Maria Burkanova

Online Marketing Specialist at DTVP Deutsches Vergabeportal GmbH
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Contact Information
Location
Cologne, North Rhine-Westphalia, Germany, DE
Languages
  • Deutsch Native or bilingual proficiency
  • Russisch Native or bilingual proficiency
  • Englisch Full professional proficiency
  • Französisch Full professional proficiency
  • Spanisch Limited working proficiency

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Credentials

  • Digitale Vertriebsstrategie: systematisch planen und professionell umsetzen
    Haufe Akademie
    Dec, 2022
    - Sep, 2024
  • Conversion Optimierung (CRO)
    b.itmap GmbH
    Sep, 2022
    - Sep, 2024
  • Data Day Certificate
    Searchmetrics
    Jun, 2019
    - Sep, 2024
  • Data Driven Marketing Professional
    Bitkom
    Jun, 2019
    - Sep, 2024
  • Green & Orange Belt Certificate
    Searchmetrics
    Jun, 2019
    - Sep, 2024

Experience

    • Germany
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Online Marketing Specialist
      • Apr 2021 - Present

    • Germany
    • Plastics Manufacturing
    • 100 - 200 Employee
    • Digital Sales & Marketing Manager
      • Dec 2019 - Apr 2021

      Digital Sales & Marketing Manager for industrial 3D-printing, rapid prototyping and additive manufacturing.

    • Trainee e-commerce | online marketing | SEO
      • Aug 2018 - Dec 2019

      aka, "Googlesucherin, die die Wörter im Internet findet"

    • Germany
    • Fabricated Metal Products
    • 1 - 100 Employee
    • Online Marketing Associate
      • Mar 2017 - Mar 2018

      Wickey is a rapidly growing international retailer of wooden climbing frames for children. With online shops in 11 European languages it provides joy and happiness to children in 15 European countries. I was responsible for the translations of the entire content for the webshops, social media and other content. The translations are done by translation companies, translation platforms or professional freelance translators, depending on the necessities of the project. Together with international language specialists I focused on localising the webshops in order to provide the potential customers with an authentic experience. To assure the quality of the rapidly changing online content I managed proofreading projects to eliminate errors, maintain consistent and precise terminology and improve the user experience. As a link to our SEO team I assisted with the international keyword research and made sure to blend them into the content according to the specific demands of each language.

    • Germany
    • E-Commerce student assistant
      • Jan 2017 - Feb 2017

      Short term occupation as a student assistant. I was part of a task force of around 20 students with the mission to create and feed content, images and prices into the onlineshop of a swiss start up company Veloplace. Short term occupation as a student assistant. I was part of a task force of around 20 students with the mission to create and feed content, images and prices into the onlineshop of a swiss start up company Veloplace.

    • E-mail marketing student assistant
      • Jun 2015 - Dec 2016

      As one of the ten biggest specialist publishing houses in Germany, VNR Verlag für die Deutsche Wirtschaft AG stands for 40 years of competence, action, and ongoing development. There are seven specialist publishers under the umbrella of VNR Verlag für Deutsche Wirtschaft AG, and also three sister companies: Specialist publishers Fachverlag FID Verlag GmbH, advertising agency Prisma Werbeagentur GmbH, which manages media placement, and PSB Presseservice Bonn GmbH & Co. KG, which looks after the publishers' subscribers.The three sister companies as well as the seven specialist publishers are supported by the publishing group's various service areas. For example, recruiting, purchasing, communication, and IT are all taken care of centrally.With the method of spreading information tried and tested in Germany, VNR Verlag für die Deutsche Wirtschaft AG is successful around the world. Adapted to the needs of each country and in collaboration with local partners, VNR Publishing is active in seven foreign markets from Europe to South Africa and Australia. For example, joint ventures in Poland and Romania have led to the establishing of successful publishing companies. With viable ideas, VNR Publishing builds up new markets and supports them with expertise in product development, direct marketing, and controlling. In other countries, for example, South Africa, partners are granted licenses for successful products.As student assistant in the B2B e-mail marketing team my tasks included creating and launching of e-mail marketing campaigns with Optivo, programming of stand alone mailings with html and css and managing the subscribers database. As a minor task I got an insight and some experience in monitoring and managing Google Ads campaigns.

    • Germany
    • Travel Arrangements
    • 1 - 100 Employee
    • SEO and online editorial student assistant
      • Feb 2014 - May 2015

      Content creation for high quality blog articles and travel reports. Proofreading of german texts created by content providers. Backlink research and implementation. Content creation for high quality blog articles and travel reports. Proofreading of german texts created by content providers. Backlink research and implementation.

    • Internship SEO and online editorial
      • Feb 2013 - Jul 2013

      Research and creation of interesting content regarding travel related topics. Writing articles, statements and daily news for the travel community. Translating articles from german to french and from french to german.Responsible for the project of mass content creation by a content provider for SEO purposes. Supervising the authors, proofreading and ensuring the quality of the content. Research and creation of interesting content regarding travel related topics. Writing articles, statements and daily news for the travel community. Translating articles from german to french and from french to german.Responsible for the project of mass content creation by a content provider for SEO purposes. Supervising the authors, proofreading and ensuring the quality of the content.

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Direct marketing student assistant
      • Jun 2012 - Aug 2012

      Ferienjob als Dialogmarketing-Agent Ferienjob als Dialogmarketing-Agent

Education

  • Universität zu Köln
    Germanistik und Romanistik Französisch
    2009 - 2016

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