Maria Morico
Digital Marketing Specialist at WMR Group- Claim this Profile
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Italiano Native or bilingual proficiency
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Inglese Professional working proficiency
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Tedesco Professional working proficiency
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Russo Limited working proficiency
Topline Score
Bio
Credentials
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Facebook Certified Media Buying Professional
FacebookDec, 2020- Nov, 2024
Experience
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Digital Marketing Specialist
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Feb 2020 - Present
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Digital Marketing Specialist
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Feb 2020 - Present
✔️Google Ads Campaign Setup, Management & Performance Optimization✔️Microsoft Ads Campaign Setup, Management & Performance Optimization✔️Facebook Ads Campaign Setup, Management & Performance Optimization✔️Audience Marketing Insights, Segmentation & Management✔️Data Driven Optimization Approach using Google Analytics & Web Analysis ✔️Data Analysis, Exploration and Dashboard building on DataStudio✔️Full-funnel Marketing Approach and Media Plan Strategy✔️Affiliate… ✔️Google Ads Campaign Setup, Management & Performance Optimization✔️Microsoft Ads Campaign Setup, Management & Performance Optimization✔️Facebook Ads Campaign Setup, Management & Performance Optimization✔️Audience Marketing Insights, Segmentation & Management✔️Data Driven Optimization Approach using Google Analytics & Web Analysis ✔️Data Analysis, Exploration and Dashboard building on DataStudio✔️Full-funnel Marketing Approach and Media Plan Strategy✔️Affiliate Marketing Campaigns ➡️ Awin✔️Budget and Project Proposals Show more Show less
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Digital Marketing & Search Engine Advertising Specialist
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Mar 2018 - Feb 2020
✔️Google Ads & Facebook Ads Specialist✔️Web analytics and performance analysis✔️Development of multi-channel marketing strategies and their implementation✔️Email Marketing✔️Social Media Marketing in Italian and foreign languages✔️Market Target and Competitors Analysis, Scenario definition, SWOT Analysis
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Marketing & Communication Intern
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May 2017 - Aug 2017
✔️Back and front office activities✔️Graphic design of advertising material✔️Marketing activities, web writing and social media management ✔️Organization and tourist assistance during cultural events and festivals✔️Translation competence and performance in English and German language✔️Communication assistant
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Marketing & Business Development Intern
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Apr 2016 - Jul 2016
✔️Market and Partner research activity✔️Marketing and Social Media Management activities✔️Organization and promotion of events and fairs (culture and food&wine-related)✔️Translation of texts (Italian-German and German-Italian): business letters, presentations, articles✔️Preparation of articles for the Chamber Website✔️Compilation of Databases
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Support Activity to Institutional Courses
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Sep 2014 - Dec 2014
Support activity to institutional courses in Italian language arranged by University of Tula at a “beginner” and “intermediate” level
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Education
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WMR Academy
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WMR Academy
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WMR Academy
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Università Ca' Foscari Venezia
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Università Ca' Foscari Venezia