Experience

Human Matter

• Research

• Founder & Chief Creative Officer

  • Mar 2023 - Present

  Human Matter is a movement in the search of true meaning, rooted in collective storytelling as a practice to reframe the present as we know it. We move in the seamless intersection between humans and nature, involving brands, projects and collectives to tackle topics that matter, cultivating new ways to think, act, and live. As a new form of agency, our aim is to amplify our individual voices — as humans, and as brands and organizations — through a common bigger mission. By… Show more Human Matter is a movement in the search of true meaning, rooted in collective storytelling as a practice to reframe the present as we know it. We move in the seamless intersection between humans and nature, involving brands, projects and collectives to tackle topics that matter, cultivating new ways to think, act, and live. As a new form of agency, our aim is to amplify our individual voices — as humans, and as brands and organizations — through a common bigger mission. By learning, innovating and growing together as a strong global network, we make real the power of community. This is the foundation of Human Matter: finding, exploring, and creating stories that place wisdom and awareness at the forefront, in order to move the world forward. We see a future where collectives become brands and brands become collectives. Here is a future drenched in cultivating a cross-disciplinary approach to build new narratives, new business-models, new experiences and even new places to meet, create, and just be. instagram.com/human__matter Show less Human Matter is a movement in the search of true meaning, rooted in collective storytelling as a practice to reframe the present as we know it. We move in the seamless intersection between humans and nature, involving brands, projects and collectives to tackle topics that matter, cultivating new ways to think, act, and live. As a new form of agency, our aim is to amplify our individual voices — as humans, and as brands and organizations — through a common bigger mission. By… Show more Human Matter is a movement in the search of true meaning, rooted in collective storytelling as a practice to reframe the present as we know it. We move in the seamless intersection between humans and nature, involving brands, projects and collectives to tackle topics that matter, cultivating new ways to think, act, and live. As a new form of agency, our aim is to amplify our individual voices — as humans, and as brands and organizations — through a common bigger mission. By learning, innovating and growing together as a strong global network, we make real the power of community. This is the foundation of Human Matter: finding, exploring, and creating stories that place wisdom and awareness at the forefront, in order to move the world forward. We see a future where collectives become brands and brands become collectives. Here is a future drenched in cultivating a cross-disciplinary approach to build new narratives, new business-models, new experiences and even new places to meet, create, and just be. instagram.com/human__matter Show less



Freiberuflich

• Germany
• Technology, Information and Media
• 700 & Above Employee

• Creative Consultant

  • Jun 2021 - Present

  My core is to bring concepts from idea to reality; working hand in hand on the vision, concept, brand and strategy and curating and leading the right team that will work with us to bring the idea to reality. Overview of some of my main projects since June 2021: - Conceptualisation, Creative Strategy, Production Direction and Scriptwriting of the creation of ALFA ROMEO x F1 Team ORLEN first ever global documentary series. 10 countries. 1 year. 5 episodes. - Creative Direction… Show more My core is to bring concepts from idea to reality; working hand in hand on the vision, concept, brand and strategy and curating and leading the right team that will work with us to bring the idea to reality. Overview of some of my main projects since June 2021: - Conceptualisation, Creative Strategy, Production Direction and Scriptwriting of the creation of ALFA ROMEO x F1 Team ORLEN first ever global documentary series. 10 countries. 1 year. 5 episodes. - Creative Direction, Content Strategy, Scriptwriting and Talent Curation for JEEP Digital Content Series for the launch of its very first 100% electric car. - Creative Direction and Content Strategy for Michelob Ultra (NYC) global digital content series: the story of 4 runners from Mexico, LA, Chile and Panama and their preparation to the NYC Marathon. - Creative and PR Strategy for the launch of 'Raya Creatives' (Los Angeles) and its project launch in Europe, with main focus in Barcelona and Madrid. Including conceptualisation, strategy, event creation and talent curation. Also: - Music composition and violin performance for KM by Lange Fashion Show at MACBA Museum. - Scriptwriting and voice over for several film campaigns such as: Midnight Beauty, Sir Hotels or Rochas. instagram.com/bymariabanos Show less My core is to bring concepts from idea to reality; working hand in hand on the vision, concept, brand and strategy and curating and leading the right team that will work with us to bring the idea to reality. Overview of some of my main projects since June 2021: - Conceptualisation, Creative Strategy, Production Direction and Scriptwriting of the creation of ALFA ROMEO x F1 Team ORLEN first ever global documentary series. 10 countries. 1 year. 5 episodes. - Creative Direction… Show more My core is to bring concepts from idea to reality; working hand in hand on the vision, concept, brand and strategy and curating and leading the right team that will work with us to bring the idea to reality. Overview of some of my main projects since June 2021: - Conceptualisation, Creative Strategy, Production Direction and Scriptwriting of the creation of ALFA ROMEO x F1 Team ORLEN first ever global documentary series. 10 countries. 1 year. 5 episodes. - Creative Direction, Content Strategy, Scriptwriting and Talent Curation for JEEP Digital Content Series for the launch of its very first 100% electric car. - Creative Direction and Content Strategy for Michelob Ultra (NYC) global digital content series: the story of 4 runners from Mexico, LA, Chile and Panama and their preparation to the NYC Marathon. - Creative and PR Strategy for the launch of 'Raya Creatives' (Los Angeles) and its project launch in Europe, with main focus in Barcelona and Madrid. Including conceptualisation, strategy, event creation and talent curation. Also: - Music composition and violin performance for KM by Lange Fashion Show at MACBA Museum. - Scriptwriting and voice over for several film campaigns such as: Midnight Beauty, Sir Hotels or Rochas. instagram.com/bymariabanos Show less



