Marie Jorat
Chargée de communication et stratégie marketing | conceptrice-redactrice at Waouh- Claim this Profile
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Français Native or bilingual proficiency
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Anglais Professional working proficiency
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Allemand Limited working proficiency
Topline Score
Bio
Credentials
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Certification relative aux mesures Google Ads
GoogleSep, 2021- Sep, 2024 -
Certification Google Ads pour la publicité sur le Réseau Display
GoogleAug, 2021- Sep, 2024 -
Certification Google Ads pour la publicité sur le Réseau de Recherche
GoogleAug, 2021- Sep, 2024 -
Deutsches Sprachdiplom der Kultusministerkonferenz
Bundesrepublik Deutschland -
Governance of the Internet for human, economic and social development
United Nations
Experience
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Waouh
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Senegal
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Advertising Services
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Chargée de communication et stratégie marketing | conceptrice-redactrice
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Aug 2022 - Present
💡 Stratégie Marketing ✨ Naming 🖋 Rédaction 💻 Optimisation SEO 💡 Stratégie Marketing ✨ Naming 🖋 Rédaction 💻 Optimisation SEO
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IAE Savoie Mont Blanc
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France
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Higher Education
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1 - 100 Employee
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Enseignante vacataire
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Sep 2023 - Present
Stratégie Brand Content et Outils Digitaux Stratégie Brand Content et Outils Digitaux
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Assas Hotels
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France
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Hospitality
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1 - 100 Employee
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Chargée de Marketing et Digital
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Jul 2020 - Aug 2022
🙌 Participation à la création et au développement de la marque RockyPop, communication groupe et hôtels. 🪄 Gestion de projet : management transverse des agences et partenaires (agences web, SEA et Metas, traducteurs, designers, photographes, fournisseurs...), suivi budgétaire, planification 💻 CMS : Mise en place d'un nouveau site internet groupe et mise à jour régulière sur Wordpress (HTML), optimisation du SEO 💌 Newsletters et CRM 📱 Réseaux sociaux : création de contenu, planification, social ads, marketing d’influence 🎨 Création et design de l'ensemble des supports de communication digitaux et print (Photoshop, Lightroom, Illustrator, InDesign, Premiere Pro et AfterEffect) 📊 Reporting, analyse et optimisation des actions menées Show less
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PICTURE ORGANIC CLOTHING
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France
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Retail Apparel and Fashion
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1 - 100 Employee
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Community Manager
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Jan 2019 - Jun 2020
📱Animation de la communauté Picture sur ses réseaux sociaux et création de contenu (owned media, retailer, Picture Store, partenaires) 🌎 Développement d’une stratégie de croissance adaptée par zones géographiques à l'international 🤝 Travail avec l’ensemble de l’équipe marketing et la force de vente pour assurer une cohérence globale de communication. 🤓 Veille d’e-réputation, concurrentiel et commerciale 📊 Tracking et reporting de l’impact des influencers, ambassadeurs, partenaires et riders sur la communication globale (engagement, follower, posts, conversions, …) Show less
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Penceo
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Switzerland
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Graphic Design
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1 - 100 Employee
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Digital Project Manager
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Feb 2018 - Jul 2018
Penceo is a 360° digital agency specialized in sport with services designed around international sports federations and their fans. 🪄 Project management ✌️ Digital and creative strategies 📱 Community management 🤝 Account Management 🎨 Creative briefing Penceo is a 360° digital agency specialized in sport with services designed around international sports federations and their fans. 🪄 Project management ✌️ Digital and creative strategies 📱 Community management 🤝 Account Management 🎨 Creative briefing
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Columbia Sportswear Company
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Product Line Manager - Merchandising Apparel Assistant
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Aug 2017 - Feb 2018
👕 Assist in building the Men's, Women's and Youth's Europe collection: design briefing, prototypes validation, color strategy and merchandising. ✨ Support the execution of trade shows, sales meeting, sample sales events and catalogues. 📊 Seek and analyze competitor marketing and sales materials both on and offline. 👕 Assist in building the Men's, Women's and Youth's Europe collection: design briefing, prototypes validation, color strategy and merchandising. ✨ Support the execution of trade shows, sales meeting, sample sales events and catalogues. 📊 Seek and analyze competitor marketing and sales materials both on and offline.
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Rip Curl
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Australia
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Retail Apparel and Fashion
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700 & Above Employee
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Mountainwear Product Manager
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Sep 2016 - Feb 2017
💥 Go to market: Marketing and Merchandising of the 17/18 season products 🤝 Sales meeting: preparation of presentations and documents for the European sales forces (benchmark, forecast ...) ✨ Trade shows: Organization of the participation in ASAP (France), Shops 1st Try (Austria), and ISPO (Germany) 🎿 Web Marketing: Product descriptions for mountainwear 16/17 and 17/18 📱 Digital Marketing: Online presence report and digital marketing strategic advices. 💥 Go to market: Marketing and Merchandising of the 17/18 season products 🤝 Sales meeting: preparation of presentations and documents for the European sales forces (benchmark, forecast ...) ✨ Trade shows: Organization of the participation in ASAP (France), Shops 1st Try (Austria), and ISPO (Germany) 🎿 Web Marketing: Product descriptions for mountainwear 16/17 and 17/18 📱 Digital Marketing: Online presence report and digital marketing strategic advices.
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Education
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2012 - 2015
Université de Genève
Bachelor's degree, Global Studies Institute - International Relations -
2016 - 2018
CREA Genève
Master's degree, Sports marketing and new technologies
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