Experience

Warner Bros. Discovery Ad Sales

• United States
• Advertising Services
• 1 - 100 Employee

• Director, Digital Sales & Content: Streaming & Entertainment

  • Jan 2021 - Present

  HBO Max, Warner Bros., DC, TBS, TNT, truTV, Adult Swim, Cartoon Network, Influencers HBO Max, Warner Bros., DC, TBS, TNT, truTV, Adult Swim, Cartoon Network, Influencers



Fullscreen

• United States
• Advertising Services
• 1 - 100 Employee

• Director, Brand Partnerships

  • Nov 2015 - Jan 2021

  Work cross-functionally to structure and execute strategic programs which have resulted in proven sales lift against major CPG brandsHelp brand partners future proof their marketing by educating on cultural trends and platform developments which allow them to connect with their consumers on a deeper levelDeliver superior customer service for client partners

• Account Executive, Brand Partnerships

  • Apr 2016 - Feb 2019

  Account lead across key Food/Bev & Beauty accounts Grew sales by 140% year over year; over 70% of dollar sales growth was driven by new businessResponsible for developing influencer & digital video strategy Core team partner strategizing and implementing US launch campaign of top global candy brand

• Senior Account Manager

  • Nov 2015 - Mar 2016

  Partner with Integrated Marketing, Media, and Sales on the development of strategy, proposal materials, and deal structure based on client goalsProvide best in class client service to maintain and manage the day-to-day business Key project manager for all campaign executions and responsible for working with internal teams to launch and maintain 360 degree programs



Viacom

• United States
• Entertainment
• 700 & Above Employee

• Sales Service Executive

  • Mar 2013 - 2015

  Foster meaningful relationships with key decision makers at New York media agenciesWork closely with Pricing and Inventory to effectively execute and manage media plansManage marketing details to ensure accurate executionPresent Upfront and Fall Sales Presentations to key decision makers at media agenciesCooperate with Digital teams to execute cross platform media deals

• Sales Planner

  • Mar 2011 - Mar 2013

  Supported Ad Sales team through building plans that meet needs of clientsWorked with Account Executives to create efficient deals

• Ad Sales Research Analyst

  • Aug 2008 - Mar 2011

  Collected, analyzed, interpreted and presented audience data and findings to sales team and senior managementCollaborated directly with sales team and senior management to achieve sell-out goals and fulfill clients’ needs and requestsCreated presentations & develop stories on networks to match clients’ profileDeveloped and executed sales and marketing presentations and special research projects