Muses of Now

• Online Audio and Video Media
• 1 - 100 Employee

• Creative Director, Curator & Co-Founder

  • Jun 2017 - Present

  Muses of Now is a global movement that connects women+ artists who challenge the now to shape the future. Our creative team and network is strong by the multidisciplinary approach and the conviction that the time for a change of consciousness and social transformation has come. instagram.com/musesofnow Human Movement · Real Content · Global Voice · Creative Projects Discover our omni-channel platform that creates a bridge between industries, cultures and backgrounds… Show more Muses of Now is a global movement that connects women+ artists who challenge the now to shape the future. Our creative team and network is strong by the multidisciplinary approach and the conviction that the time for a change of consciousness and social transformation has come. instagram.com/musesofnow Human Movement · Real Content · Global Voice · Creative Projects Discover our omni-channel platform that creates a bridge between industries, cultures and backgrounds through online content, experiential events, social media actions and collaborations across the globe. Show less Muses of Now is a global movement that connects women+ artists who challenge the now to shape the future. Our creative team and network is strong by the multidisciplinary approach and the conviction that the time for a change of consciousness and social transformation has come. instagram.com/musesofnow Human Movement · Real Content · Global Voice · Creative Projects Discover our omni-channel platform that creates a bridge between industries, cultures and backgrounds… Show more Muses of Now is a global movement that connects women+ artists who challenge the now to shape the future. Our creative team and network is strong by the multidisciplinary approach and the conviction that the time for a change of consciousness and social transformation has come. instagram.com/musesofnow Human Movement · Real Content · Global Voice · Creative Projects Discover our omni-channel platform that creates a bridge between industries, cultures and backgrounds through online content, experiential events, social media actions and collaborations across the globe. Show less



Antler

• United Kingdom
• Retail
• 1 - 100 Employee

• Entrepreneur In Residence

  • Apr 2021 - Jul 2021

  Antler is a global early-stage VC that invests in unique people and helps them build ideas and teams to create awesome companies. I am part of Antler's inaugural Berlin cohort of entrepreneurs. Antler is a global early-stage VC that invests in unique people and helps them build ideas and teams to create awesome companies. I am part of Antler's inaugural Berlin cohort of entrepreneurs.



WeWork

• Uzbekistan
• Information Services
• 1 - 100 Employee

• Portfolio Lead Barcelona & Brand Partnerships Spain

  • Mar 2020 - Apr 2021

• Market Launcher & Community Manager

  • Dec 2017 - Mar 2020

  Be part of the first core team who launched Spain as a market, with the mission to open 2 cities, 4 buildings and being Community Manager of 2 of them during the first year learning by doing what #BlitzScaling means. Coordinating 3 main departments per building: - Hospitality - Sales - Operations www.wework.com



Monta Mundo S.L.

