Maria Skvoznova

Product Marketing Specialist at CrateDB
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Contact Information
us****@****om
(386) 825-5501
Location
Vienna, Vienna, Austria, AT
Languages
  • Russian Native or bilingual proficiency
  • English Professional working proficiency
  • German Limited working proficiency

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5.0

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Ivonne Cano-Hälg

It is my great pleasure to write this recommendation for Maria for our time together at Crate.io. Maria quickly moved up the ranks in my team, from a student intern (as she juggled her studies) all the way to product marketing specialist. As her responsibilities grew so did her value. She performed her tasks excellently with a high level of quality, professionalism and thoroughness. Maria demonstrated her product marketing expertise by developing and implementing go-to-market strategies, crafting technical messaging, and fostering cross-functional relationships to ensure seamless alignment on all product marketing initiatives. It has been a pleasure to work with Maria and I would recommend her for any role she seeks within marketing.

Roman Meingassner

It was my privilege to work closely with Maria at Crate.io. I am delighted to express my utmost admiration and wholehearted endorsement for her outstanding contributions and achievements in the field of marketing, specifically in relation to product marketing for our DBaas/SaaS offerings. During our time together at Crate.io, she exhibited exceptional qualities that set her apart as a truly remarkable professional. Her ability to grasp intricate technical details and rapidly acquire domain knowledge was quite impressive. She demonstrated a rare talent for bridging the gap between complex technological concepts and marketing strategies, enabling our team to effectively communicate the unique value propositions of our SaaS products to our technical target audience. One of the most impressive feats that Maria accomplished was building a robust product marketing function practically from scratch. With a minimum amount of external guidance, she took the initiative to design and execute comprehensive go-to-market plans that significantly enhanced the visibility and brand recognition of our SaaS offerings. Her innovative thinking, combined with her hands-on approach, played a pivotal role in shaping our marketing efforts and driving tangible results. Maria's dedication to her work is unwavering. She consistently exhibits a strong work ethic, a passion for innovation, and an unrelenting commitment to achieving excellence in every project she undertakes. Her ability to collaborate seamlessly with cross-functional teams, along with her exceptional communication skills, makes her an indispensable asset to any organization. In conclusion, I have no hesitation in recommending Maria for any endeavor she chooses to pursue in the future. Her exceptional talents, combined with her dedication, innovative spirit, and ability to drive impactful results, make her an invaluable asset to any team or organization. I am confident that she will continue to excel and make meaningful contributions in whatever path she chooses to take.

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Credentials

  • Sales Enablement Fundamentals
    Udemy
    Aug, 2023
    - Nov, 2024
  • SEO
    HubSpot Academy
    Jun, 2023
    - Nov, 2024
  • Product Marketing Foundations
    LinkedIn
    Mar, 2023
    - Nov, 2024
  • Product Marketing Certified
    Product Marketing Alliance
    Sep, 2022
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Sep, 2022
    - Nov, 2024
  • Communication Strategy for Social Media
    Domestika
    May, 2021
    - Nov, 2024
  • Basics of Web Design in Adobe Photoshop
    Highlights Online School
    Sep, 2019
    - Nov, 2024

Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Product Marketing Specialist
      • May 2023 - Present

      • Crafting technical messaging to effectively communicate the product's value to the technical audience.• Strategizing and executing comprehensive Go-to-Market (GTM) activities to generate awareness and excitement for product updates and releases.• Developing Sales enablement assets, empowering the Sales team with essential tools and knowledge to drive successful customer engagements.• Leading cross-team communication between Product, Sales, Marketing, and Customer Engineering departments.• Conducting market and user research to gain valuable insights, create relevant user personas, map customer journeys, and collect customer & user feedback. Show less

    • Junior Specialist - Interim Product Marketing
      • Feb 2022 - May 2023

      • Managing Product Marketing activities, including leading Go-to-Market activities, development of Personas, and cross-team communication.• Managing company social media strategy and operations on LinkedIn, Twitter, and Facebook. • Maintaining publishing calendar with internal and external communication channels.

    • Marketing Intern
      • Feb 2021 - Feb 2022

      • Managing projects around Product Marketing, Digital Marketing, and Communications.• Leading projects with current and future Crate partners.• The point person to collect and document digital content and deploy via internal and external online channels.

    • Business Consulting and Services
    • 1 - 100 Employee
    • Project Manager
      • Jan 2021 - Feb 2022

      POWW (Power of World Women) is a women-led project that fosters women empowerment, educates, inspires, and amplifies the voices of women unknown outside their communities. • Managing a Content team, working on projects around POWW website, podcasts, blog posts, and social media. • Developing and overseeing the execution of the content strategy. • Leading "theme of the month" projects, planning and overseeing the completion of project actions. POWW (Power of World Women) is a women-led project that fosters women empowerment, educates, inspires, and amplifies the voices of women unknown outside their communities. • Managing a Content team, working on projects around POWW website, podcasts, blog posts, and social media. • Developing and overseeing the execution of the content strategy. • Leading "theme of the month" projects, planning and overseeing the completion of project actions.

    • Website Messaging Specialist
      • Aug 2019 - Feb 2021

      • Developing and implementing website messaging for various industries, including Cosmetics, Construction, Restaurant, and Personal Brand (Photographer). • Design of websites and graphical content. • Development of UX/UI design. • Developing and implementing website messaging for various industries, including Cosmetics, Construction, Restaurant, and Personal Brand (Photographer). • Design of websites and graphical content. • Development of UX/UI design.

Education

  • WU (Wirtschaftsuniversität Wien)
    Bachelor's degree, Business and Economics
    2020 - 2023
  • Product Marketing Alliance
    Product Marketing Certified
    2022 - 2022
  • Webster Vienna Private University
    Bachelor's degree, Business Administration
    2018 - 2020

Community

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