Experience

Studi

• France
• E-Learning Providers
• 700 & Above Employee

• Head of Customer Care

  • Jan 2023 - Present

  Management d'un service de relation client >60 personnes Management d'un service de relation client >60 personnes



Avocotés Protection

• Montreuil, Île-de-France, France

• Directrice générale

  • Jan 2021 - Feb 2023

  Lancement en janvier 2021 d'une offre innovante de télésurveillance en mode start-up au sein de Dekuple Lancement en janvier 2021 d'une offre innovante de télésurveillance en mode start-up au sein de Dekuple



Laboratoires Ybela

• France
• Health, Wellness & Fitness

• DG Laboratoires Ybela

  • Mar 2020 - Feb 2023

  Filiale du Groupe Dékuple spécialisée dans la vente de compléments alimentaires par internet Filiale du Groupe Dékuple spécialisée dans la vente de compléments alimentaires par internet



Dékuple

• France
• Advertising Services
• 100 - 200 Employee

• Directrice du développement des activités BtoC

  • Mar 2020 - Feb 2023



Tool Fitness

• Paris

• DG / CEO of tool-fitness.com website

  • Apr 2017 - Feb 2020

  CEO of business unit Tool Fitness (~5M€ turnover, 8 people) o Profitability increase : change in customer acquisition strategy, fixed charges and logistic costs renegotiation o New markets openings : launch of a Spanish website, other European markets openings through partnerships, start of a B-to-B activity and new products launch o Full redesign of the website : definition of the detailed specifications, choice of the web agency, follow-up on the project o Complete redesign of the private label range (fitness machines) Show less



Go Sport

• France
• Sporting Goods Manufacturing
• 700 & Above Employee

• Strategic projects and B-to-B sales director

  • Dec 2015 - Apr 2017

  New activities launch :o Wholesale activity development : agent network structuration in Europe, marketing supports development→ Turnover x3 : 800k€ up to 2400k€o Sports club and collectivities new targeto Strategy : Structuration and management of key strategic projects for the Group, preparation of the shareholders presentation supports, M&A projects managemento New technologies and interesting start-up monitoring for the Group

• Project manager – Strategy & Projects Team

  • Dec 2013 - Dec 2015

  Contribution to Go Sport turnaround with multiple complex projects : review of the in-store assortment, launching the new business model for franchising, IT projects supervision



Groupe Casino

• France
• Retail Groceries
• 700 & Above Employee

• Brand Manager on 2 product ranges ″Casino″ and ″Tous les Jours″ (private label)

  • Jan 2012 - Dec 2013

  o Realization and deployment of the annual brand plan ( analysis of the past year and direction for the coming years)o Coordination of all the company actors on food (~5000 references), and then nonfood (~12000 ref.)o Launch of a project to promote the products’ quality, with the launch of reporting and performance monitoring tools

• Chief of staff for Group Marketing Director

  • Apr 2011 - Jan 2012

  o Building the strategic annual plan in a collaborative processo Project manager for the new brand positioning deploymento Project manager for marketing spend efficiency project → earnings > 2M€

• Project manager Operational projects team - Franprix Leader Price

  • Dec 2010 - Apr 2011

  Project manager for a major reorganization and process optimisation



McKinsey & Company

• Business Consulting and Services
• 700 & Above Employee

• Consultant - CEO and top management strategic advisory

  • Feb 2008 - Dec 2010

  Main industries: travel and hospitality, retail, consumer goods, high-tech, banking and insurance Main projects: operations and supply chain, marketing, strategy, organisation Countries: France, Spain, UK, Italy Examples of projects :  Analysis of commercial and marketing strategies for a high tech products manufacturer : review of margins per sales channel,, analysis of effective marketing strategies inside the point of sales  Operational improvement of the cashier line for a food retailer → cost reduction of ~ Show less



MCCH - Ecuadorian NGO

• Volunteer

  • Jul 2006 - Jan 2007

  Micro-finance and development of small companies support (business plan writing, trainings in excel and basic accounting, English classes...) Micro-finance and development of small companies support (business plan writing, trainings in excel and basic accounting, English classes...)



J.P. Morgan

• United States
• Financial Services
• 700 & Above Employee

• Intern in M&A TMT

  • Jan 2006 - Jun 2006

  Analyst : Sector analysis, strategical options studies, company profiles building, enterprises valuations, involvement in major European financial operations: - acquisition of Trader Classified Media by Schibsted - acquisition by Bertelsmann of its 25% share owned by GBL, IPO of Neuf Cegetel Analyst : Sector analysis, strategical options studies, company profiles building, enterprises valuations, involvement in major European financial operations: - acquisition of Trader Classified Media by Schibsted - acquisition by Bertelsmann of its 25% share owned by GBL, IPO of Neuf Cegetel