Leading Destination Development

• Aug 2009 - Present

Recognizing the importance of developing special interest, culture and activity based tourism, involving smaller numbers of engaged participants in more authentic settings. Recognizing the importance of developing special interest, culture and activity based tourism, involving smaller numbers of engaged participants in more authentic settings.

Broker Realtor Associate

• Jan 2009 - Present

Cuba Specialist--Tour Director

• Oct 2014 - Present

I have traveled widely throughout the island sharing together with Cuban experts and group members the history, culture and nature of this nation that is in the process of reconciling its past with its future. Bring your heart and flexibility hat. I have traveled widely throughout the island sharing together with Cuban experts and group members the history, culture and nature of this nation that is in the process of reconciling its past with its future. Bring your heart and flexibility hat.

Independent Travel Marketing Consulting Past Clients

• Aug 2009 - Sep 2016

Targeted marketing promotion directed to 17,800 travel trade and 9, 200 travel media – resulting in extensive editorial coverage in the top Latin America trade media. Camara Americana de Comercio e Industria de Panama Guest Speaker: Maria Gross – Marketravel International Exposed: “Fundamentos de Gestión y Mercadeo de Destinos”. NTA - Lexington, Kentucky U.S. Hispanic Task Force Member; Spanish Communications; Spanish Collateral Material Development; U.S. Hispanic Forum Management at various trade shows. Norwegian Cruise Line, Miami, Florida Development for Latitudes membership and shipboard sales Show less

Cuba Tour Director

• Sep 2010 - May 2013

Leading cutting edge people-to-people travel educational programs in the newly accessible island nation. Leading cutting edge people-to-people travel educational programs in the newly accessible island nation.

Director, Leisure Sales – Latin America

• Aug 2001 - Jul 2009

Sales and Marketing: Strenghten Palm Beach County position as a prime travel destination to the luxury leisure and incentive travel markets. Management: Managed representation offices in Argentina and Brazil. Sales: Identified market opportunities and developed short and long range plans for attracting leisure tourism and incentive sales. e-Marketing: Initiated website adaptation for the Spanish and Portuguese markets. Produced all content for monthly e‐newsletters and e‐fliers in Spanish and Portuguese – augmenting the CRM database by 30% annually for over eight years. Project Initiative Leadership: Initiated negotiations for seasonal charter flight program from Portugal to Palm Beach International Airport by Terra America/Grupo Pestana. Public Relations: Produced and interpreted press releases and articles in Spanish and Portuguese. Editorial coverage results were commensurate with other destinations with substantially larger advertising budgets, including Miami and Ft. Lauderdale. Marketing: Produced all marketing and collateral materials in Spanish and Portuguese Strategic Partnerships: Developed, promoted, and implemented co‐op marketing programs and sales missions to familiarize tour operators, wholesalers, travel agents, and incentive travel planners with Palm Beach County Strategic Partnerships: Secured in-kind participation from attractions, hotels, restaurants, transportation providers, local authorities, receptive tour operators, marketing agencies, and event organizers. Deliverables: Grew the Palm Beach County leisure product by five or more new tour operator programs per year each in Argentina, Brazil, Mexico, and Colombia. Sales and Promotions:: Assisted member resorts and hotels with individual promotional programs in Latin America – resulting in increased market share for participating properties. Business Development: Attended major international travel trade shows Show less

Broker Sales Associate

• 1997 - 1999

Brookman Fells – Avatar Holdings, Inc. Hollywood, FL Harbor Islands is a 192-acre luxury gated waterfront community in Hollywood Florida, composed of eight sub-communities, with prices ranging from $450,000 up to $5,000,000. Amenities in the community include a deep water Marina. Sales: Made top sales associate of the month several times during my tenure to sold out. Brookman Fells – Avatar Holdings, Inc. Hollywood, FL Harbor Islands is a 192-acre luxury gated waterfront community in Hollywood Florida, composed of eight sub-communities, with prices ranging from $450,000 up to $5,000,000. Amenities in the community include a deep water Marina. Sales: Made top sales associate of the month several times during my tenure to sold out.

Consulting Director of Public Relations

• Apr 1993 - Oct 1993

Director of Public Relations - Florida for the reopening of the resort in the aftermath of Hurricane Andrew • Generated substantial coverage in local, national, and international trade media – surpassing set expectations. Media coverage portfolio available for review. • Produced trade and social events, a newsletter, articles, and cut lines for the media • Contract extended to evaluate and revise collateral material Director of Public Relations - Florida for the reopening of the resort in the aftermath of Hurricane Andrew • Generated substantial coverage in local, national, and international trade media – surpassing set expectations. Media coverage portfolio available for review. • Produced trade and social events, a newsletter, articles, and cut lines for the media • Contract extended to evaluate and revise collateral material

Director of Marketing

• 1988 - 1992

Business Development: Responsible for marketing, public relations, and advancement for the International Oceanographic Foundation (IOF) and the Planet Ocean Museum. Sales: Obtained an average of 35 corporate groups annually for meetings and special events at the museum. Advancement: Obtained funding and sponsorship from major corporations for museum outreach programs. Public Relations: Organized lectures, special exhibitions, community events, and educational programs. Project Initiative Development: Produced Oceans Miami, a respected, multi‐location, weeklong event in Miami, FL from 1981 to 1986 Show less

Director of Marketing and Development

• 1978 - 1988

Project Initiative Development: Initiated and directed IOF Sea Safaris, a special interest travel program featuring luxury cruises and world expeditions, becoming a top producer of groups for Intrav/Clipper Cruises, Travel Dynamics, Cunard, and Lindblad Expeditions. Produced Oceans Miami trade show with the participation of the World Underwater Federation - CMAS World Congress 1984 Sales: IOF Sea Safaris booked over 50 groups annually and adult educational programs generating over $300K in annual commissions and fees. Advancement: Wrote local and state government grants resulting in $400K in annual Florida State grants, $152K in Florida Tourist Tax grants, and $63K in Dade County, Florida Community grants Advertising: Managed $200K advertising budget. Management: Managed 25 staff and 45 docents Show less