• Spain
• Retail Apparel and Fashion

• Fashion Marketing Director & Business Development

  • Jul 2014 - Dec 2017

  Responsible for creation, development and implementation of the global marketing strategy covering 4 main channels: distribution, wholesale, retail, e-commerce for our own fashion labels like Indhy (hatwear), Me & My Friend (clothing) and the main label: the footwear brand Maians. My main projects were: - Product: Implement new ideas and control key goals per collection working together with the design department. Coordinate its development with factory. - E-commerce / Digital:… Show more Responsible for creation, development and implementation of the global marketing strategy covering 4 main channels: distribution, wholesale, retail, e-commerce for our own fashion labels like Indhy (hatwear), Me & My Friend (clothing) and the main label: the footwear brand Maians. My main projects were: - Product: Implement new ideas and control key goals per collection working together with the design department. Coordinate its development with factory. - E-commerce / Digital: Re-launch of Maians online store and implementation of online marketing actions and digital campaigns based in conversion and brand awareness. - Social Media: Strategic planning and content creation per brand and channel. - Press / PR: Build key relations with the fashion Industry: online/offline press, opinion leaders, events and co-brandings. - B2B / Tradeshows: Represent each brand internationally (ex. Jacket Required, UK) and be involved in the process of entering into new markets - Retail: Increase POS presence and develop several online/offline actions in 'Camino', our own retail channel Coordination of all these projects together with our distribution network within more than 20 countries to successfully adapt our global strategy to the local markets. Achieve together sales goals, positioning and brand awareness in a global scale. Show less Responsible for creation, development and implementation of the global marketing strategy covering 4 main channels: distribution, wholesale, retail, e-commerce for our own fashion labels like Indhy (hatwear), Me & My Friend (clothing) and the main label: the footwear brand Maians. My main projects were: - Product: Implement new ideas and control key goals per collection working together with the design department. Coordinate its development with factory. - E-commerce / Digital:… Show more Responsible for creation, development and implementation of the global marketing strategy covering 4 main channels: distribution, wholesale, retail, e-commerce for our own fashion labels like Indhy (hatwear), Me & My Friend (clothing) and the main label: the footwear brand Maians. My main projects were: - Product: Implement new ideas and control key goals per collection working together with the design department. Coordinate its development with factory. - E-commerce / Digital: Re-launch of Maians online store and implementation of online marketing actions and digital campaigns based in conversion and brand awareness. - Social Media: Strategic planning and content creation per brand and channel. - Press / PR: Build key relations with the fashion Industry: online/offline press, opinion leaders, events and co-brandings. - B2B / Tradeshows: Represent each brand internationally (ex. Jacket Required, UK) and be involved in the process of entering into new markets - Retail: Increase POS presence and develop several online/offline actions in 'Camino', our own retail channel Coordination of all these projects together with our distribution network within more than 20 countries to successfully adapt our global strategy to the local markets. Achieve together sales goals, positioning and brand awareness in a global scale. Show less



