Margueret Betbeze

Project Manager at Arena LLC
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Contact Information
us****@****om
(386) 825-5501
Location
Provo, Utah, United States, US

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Scott Varner

If there’s one thing I learned working with Margueret, it’s that she can literally do anything! I’ve been lucky enough to work with Margueret in a variety of capacities, as a team member, direct report, and project lead, where she always thrived and went beyond expectation every time. Margueret is incredibly talented as visual designer, and she has a sharp intuition that allows her to form detailed strategies for every action. Our first project included in depth quantitative and qualitative analysis to create a brief for a major branding effort, and her insight was instrumental into laying a successful campaign on behalf of our client. In other projects I got to work with her while designing, launching, and analyzing a national brand equity survey. Margueret was able to rally the team to uncover critical recommendations. It’s evident that she cares deeply about her work, team, and is always looking for opportunities to improve her skills as a marketer. I’m impressed by her ability to lead by example and always take a proactive approach to solving problems!

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Project Manager
      • Jun 2021 - Present

      Political Fundraising and Marketing Political Fundraising and Marketing

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Assistant Brand Manager
      • May 2020 - Jun 2021
    • Project Lead
      • May 2019 - May 2020

      - Developed marketing surveys, including conjoints, to determine brand recognition, consumer profiles, and perceptions - Developed business strategies based on consumer surveys, wrote creative briefs, and evaluated creative assets - Managed Linkedin and Facebook pages to increase potential-client pool - Developed marketing surveys, including conjoints, to determine brand recognition, consumer profiles, and perceptions - Developed business strategies based on consumer surveys, wrote creative briefs, and evaluated creative assets - Managed Linkedin and Facebook pages to increase potential-client pool

    • United States
    • Higher Education
    • 300 - 400 Employee
    • Event Specialist and Graphic Designer
      • Jan 2019 - Mar 2020

      - Branded the event by designing publicity, t-shirts, and all event media using Adobe Illustrator - Improved event efficiency through the coordination of timeline, setup, and volunteer participation - Ordered and organized all event publicity preceding the day of the event - Branded the event by designing publicity, t-shirts, and all event media using Adobe Illustrator - Improved event efficiency through the coordination of timeline, setup, and volunteer participation - Ordered and organized all event publicity preceding the day of the event

    • United Kingdom
    • Facilities Services
    • Marketing Specialist Intern
      • May 2019 - Jan 2020

      - Created over 300 yearbook layout templates through design automation project across multiple platforms - Increased engagement on social media for annual event through the institution of live Tweeting and Facebook recaps - Participated in a new service launch by editing user guide, creating 100 layouts, and making how-to videos for sales team - Created over 300 yearbook layout templates through design automation project across multiple platforms - Increased engagement on social media for annual event through the institution of live Tweeting and Facebook recaps - Participated in a new service launch by editing user guide, creating 100 layouts, and making how-to videos for sales team

    • United States
    • Marketing Services
    • 100 - 200 Employee
    • Graphic Design Intern
      • Sep 2019 - Nov 2019

      - Conducted company research and evaluation to determine best ad strategies for consumer recognition and conversion - Designed infographics, maps, Facebook ads, blog images and logos using Adobe Illustrator and Photoshop from a variety of clients ranging from the tech industry to mattress companies before expected deadline - Conducted company research and evaluation to determine best ad strategies for consumer recognition and conversion - Designed infographics, maps, Facebook ads, blog images and logos using Adobe Illustrator and Photoshop from a variety of clients ranging from the tech industry to mattress companies before expected deadline

    • United States
    • Research Services
    • Graphic Design and Marketing Assistant
      • Jan 2017 - May 2019

      - Increased event attendance by changing poster and advertisement design to be more compelling to the chosen audience using Adobe Illustrator, Bridge, InDesign, Photoshop and After Effects - Increased faculty and staff recognition by 50% by streamlining institution branding through a style guide and new logo § Headed the completion of a book of past lectures working with a team of writers and editors - Compiled bi-monthly email to subscribers using MailChimp html add-ons with links to recently published articles Show less

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Intern
      • Apr 2018 - Aug 2018

      - Increase reach by up to 27% by publishing compelling content using Hootsuite for 8 clients’ Facebook accounts - Produced targeted monthly email campaign for business to consumer and business to business platforms to increase sales - Increase reach by up to 27% by publishing compelling content using Hootsuite for 8 clients’ Facebook accounts - Produced targeted monthly email campaign for business to consumer and business to business platforms to increase sales

Education

  • Brigham Young University
    Marketing, Graduate
    2014 - 2020

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