Mariam Adeoti
Research & Data Analyst at Briter- Claim this Profile
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Bio
Experience
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Briter
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United Kingdom
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Business Intelligence Platforms
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1 - 100 Employee
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Research & Data Analyst
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Apr 2022 - Present
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FATE Foundation
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Nigeria
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Non-profit Organizations
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1 - 100 Employee
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Oct 2021 - Apr 2022
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Mar 2020 - Oct 2021
• Collaborated with project managers and vendors to develop and launch an online certificate course for over 2,000 aspiring entrepreneurs. This comprehensive course equipped them with the necessary tools to start and run a successful business in Nigeria.• Co-produced a podcast series that featured successful entrepreneurs and their inspiring stories. This series reached a wide audience of over 500,000 young entrepreneurs, contributing to a significant increase in subscribers and video watch hours by over 60%.• Spearheaded the effort with 10 program managers to develop the team's first blended-learning solutions for their training programs - something the organisation had never undertaken before.• Developed and executed highly effective email marketing campaigns, resulting in increased open and engagement rates. These campaigns played a key role in engaging our audience and driving results for the business. Show less
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Oct 2019 - Feb 2020
• Designed and implemented effective entrepreneur and mentor/advisor recruitment strategies, working closely with targeted individuals and corporate partners to achieve specific targets and KPIs.• Successfully managed and tracked over 50 mentor-mentee relationships, ensuring that both parties had the support and resources they needed to achieve their business goals.• Explored creative opportunities to attract new volunteers and entrepreneurs to expand and strengthen our community, constantly striving to improve the quality and depth of our network. Show less
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Jan 2019 - Sep 2019
• Curated daily resources on a variety of topics related to entrepreneurship in Nigeria, including human resources, financial management, and growth strategies, among others, to provide valuable information and insights to entrepreneurs.• Implemented digital tools that enhanced msmehub's online presence and engagement, helping to reach a wider audience and drive increased participation and interaction.• Created and executed a monthly social media plan across multiple platforms, ensuring that content was delivered on time and aligned with the company's overall marketing strategy.• Utilised Google Analytics to optimise the relevance of entrepreneurial resources for business success, tracking user behaviour and preferences to refine our content and delivery. Show less
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Jun 2018 - Dec 2018
• Conducted extensive research to develop the 2018 Entrepreneurship Ecosystem database, providing a comprehensive overview of key players within the ecosystem.• Contributed to the success of the annual organisation's policy dialogue by providing support in program planning and hosting.
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SheLeadsAfrica.Org
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Nigeria
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Book and Periodical Publishing
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1 - 100 Employee
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Marketing Intern
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Feb 2019 - Feb 2020
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Girlhub Africa
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Ile-Ife,Osun
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Deputy Chapter lead,Osun
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Jun 2017 - Mar 2018
Girlhubafrica is a fast rising volunteering group that aims to empower the female gender to be agents of positive change in their immediate environment and beyond. Girlhubafrica is a fast rising volunteering group that aims to empower the female gender to be agents of positive change in their immediate environment and beyond.
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Vice Chairman, Alumni Relations Committe
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Jun 2017 - Feb 2018
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Public Relations Officer
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May 2017 - Jan 2018
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Education
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Obafemi Awolowo University
B.sc Economics, Economics