_byLoyal

• Spain
• Media Production

• Marketing and Project Manager

  • Mar 2014 - Sep 2017

  Be part of a creative team focused on 360° fashion and lifestyle production, managing different projects from TV spots, short films, campaign, lookbook, digital actions, events and fashion editorials. Responsible for important key accounts (from brands, retailers to fashion magazines) managing daily production tasks as: - Acquisition of new clients through cold calls, email campaigns and alternative marketing ideas - Direct negotiation with clients about costs and budgets in order to… Show more Be part of a creative team focused on 360° fashion and lifestyle production, managing different projects from TV spots, short films, campaign, lookbook, digital actions, events and fashion editorials. Responsible for important key accounts (from brands, retailers to fashion magazines) managing daily production tasks as: - Acquisition of new clients through cold calls, email campaigns and alternative marketing ideas - Direct negotiation with clients about costs and budgets in order to close the project - Plan with client all production steps managing financial and timing forecasts, location, casting and creative direction - Coordinate with the team / external agencies the success of the project from production to implementation Show less Be part of a creative team focused on 360° fashion and lifestyle production, managing different projects from TV spots, short films, campaign, lookbook, digital actions, events and fashion editorials. Responsible for important key accounts (from brands, retailers to fashion magazines) managing daily production tasks as: - Acquisition of new clients through cold calls, email campaigns and alternative marketing ideas - Direct negotiation with clients about costs and budgets in order to… Show more Be part of a creative team focused on 360° fashion and lifestyle production, managing different projects from TV spots, short films, campaign, lookbook, digital actions, events and fashion editorials. Responsible for important key accounts (from brands, retailers to fashion magazines) managing daily production tasks as: - Acquisition of new clients through cold calls, email campaigns and alternative marketing ideas - Direct negotiation with clients about costs and budgets in order to close the project - Plan with client all production steps managing financial and timing forecasts, location, casting and creative direction - Coordinate with the team / external agencies the success of the project from production to implementation Show less



WHAT ABOUT INTERIOR

• Co-Founder and Head of Communications

  • Jan 2012 - Aug 2014

  Active creation on the strategy and development of the concept including: - Web development and creation of online strategy: SEO,SEA, Affiliate and Google analytics management; Social Media. - Set-up decisions about designers and products, visiting a new city each month. - Creation and implementation of off-line events: Own Temporary Showroom (Hamburg) and partner pop up events (Berlin) - Management of international PR tasks/activities and establishment of key contacts within the… Show more Active creation on the strategy and development of the concept including: - Web development and creation of online strategy: SEO,SEA, Affiliate and Google analytics management; Social Media. - Set-up decisions about designers and products, visiting a new city each month. - Creation and implementation of off-line events: Own Temporary Showroom (Hamburg) and partner pop up events (Berlin) - Management of international PR tasks/activities and establishment of key contacts within the Design Industry WHAT ABOUT INTERIOR offers unique interiors by exceptional designers and labels from the “design cities” of Europe. Every two to four weeks we bring you new furniture and interior furnishing items that can be obtained directly through our platform from their particular cities of origin. All of the products are made locally by the designers themselves or in partnership with regional manufacturers and are only available in limited quantities ‐ beyond all those well‐known mass‐produced goods. Discover more at www.what-about-interior.com Show less Active creation on the strategy and development of the concept including: - Web development and creation of online strategy: SEO,SEA, Affiliate and Google analytics management; Social Media. - Set-up decisions about designers and products, visiting a new city each month. - Creation and implementation of off-line events: Own Temporary Showroom (Hamburg) and partner pop up events (Berlin) - Management of international PR tasks/activities and establishment of key contacts within the… Show more Active creation on the strategy and development of the concept including: - Web development and creation of online strategy: SEO,SEA, Affiliate and Google analytics management; Social Media. - Set-up decisions about designers and products, visiting a new city each month. - Creation and implementation of off-line events: Own Temporary Showroom (Hamburg) and partner pop up events (Berlin) - Management of international PR tasks/activities and establishment of key contacts within the Design Industry WHAT ABOUT INTERIOR offers unique interiors by exceptional designers and labels from the “design cities” of Europe. Every two to four weeks we bring you new furniture and interior furnishing items that can be obtained directly through our platform from their particular cities of origin. All of the products are made locally by the designers themselves or in partnership with regional manufacturers and are only available in limited quantities ‐ beyond all those well‐known mass‐produced goods. Discover more at www.what-about-interior.com Show less



nuovum.

