Marguerite Buchmann

Social Media Coordinator at United States Polo Association
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Contact Information
us****@****om
(386) 825-5501
Location
Arvada, Colorado, United States, US
Languages
  • English Native or bilingual proficiency
  • French Limited working proficiency

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Credentials

  • Hootsuite Platform Certification
    Hootsuite
    Mar, 2020
    - Nov, 2024
  • Marketing Intelligence and Analytics
    Trailhead by Salesforce
    Feb, 2020
    - Nov, 2024
  • Content Marketing Certification
    HubSpot Academy
    Mar, 2020
    - Nov, 2024
  • Email Marketing Certification
    HubSpot Academy
    Feb, 2020
    - Nov, 2024
  • Inbound Certification
    HubSpot Academy
    Feb, 2020
    - Nov, 2024

Experience

    • United States
    • Spectator Sports
    • 1 - 100 Employee
    • Social Media Coordinator
      • Feb 2023 - Present

  • Denver Polo Club
    • Sedalia, Colorado, United States
    • Social Media Specialist & Event Coordinator
      • May 2021 - Present

      ​Managed the creation, organization, management and strategic implementation of multimedia content across social media outlets. • Constructed social campaign strategies for large events of 50-200+ people • Planned and executed events ranging from 50-200+ people • Composed and released PR for events at the club • Create graphics and design elements for promotional and internal collateral using the Adobe and Canva ​Managed the creation, organization, management and strategic implementation of multimedia content across social media outlets. • Constructed social campaign strategies for large events of 50-200+ people • Planned and executed events ranging from 50-200+ people • Composed and released PR for events at the club • Create graphics and design elements for promotional and internal collateral using the Adobe and Canva

    • United States
    • Software Development
    • 1 - 100 Employee
    • Marketing & Social Media Coordinator
      • Feb 2022 - Jun 2022

      Specialized in social media messaging and deployment to drive engagement by creating high-quality assets and content for all Akerna social media and marketing outlets.• Designed graphics and design elements for internal and external materials, and collateral using the Adobe• Collaborated in developing design strategies and assets to enhance Akerna's family of companies’ brand awareness• Assisted in developing, evaluating, and evolving the overall social media strategy for the family of companies; develop social media copy and assets in alignment with overall strategy; monitor social conversations and engagement• Established and disseminated the weekly ICYMI to drive sales enablement Show less

    • Marketing Coordinator, Lead Generation & Social Media
      • Jan 2021 - Feb 2022

      Oversaw all Akerna social media outlets for engagement, brand growth and lead generation; as well as assisted with SEO keyword strategies and monitoring for all Akerna brands with support from the internal marketing team and external vendors.• Filtered and coordinated inbound leads for BDRs and AEs• Created ad-hoc content production as needed• Executed special assignments by executive staff: marketing administrative tasks, ABM initiatives & business intelligence• Developed a digital sales binder for internal team members; which contained all sales training resources and customer facing marketing materials Show less

    • Lead Channel Coordinator
      • Aug 2020 - Jan 2021

      Assisted the Sales and Marketing Alignment specialist with managing inbound lead qualification, research and distribution, as well as with coordination and communication of pipeline workflows to the sales team. • Helped with marketing administrative tasks and ABM initiatives• Acquired and managed all Akerna brands’ social media accounts within the first 3 months of being hired• In my first month (August 2020), my team and I increased demo-based leads by 31%, creating 50% more revenue than the previous month Show less

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • HP Summer Scholars
      • Jun 2020 - Aug 2020

      Gained a foundational understanding of how a global business runs across the ecosystem, centered around how business decisions are made and how businesses win with the right conditions for employees to thrive. Gained a foundational understanding of how a global business runs across the ecosystem, centered around how business decisions are made and how businesses win with the right conditions for employees to thrive.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Intern
      • May 2018 - Feb 2019

      Created digital content on Facebook, Twitter, LinkedIn, & YouTube for multiple clients such as Sundyne, Compressor Controls Corporation (CCC), Hawk3i Marketing, & Ranch Road Vineyards. Rebuilt LinkedIn pages and managed CRM database for client. Created branding, advertising, social media and website for a new company (Ranch Road Vineyards). I gained knowledge in Adobe Premier Pro and Adobe Photoshop. Created digital content on Facebook, Twitter, LinkedIn, & YouTube for multiple clients such as Sundyne, Compressor Controls Corporation (CCC), Hawk3i Marketing, & Ranch Road Vineyards. Rebuilt LinkedIn pages and managed CRM database for client. Created branding, advertising, social media and website for a new company (Ranch Road Vineyards). I gained knowledge in Adobe Premier Pro and Adobe Photoshop.

    • United States
    • Real Estate
    • 200 - 300 Employee
    • Marketing Intern
      • May 2017 - Aug 2017

      Worked while the company was first being established and was able to help create the company brand. Built neighborhood listings and information websites through REW Backend. Created social media content and a real estate focused blog. I gained knowledge in Adobe Illustrator, InDesign, and Photoshop. Worked while the company was first being established and was able to help create the company brand. Built neighborhood listings and information websites through REW Backend. Created social media content and a real estate focused blog. I gained knowledge in Adobe Illustrator, InDesign, and Photoshop.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Office Assistant
      • May 2014 - Jul 2016

      Maintained the office space by cleaning and organizing the office weekly. Maintained the office space by cleaning and organizing the office weekly.

    • United States
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Student Assistant
      • Oct 2011 - May 2016

      Lead large instructional groups of 40-150, 3rd-8th grade students in social manners, etiquette, and ballroom dancing to help develop their social skills. Was the most experienced Student Assistant and only Student Intern within the Colorado programs. I gained communication skills, proper etiquette, and leadership. Lead large instructional groups of 40-150, 3rd-8th grade students in social manners, etiquette, and ballroom dancing to help develop their social skills. Was the most experienced Student Assistant and only Student Intern within the Colorado programs. I gained communication skills, proper etiquette, and leadership.

    • United States
    • Food and Beverage Services
    • 1 - 100 Employee
    • Service Staff
      • May 2015 - Feb 2016

      Worked as a Service Staff member setting up and breaking down large catered events, and serving guests of the events. Worked as a Service Staff member setting up and breaking down large catered events, and serving guests of the events.

Education

  • Texas Tech University - Rawls College of Business
    Bachelor of Business Administration (BBA) Marketing & Certificate in International Business, Marketing
    2016 - 2020
  • University of South-Eastern Norway
    Certification, International Business
    2019 - 2019
  • Arvada West High School
    2012 - 2016

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