Marijke Decraemer
Senior Operations Manager at Profacts- Claim this Profile
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Bio
Experience
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Profacts
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Belgium
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Market Research
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1 - 100 Employee
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Senior Operations Manager
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Jan 2018 - Present
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Ipsos
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France
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Market Research
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700 & Above Employee
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Research Manager
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Apr 2016 - Jan 2018
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JTI (Japan Tobacco International)
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Switzerland
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Tobacco Manufacturing
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700 & Above Employee
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Strategic Insights manager
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Oct 2014 - Mar 2016
Responsible for analysing and translating data into knowledge for the Sales and Marketing organization by identifying the key trends, issues and opportunities of the market. I provided relevant market and consumer analysis for market updates and contributed to the forecast planning of the coming years. I also ensured that the appropriate market researches (consumer & trade) and databases were put in place to cover the needs of the Brand management teams. Responsible for analysing and translating data into knowledge for the Sales and Marketing organization by identifying the key trends, issues and opportunities of the market. I provided relevant market and consumer analysis for market updates and contributed to the forecast planning of the coming years. I also ensured that the appropriate market researches (consumer & trade) and databases were put in place to cover the needs of the Brand management teams.
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Research Manager
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Mar 2009 - Oct 2014
Responsible for global project management of a continuous Brand Performance Tracker for AB InBev in 15 to 20 (varying over the years) countries. With support of a team with 2 research executives, I had the end responsibility of the day-to-day project management in terms of on-going scope, planning, pro-active issue management, fieldwork follow-up and quality assurance of all global deliverables. I have built up extended experience in global research through a range of research methodologies, sampling, data-collections and research analyses. Show less
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Senior Project leader
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Mar 2000 - Mar 2009
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Research International
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Market Research
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300 - 400 Employee
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1999 - Mar 2000
1999-2000
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1993 - 1999
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Education
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Universiteit Gent
Master's degree, Communication Science -
Nieuwenbosch