Experience

IOPSYS Software Solutions AB
• Marketing Manager

  • Aug 2021 - Present


Enghouse Interactive Northern Europe AB

• Software Development
• 1 - 100 Employee

• Content and Marketing Manager

  • Mar 2019 - Jun 2021

  Content and Marketing Manager. Responsible for ProOpti marketing (company acquired by Enghouse 2019) and content marketing for Enghouse solutions. Marketing responsible for the start-up of Enghouse's cloud department, with its solutions, Enghouse Cloud Contact, and later, Enghouse Trio Cloud. Also involved in product marketing of Trio 8.2 and Trio 9.0. Content and Marketing Manager. Responsible for ProOpti marketing (company acquired by Enghouse 2019) and content marketing for Enghouse solutions. Marketing responsible for the start-up of Enghouse's cloud department, with its solutions, Enghouse Cloud Contact, and later, Enghouse Trio Cloud. Also involved in product marketing of Trio 8.2 and Trio 9.0.



ProOpti

• Sweden
• Information Technology & Services
• 1 - 100 Employee

• Marketing Manager

  • Feb 2019 - Mar 2019

  Marketing Manager for ProOpti. 6 days after I started, ProOpti was acquired by Enghouse Interactive, where I remained within marketing. For the first six months, I was mainly working with ProOpti marketing, after that, I got more involved in Enghouse's marketing. Marketing Manager for ProOpti. 6 days after I started, ProOpti was acquired by Enghouse Interactive, where I remained within marketing. For the first six months, I was mainly working with ProOpti marketing, after that, I got more involved in Enghouse's marketing.



Teleopti

• Sweden
• Software Development
• 1 - 100 Employee

• Regional Marketing Manager

  • Feb 2007 - Feb 2019

  Regional Marketing Manager for Teleopti AB and Marketing Manager for ProOpti Sweden AB (shared service). Marketing planning, analyses and execution. Inbound and content marketing, focusing on lead generating activities. Planning of activities and budgeting for the Nordic market (Teleopti). Execution of campaigns, exhibitions, own events, PR, sales and marketing material like product leaflets and customer cases, social media and content marketing with the marketing automation tool Pardot. Strategic, tactic and operative work for ProOpti Sweden AB globally. Proven abilities to drive multiple and complex projects, e.g. the ProOpti Sweden AB Name Change Project (from Teleopti TEM, 2017) including new logo, templates, graphic profile, new website and a 2 days launch event. Show less



Micronic Laser Systems AB

• Nanotechnology Research

• Sales and Marketing Operations

  • Feb 2000 - Feb 2007

  Execution of different sales and marketing projects, budget work and coordination of activities with Micronics local offices and partners. Responsible for the business unit's external newsletter, including writing articles, doing the layout and coaching the internal writers. Also responsible for trade shows in the US, where I also participated and met with customers and partners. Execution of different sales and marketing projects, budget work and coordination of activities with Micronics local offices and partners. Responsible for the business unit's external newsletter, including writing articles, doing the layout and coaching the internal writers. Also responsible for trade shows in the US, where I also participated and met with customers and partners.



Min Dator AB

• Purchaser and Project Manager

  • Apr 1990 - Dec 1999

  Responsibility for contracting suppliers based on quality and economy standards. I requested quotes, analyzed them and negotiated the price and delivery terms. The products I purchased was hardware, software and services. From 1997 I also took the initiativ to start a project group that managed quality improvement projects from the management team. I was also responsible for Home PC projects. Responsibility for contracting suppliers based on quality and economy standards. I requested quotes, analyzed them and negotiated the price and delivery terms. The products I purchased was hardware, software and services. From 1997 I also took the initiativ to start a project group that managed quality improvement projects from the management team. I was also responsible for Home PC projects.



IBM

• IT Services and IT Consulting
• 1 - 100 Employee

• Account Administrator

  • Mar 1985 - Mar 1990

  Responsible for IBM dealers in the middle and north areas of Sweden, including credit control, order entry, delivery- and invoice monitoring. Also some special assignments, like testing of a new order system in Dublin and providing training for the dealers in the same system. Responsible for IBM dealers in the middle and north areas of Sweden, including credit control, order entry, delivery- and invoice monitoring. Also some special assignments, like testing of a new order system in Dublin and providing training for the dealers in the same system.