Business & Strategy

• Jul 2022 - Present

We accelerate product innovation through world-class user experiences! We accelerate product innovation through world-class user experiences!

Business Consultant

• Jul 2019 - Present

Head of Business Development

• Jul 2021 - Jun 2022

We help organizations run their hackathons and innovation challenges acting as an online management tool! We help organizations run their hackathons and innovation challenges acting as an online management tool!

Founder and General Manager

• Jun 2019 - Dec 2020

¡Healthy and creative food under a 100% digital kitchen model! ¡Healthy and creative food under a 100% digital kitchen model!

Business Manager

• Jun 2017 - Jun 2019

As one of the first 5 employees hired in Colombia, I had the opportunity to participate in the strategy to launch and position the WeWork brand in the country, leading efforts together with the marketing, sales and operations teams. 1st Business Manager in Colombia • Responsible for prospecting, negotiating and closing clients, achieving the opening of the 1st building in Bogotá with an occupancy of 96% (more than 1,300 members). • Responsible for monthly and quarterly quotas and managing key metrics for business success (KPIs) as well as P&L. • Managed around 50 accounts between small, medium and large companies, understanding their needs and requirements and offering them the best solutions within the WeWork product portfolio. • Responsible for customer experience and retention (NPS) • Led a multidisciplinary team of 4 people. Show less

Business Development and Strategic Growth Consultant

• Nov 2016 - Apr 2017

• Designed and implemented the commercial strategy for the positioning of the product in the market. • Validated product market fit in the Mexico City market under the schemes B2B and B2C. • Identified new clients and business opportunities with companies such as MTV, Disney, Fedex and EY. • Designed and implemented the commercial strategy for the positioning of the product in the market. • Validated product market fit in the Mexico City market under the schemes B2B and B2C. • Identified new clients and business opportunities with companies such as MTV, Disney, Fedex and EY.

Business Development Consultant LATAM

• May 2016 - Oct 2016

• Consolidated commercial relationships with the main startup incubators / accelerators in LATAM. • Structured, sold and implemented the first softlanding program for Latin American startups interested in entering the mexican market. • Consolidated commercial relationships with the main startup incubators / accelerators in LATAM. • Structured, sold and implemented the first softlanding program for Latin American startups interested in entering the mexican market.

Founder and General Manager

• Jun 2011 - Apr 2016

• Carried out the market analysis identifying competitors, opportunities and needs of the target segment. • Developed and launched a healthy food brand concept. • Designed and implemented the product strategy for its positioning. • Closed key strategic alliances for business growth with the Los Andes University and Cesa. • Trained and managed a team of 10 people. • Scaled the business by opening 3 locations and 1 production plant. • Carried out the market analysis identifying competitors, opportunities and needs of the target segment. • Developed and launched a healthy food brand concept. • Designed and implemented the product strategy for its positioning. • Closed key strategic alliances for business growth with the Los Andes University and Cesa. • Trained and managed a team of 10 people. • Scaled the business by opening 3 locations and 1 production plant.