• Spain
• Design Services

• Buyer and Product Manager

  • Feb 2013 - Feb 2014

  - Responsible for selecting Nuovum designers and collections through analysis techniques based on quality check, negotiation, price, budget, stock, delivery and sales forecast. Follow up during the actual collection and preparing the upcoming seasons. - Attend to Fashion Fairs like MBFWM and working together with key partners and suppliers. - Manage daily e-commerce tasks by using Magento and analyzing website evolution in order to apply optimization actions. - Continuous… Show more - Responsible for selecting Nuovum designers and collections through analysis techniques based on quality check, negotiation, price, budget, stock, delivery and sales forecast. Follow up during the actual collection and preparing the upcoming seasons. - Attend to Fashion Fairs like MBFWM and working together with key partners and suppliers. - Manage daily e-commerce tasks by using Magento and analyzing website evolution in order to apply optimization actions. - Continuous innovation and implementation of new marketing and design ideas focused on sales and brand building. - Manage campaign production tasks as casting, lookbook/product shooting and styling. - Responsible for international communication activities regarding media relations (bloggers and press) and showroom - Manage marketing & PR tasks like the set-up and launch of Pop up events in Barcelona. Show less - Responsible for selecting Nuovum designers and collections through analysis techniques based on quality check, negotiation, price, budget, stock, delivery and sales forecast. Follow up during the actual collection and preparing the upcoming seasons. - Attend to Fashion Fairs like MBFWM and working together with key partners and suppliers. - Manage daily e-commerce tasks by using Magento and analyzing website evolution in order to apply optimization actions. - Continuous… Show more - Responsible for selecting Nuovum designers and collections through analysis techniques based on quality check, negotiation, price, budget, stock, delivery and sales forecast. Follow up during the actual collection and preparing the upcoming seasons. - Attend to Fashion Fairs like MBFWM and working together with key partners and suppliers. - Manage daily e-commerce tasks by using Magento and analyzing website evolution in order to apply optimization actions. - Continuous innovation and implementation of new marketing and design ideas focused on sales and brand building. - Manage campaign production tasks as casting, lookbook/product shooting and styling. - Responsible for international communication activities regarding media relations (bloggers and press) and showroom - Manage marketing & PR tasks like the set-up and launch of Pop up events in Barcelona. Show less



Diane von Furstenberg

• United Kingdom
• Research Services
• 1 - 100 Employee

• Sales and organization assistant at Paris Fashion Week

  • Sep 2012 - Oct 2012

  Responsible for model styling, assisting account executives during appointments and collaboration with the visual merchandising team for ready to wear and accessories Responsible for model styling, assisting account executives during appointments and collaboration with the visual merchandising team for ready to wear and accessories



Amore di Mamma

• Retail Apparel and Fashion
• 1 - 100 Employee

• Marketing and Project Manager

  • Jan 2011 - Oct 2012

  Responsible for projects throughout the whole value chain/business process: - Planning, development and launch of the online shop (Magento) - Acquisition and customer care of international Key Accounts - Organization of attendance in Pitti Bimbo (world’s biggest trade show for kid’s wear) and German Press days (Berlin) - Management of PR tasks like press releases, clipping generation, showroom events, and blogger collaboration - Assisting the creative director with… Show more Responsible for projects throughout the whole value chain/business process: - Planning, development and launch of the online shop (Magento) - Acquisition and customer care of international Key Accounts - Organization of attendance in Pitti Bimbo (world’s biggest trade show for kid’s wear) and German Press days (Berlin) - Management of PR tasks like press releases, clipping generation, showroom events, and blogger collaboration - Assisting the creative director with the collection development during 5 seasons: range analysis and market trend recommendations, assortment definition, quality check, product fitting, pricing, photo shooting organization and follow up) Show less Responsible for projects throughout the whole value chain/business process: - Planning, development and launch of the online shop (Magento) - Acquisition and customer care of international Key Accounts - Organization of attendance in Pitti Bimbo (world’s biggest trade show for kid’s wear) and German Press days (Berlin) - Management of PR tasks like press releases, clipping generation, showroom events, and blogger collaboration - Assisting the creative director with… Show more Responsible for projects throughout the whole value chain/business process: - Planning, development and launch of the online shop (Magento) - Acquisition and customer care of international Key Accounts - Organization of attendance in Pitti Bimbo (world’s biggest trade show for kid’s wear) and German Press days (Berlin) - Management of PR tasks like press releases, clipping generation, showroom events, and blogger collaboration - Assisting the creative director with the collection development during 5 seasons: range analysis and market trend recommendations, assortment definition, quality check, product fitting, pricing, photo shooting organization and follow up) Show less