Experience

Sky + Table Event Group

• Canada
• Events Services
• 1 - 100 Employee

• Director of Sales Marketing | Partner

  • Mar 2012 - Present

  Driver of Revenue Growth while ensuring the success and health of our sales and marketing teams. Implementation of strategies that drive sales growth and revenue generation for the organization. Visionary Leader and motivational coach. Responsible for best sales practices, forecast and budgets. Trend watcher and assist in menu research & creation. Network and brand ambassador in the community. Driver of Revenue Growth while ensuring the success and health of our sales and marketing teams. Implementation of strategies that drive sales growth and revenue generation for the organization. Visionary Leader and motivational coach. Responsible for best sales practices, forecast and budgets. Trend watcher and assist in menu research & creation. Network and brand ambassador in the community.



LA Chefs Catering & Events

• Sales Manager

  • Nov 2009 - 2012

  Leading a team of highly trained sales and catering planning professionals through empathetic leadership, vision, problem-solving and integrity. Responsible for best sales practices, forecast and budgets.. Key Accomplishments:  Increased sales 70% in first 3 years  Developed and implemented best sales strategies, forecasts, and retention programs  Successfully planned over 1000 events with clients from various market segments  Planning of major client retention recognition events  Worked with various tourism groups to increase tourism awareness for Lethbridge in the Meeting and Convention Segment. Show less



Silver Birch Resort

• Canada
• Hospitality

• Catering Manager

  • Feb 2008 - 2009

  Lead a team in sales and meeting & event planning for various markets. Created yearly forecasts and upselling initiatives for the departments. Participated and worked closely with menu engineering; generating an overall increase in average check. Successfully identifying stars and dogs report. Prospected new and existing business through our GCME meeting standards and situational selling. Created fresh marketing tools and “out of the box” strategies to support prospecting events. Key Accomplishments:  Increased sales 20% for the year.  After through Results Analysis created new menu items with head Chef.  Successfully planned and executed large fundraiser dinners, black tie galas and International Conventions. Show less



Algonquin College of Applied Arts and Technology

• Canada
• Higher Education
• 700 & Above Employee

• Front Desk Manager

  • 2006 - 2008

  Supervised up to 30 front office staff in the delivery of smooth operations and superior guest satisfaction at this 1000 room college hotel property. Key Accomplishments:  Improved the implementation of and adherence to Algonquin College Brand Standards Increased daily performance of front office team  Managed large international group bookings  Planned tourism related events with the Sales Manager Supervised up to 30 front office staff in the delivery of smooth operations and superior guest satisfaction at this 1000 room college hotel property. Key Accomplishments:  Improved the implementation of and adherence to Algonquin College Brand Standards Increased daily performance of front office team  Managed large international group bookings  Planned tourism related events with the Sales Manager



Quinta Real Inc

• United States
• Hospitality
• 1 - 100 Employee

• Concierge Manager

  • 2004 - 2006

  Brand ambassador responsible for providing a high level of personalized service to guests and clients, ensuring that their needs and requests were met. Coordinated with other staff members to ensure a seamless guest experience. Handled customer complaints and fostered conflict resolution. Assisted in Cross promotion of other products and services in the brand chain. Brand ambassador responsible for providing a high level of personalized service to guests and clients, ensuring that their needs and requests were met. Coordinated with other staff members to ensure a seamless guest experience. Handled customer complaints and fostered conflict resolution. Assisted in Cross promotion of other products and services in the brand chain.