014
Delivered a speech about decisions and changes in life Delivered a speech about decisions and changes in life
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Deloitte & Touche
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1 - 100 Employee
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Why gender diversity can make the difference in an organization
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Feb 2014 - Feb 2014
Key note speaker at Delloite's International Women’s Day Celebration Event Key note speaker at Delloite's International Women’s Day Celebration Event
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COSMOTE Mobile Telecommunications S.A.
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Romania
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Software Development
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1 - 100 Employee
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Jan 2011 - Jun 2011
In 2011 she was promoted to Executive Director, Corporate Affairs, ERM (Enterprise Risk Management) and BCM (Business Continuity Management). In June 2011 Dr. Fatsea voluntarily left the company to start her own business.
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Oct 2004 - Dec 2010
In charge of COSMOTE's Media relations and Public Affairs, Business Continuity Management, Corporate Responsibility, Community Relations,Internal Communications,Sponsorhips and Public Relations. Apart from COSMOTE Greece, she was also in charge of all COSMOTE affiliates in Greece and SE Europe, namely Romania, Bulgaria, Albania and FYROM. In 2008 she became a member of COSMOTE’s Management Team and following the acquisition of OTE by Deutsche Telekom she joined DT’s International Communication Board.Experience in Business Continuity ManagementShe was the one to officially introduce Business Continuity Management to COSMOTE Greece in 2004. Specifically, from October 2004 until June 2011, she had the overall responsibility for developing and supervising the implementation and control of a fully integrated COSMOTE Group BCM program, aligned with the British Standard BS25999-2:2007 in Greece and in all Group affiliates in Romania, Bulgaria and Albania. Show less
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Jun 2002 - Oct 2004
She was responsible for fully meeting the quantitative and qualitative ojectives of the Grand National Sponsorship of COSMOTE in the sector mobile telephony at the Athens Olympic Games 2004.Her duties includedNegotiations with the Olympic Organizing Committee Setting up an effective internal organizational structure Olympic project management regarding all Olympic projects (Commercial, Technical, Marketing, HR, Olympic Hospitality etc)Olympic Marketing Management ( e.g. advertising campaigns, launch of Olympic products and telecom services,Olympic merchandise, extensive promotional programmes) Launch of an extensive Hospitality programme for VIPS, consumers, clients, employees etc.Targeted Olympic training and engagement programmes for all employees Crisis management training Support of the Volunteering programme of the Municipality of Athens entitled "Show me the Athens you love" Show less
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Jun 2000 - Jun 2002
She was responsible for the company's marketing, corporate communication and promotional activites, all commercial, athletic and cultural sponsorships as well as all public relation activities Major projects:IPO campaign and media relations management of COSMOTE IPO Successful launch of innovative pre-paid service "What's up -the youth tool"
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Marketing Manager Food
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Oct 1999 - Jun 2000
She was head of the Food and mobile telephony unit of ELGEKA, one of the biggest distribution companies in Greece. Major projects Successful launch of SUNSWEET plums Responsible for leading global and local brands e.g. HEINZ ketchup and sauces, BONNE MAMAN jams, TULIP bacon, PALIRROIA dolmades, ENTEMONT cheese, PAPADIMITRIOU mustard, corn flakes, honey etc Responsible for marketing and distribution of the pre-paid service COSMOKAΡΤΑ by COSMOTE She was head of the Food and mobile telephony unit of ELGEKA, one of the biggest distribution companies in Greece. Major projects Successful launch of SUNSWEET plums Responsible for leading global and local brands e.g. HEINZ ketchup and sauces, BONNE MAMAN jams, TULIP bacon, PALIRROIA dolmades, ENTEMONT cheese, PAPADIMITRIOU mustard, corn flakes, honey etc Responsible for marketing and distribution of the pre-paid service COSMOKAΡΤΑ by COSMOTE
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Marketing Communications Manager
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Feb 1995 - Sep 1999
Responsible for the strategy development and successful implementation of - the Marketing and Corporate Communication of the brand PANAFON and of all PANAFON services ( e.g. pre-paid service Panafon a la Carte, PANAFON IPO campaign and media relations mgt) media relations and public affairs community relations all over Greece commercial and corporate promotions (e.g. Launch of PANAFON -PANATHLON programme) athletic sponsorships (e.g. Golden Sponsor of Athens' Candidacy for the Athens 2004 Olympics, National Sponsor of the World Championship in Athletics in 1998, Sponsor of Mundobasket 1998, Sponsorship of OLYMPIAKOS football team, National Sponsor of Greece's male and female National Volley ball Team) cultural sponsorhips ( eg. launch of the clultural programme "Days of Creativity -Days of Communication PANAFON" in close cooperation with the well known Greek artist Lakis Lazopoulos Show less
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Marketing Manager Confectionery
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Mar 1993 - Dec 1994
in charge of the confectionary business unit Successful launch of HOLLYWOOD chewing gums in charge of the confectionary business unit Successful launch of HOLLYWOOD chewing gums
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Group Brand Manager
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Oct 1988 - Feb 1992
1989 Successful relaunch of LACTA milk chocolate ( repositioning:το πιο γλυκό κομμάτι της ζωής σας) Revival of PAVLIDES brand Successful launch of TOBLERONE chocolate Successful relaunch of HYGEIAS chocolate Successful relaunch of Merenda, KISS countlines, filled chocolates, Gioconda pralines, Elegance pralines, Cocoa Pavlides etc. Successful launch of SUGUS candies 1989 Successful relaunch of LACTA milk chocolate ( repositioning:το πιο γλυκό κομμάτι της ζωής σας) Revival of PAVLIDES brand Successful launch of TOBLERONE chocolate Successful relaunch of HYGEIAS chocolate Successful relaunch of Merenda, KISS countlines, filled chocolates, Gioconda pralines, Elegance pralines, Cocoa Pavlides etc. Successful launch of SUGUS candies
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Brand Manager
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Jan 1984 - Sep 1988
Major projects Launch of DUO condoms Brand Manager of Hansaplast, LEONTOS plaster, DALIA sanitary napkins Major projects Launch of DUO condoms Brand Manager of Hansaplast, LEONTOS plaster, DALIA sanitary napkins
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Education
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University of Vienna Austria
Doctor of Philosophy (PhD), Mass Communication/Media Studies and Political Science -
Wirtschaftsuniversität Wien
Diplom, Werbung und Verkauf (Advertising Studies and Sales) -
Deutsche Schule Athen
Deutsches Abitur und Griechisches " Apolytirion", Gymnasium/Lyceum -
nlpingreece
Neuro- Linguistic Programming, Certified Practitioner of Neuro-Linguistic Programming -
APM Group Ltd
Management of Risk, Certified MoR Practitioner