Maria Jose Gonzales

Marketing Specialist at Resale.com
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Contact Information
Location
Miami, Florida, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Native or bilingual proficiency
  • French Limited working proficiency

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Credentials

  • Communication within Teams
    LinkedIn
    Sep, 2021
    - Sep, 2024
  • Excel 2016 Essential Training
    LinkedIn
    May, 2021
    - Sep, 2024
  • Technology for Product Managers
    LinkedIn
    Feb, 2021
    - Sep, 2024
  • Google Ads Display Certification
    Google
    Apr, 2022
    - Sep, 2024
  • Inbound Marketing
    HubSpot Academy
    Feb, 2022
    - Sep, 2024
  • Google Analytics Qualification
    Google
    Feb, 2022
    - Sep, 2024
  • DELF B1
    Alliance Française Paris Île-de-France

Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Marketing Specialist
      • Oct 2022 - Present

      • Leading team to ensure the correct data for web stores and marketplaces such as Shopify, Amazon, Walmart. • B2B Account management of different brands by data mapping with ChannelAdvisor and Logiwa. • Assisting in developing e-commerce strategies to help increment online sales for Shopify accounts. • Managing Social Media accounts for the e-commerce stores. • Overseeing Marketing areas for Paid Advertising, SEO, Email & SMS Marketing. • Engage with clients for Marketing Strategy & promotion of products. Show less

    • United States
    • Higher Education
    • 100 - 200 Employee
    • URAP - Research Assistant
      • Sep 2021 - May 2022

      • Coordinated with the Research Team on Consumer Behavior’s attributes and preferences towards online retail shopping. • Conducted & computed a model for testing research theory in stores with SPSS & Qualtrics for the research preliminary phase. • Supported and assisted in the Research for Retail Fulfillment Strategy and Consumer Satisfaction by collecting similar studies and detecting key indicators for consumer preferences changes. • Coordinated with the Research Team on Consumer Behavior’s attributes and preferences towards online retail shopping. • Conducted & computed a model for testing research theory in stores with SPSS & Qualtrics for the research preliminary phase. • Supported and assisted in the Research for Retail Fulfillment Strategy and Consumer Satisfaction by collecting similar studies and detecting key indicators for consumer preferences changes.

    • United States
    • Higher Education
    • 1 - 100 Employee
    • Recruitment Director
      • Jun 2021 - May 2022

      • Cooperated in e-board weekly meetings for the organization’s processes optimization & awareness. • Consolidated over 30+ faculty members' appointments & personalized emails with a result of over 40 official new members. • Participated in over 10 networking & social FIU events to advertise the organization and assessing possible candidates. • Executed the creation 5-week campaign of personalized recruitment material & strategies leading to achieving over 60 new prospects. • Cooperated in e-board weekly meetings for the organization’s processes optimization & awareness. • Consolidated over 30+ faculty members' appointments & personalized emails with a result of over 40 official new members. • Participated in over 10 networking & social FIU events to advertise the organization and assessing possible candidates. • Executed the creation 5-week campaign of personalized recruitment material & strategies leading to achieving over 60 new prospects.

    • United States
    • Transportation, Logistics, Supply Chain and Storage
    • 1 - 100 Employee
    • Marketing Intern
      • Aug 2021 - Dec 2021

      • Assisted the Sales and Marketing department with Transportation & Logistics projects with CRM Salesforce & email marketing. • Collaborated on the negotiations with B2B relations and served as a point of contact for 30+ companies. • Developed strategy and communications for the new Spanish Newsletter content for Latin-American customers. • Assisted the Sales and Marketing department with Transportation & Logistics projects with CRM Salesforce & email marketing. • Collaborated on the negotiations with B2B relations and served as a point of contact for 30+ companies. • Developed strategy and communications for the new Spanish Newsletter content for Latin-American customers.

    • United States
    • Higher Education
    • 700 & Above Employee
    • ICEP Marketing Social Media Leader
      • Aug 2021 - Dec 2021

      • Created & approved weekly over 20+ pieces of content like photos & videos for main social media accounts. • Supervised the calendar content creation for each channel to increase brand awareness & engagement by over 20%. • Promoted and designed personalized materials for over 3 non-profit campaigns with Photoshop & Canva. • Created & approved weekly over 20+ pieces of content like photos & videos for main social media accounts. • Supervised the calendar content creation for each channel to increase brand awareness & engagement by over 20%. • Promoted and designed personalized materials for over 3 non-profit campaigns with Photoshop & Canva.

Education

  • Florida International University
    Bachelor's degree, Business, Management, Marketing, and Related Support Services
    2020 - 2022
  • Universidad del Pacífico (PE)
    Business Administration and Management, General
    2017 - 2019

Community

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