Experience

Floridis S.A.
• Greece
• Food and Beverage Manufacturing
• 1 - 100 Employee
• Business Strategy & Marketing

  • Feb 2019 - Present


Spherical

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Marketing Coordinator in the account of Rosewood Hotels & Resorts

  • May 2018 - Feb 2019

  • Develop and monitor overall digital strategy for each client with manager and the team. • Produce content calendars and other client deliverables and ensure they reflect objectives and meet client needs and deadlines. • Develop digital media reports to measure the success of client accounts and initiatives on an ongoing basis. • Help create and manage influencer outreach programs. • Lead client communication on client projects. • Assist in new business development and pitches. Show less



Rebecca Taylor

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing Intern

  • Jan 2018 - Jun 2018

  • Conduct digital campaign management (email, social media) and performance data analysis using Bronto, Bluecore and Excel. • Key member in the ideation and development process of blog posts and ongoing marketing campaigns (both online and offline). • Compile competitive research to aid in the formulation of RT’s marketing strategy and influencers’ outreach. • Monitor marketing KPIs across social media, e-commerce and stores. • Manage fashion affiliate platforms such as Polyvore and Lyst leading to a 20% enhancement in followers and engagement. Show less



Sunday Forever

• United States
• Online and Mail Order Retail
• 1 - 100 Employee

• Marketing & Brand Management Intern

  • Sep 2017 - May 2018

  • Develop marketing campaigns, manage daily social media calendar and plan multi-platform content development. • Create email/social media promotions to achieve 30% increase in sales and update content on the website/blog. • Develop marketing campaigns, manage daily social media calendar and plan multi-platform content development. • Create email/social media promotions to achieve 30% increase in sales and update content on the website/blog.



PRLab: Massachusetts Office of Travel and Tourism

• PR Account Executive

  • Jan 2016 - May 2016

  • Implemented a strategic PR campaign to increase the number of international tourists in MA and promote the agency’s work. • Developed a social media calendar, created engaging blog posts, social media content and a promotional video. The campaign increased followers and website visits by more than 20%. • Conducted quantitative research to survey international students’ traveling habits, analyzed and presented the results in a report to inform the agency’s future campaigns. • Implemented a strategic PR campaign to increase the number of international tourists in MA and promote the agency’s work. • Developed a social media calendar, created engaging blog posts, social media content and a promotional video. The campaign increased followers and website visits by more than 20%. • Conducted quantitative research to survey international students’ traveling habits, analyzed and presented the results in a report to inform the agency’s future campaigns.



SKAI TV

• Greece
• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Intern in Marketing, Public Relations, and Programming Departments

  • Jun 2015 - Aug 2015

  • Grew social media followers base by 30% and created digital and TV ads to promote their social media presence. • Implemented and promoted the philanthropic campaign, “Together We Can” to help 120 people stranded outside of Greece with no money during the first weeks of government-imposed capital controls. • Conducted interviews for the Millionaire Game participants, and determined the structure of each filming of the show. • Compiled a daily index of relevant references in print, broadcast, and electronic media for the executives and TV presenters. Show less



Hellenic Telecommunication & Post Commission Offise

• Analyst Intern, Radio Frequencies Control Department

  • Jun 2014 - Aug 2014

  • Recorded and analyzed the frequencies of antennae, and digital TV. • Filed and conducted comparative analysis of the current data monitoring against older results for an upcoming project. • Recorded and analyzed the frequencies of antennae, and digital TV. • Filed and conducted comparative analysis of the current data monitoring against older results for an upcoming project.