Maria Peredo Silva

Brand Manager at European Championships Management Sàrl
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Contact Information
us****@****om
(386) 825-5501
Location
Lausanne, Vaud, Switzerland, CH
Languages
  • Spanish Native or bilingual proficiency
  • English Native or bilingual proficiency
  • French Professional working proficiency
  • Italian Elementary proficiency

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Experience

    • Switzerland
    • Spectator Sports
    • 1 - 100 Employee
    • Brand Manager
      • Oct 2020 - Present

      • Management of all Brand Guidelines and major broadcast materials for Munich 2022, including brand approvals. • Management and coordination of development and delivery of Munich 2022 medals and trophies.• Brand design, photo management and publications delivery. • Management of all Brand Guidelines and major broadcast materials for Munich 2022, including brand approvals. • Management and coordination of development and delivery of Munich 2022 medals and trophies.• Brand design, photo management and publications delivery.

    • Switzerland
    • Spectator Sports
    • 1 - 100 Employee
    • Athlete Education Ambassador
      • Dec 2020 - Present

    • Switzerland
    • Spectator Sports
    • 700 & Above Employee
    • Assistant to IOC Member
      • Mar 2020 - Present

      Assistant to an International Olympic Committee Member during travel and meetings in Europe Assistant to an International Olympic Committee Member during travel and meetings in Europe

    • Communications Manager
      • Jan 2020 - Oct 2020

      Development of a new communications strategy, social media strategy and rebranding.Stakeholder engagement on rebranding project. Development of a new communications strategy, social media strategy and rebranding.Stakeholder engagement on rebranding project.

    • Marketing & Communication Collaborator
      • Jun 2019 - Dec 2019

      • Updated the brand strategy and visual guidelines to increase its functionality and appeal to our target audience. • Developed strategic social media and athlete engagement plans for the brand. • Management of social media channels, website and creation of landing pages.• Design of collaterals: social media templates, newsletter, brochures, etc. • Updated the brand strategy and visual guidelines to increase its functionality and appeal to our target audience. • Developed strategic social media and athlete engagement plans for the brand. • Management of social media channels, website and creation of landing pages.• Design of collaterals: social media templates, newsletter, brochures, etc.

    • Switzerland
    • Travel Arrangements
    • 1 - 100 Employee
    • Strategic Communications & Events Consultant
      • Sep 2017 - Sep 2018

      Developed and implemented communication strategies for Summit Clinic (business of Crans Montana Ski Resort) : oversight of website creation and translation, launch and management of social media channelsand email marketing, development of promotional collaterals.• Improved the presence of the brand in Crans Montana and the Valais canton.• Streamlined the creative process and workflow at the Summit Clinic office. Developed and implemented communication strategies for Summit Clinic (business of Crans Montana Ski Resort) : oversight of website creation and translation, launch and management of social media channelsand email marketing, development of promotional collaterals.• Improved the presence of the brand in Crans Montana and the Valais canton.• Streamlined the creative process and workflow at the Summit Clinic office.

    • Saudi Arabia
    • Higher Education
    • 700 & Above Employee
    • Communications & Projects Coordinator
      • Oct 2012 - Sep 2017

      Spearheaded an online and offline communications content plan and branding strategy to increase the notoriety of the Biological and Environmental Science and Engineering Division at KAUST: · Developed and implemented social media, newsletter, web and promotional materials which significantly increased engagement. · Liaised with the Communications and IT Management to develop a new template for websites to be implemented across the university. Coordinated faculty affairs activities in the Division.Managed projects for the Division on education and research initiatives, as well as international events.

    • Administrative Officer
      • Nov 2011 - Oct 2012

      · Worked as liaison between faculty members and other departments of the University for administrative tasks. · Implemented and managed the divisional collaborative online platform.

    • United Kingdom
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Project Leader / Art Director
      • Nov 2009 - Oct 2011

      North Latin America (NoLA) Implementation Leader for Agility System (Avon's global software for the automation and streamlining of the brochure creation process):· Gathered business requirements from the NoLA market.· Met with representatives from other markets to develop a common implementation strategy.· Coordinated the project and communicated with stakeholders within the NoLA unit. · Communicated with the Visual Merchandising team about the new system, and helped to develop the first user training phase. Makeup and skin care art direction for NoLA: · Graphic design for cosmetics brochure (19 campaigns per year). · Conceptualized and managed product and model photo shoots.

    • North Latin America Copywriter
      • Nov 2008 - Nov 2009

      · Developed creative concepts for cosmetics brochure (19 campaigns per year) in makeup and skin care categories. · Wrote all commercial copy and legal texts for makeup and skin care categories. · Wrote and edited special pieces and collaterals (flyers, magazines, booklets, etc.). · Implemented the first global style brand book in the NoLA creative team. Adjusted the global standards to local needs.

    • Graphic Designer & Copywriter
      • Oct 2007 - Oct 2008

      Worked on graphic design, copywriting and content creation for websites, brochures, and other collaterals for several clients. Worked on graphic design, copywriting and content creation for websites, brochures, and other collaterals for several clients.

Education

  • AISTS (International Academy of Sports Science and Technology)
    Master of Advanced Studies in Sport Administration and Technology, Sports Management
    2018 - 2019
  • Instituto Tecnológico y de Estudios Superiores de Monterrey
    Bachelor of Science - BS, Comunications with specialization in media
    2002 - 2007

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