Margarita De Gennaro

Business Development & Account Manager at Openbook Howden Print & Design (OBH)
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Contact Information
us****@****om
(386) 825-5501
Location
AU
Languages
  • English Native or bilingual proficiency
  • Russian Native or bilingual proficiency
  • German Elementary proficiency

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Rita was an great account manager; she kept me informed with new product development, technical bulletins, and always helpful during the after sales process. Her energy and enthusiasm was refreshing. She always went out of her way to help the client. Rita would be a valuable member in any team.

David Walter

I had the pleasure of working with Margarita at Hoshizaki Lancer, where she was in the role of National Account Manager, primarily overseeing Asahi Beverages and Boost Juice. Margarita had a passion to develop her sales skills, sales and negotiation strategies, and was always keen to implement them. She was always an active team member, offering ideas, taking on feedback, and always offering to assist other team members when in need. Margarita approached her work collaboratively, always working closely with other department heads to ensure customer needs were met efficiently. She was adaptable to change, and responsive to urgent customer demands. I would highly recommend Margarita to any organisation seeking a friendly and dedicated sales professional.

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Experience

    • Australia
    • Printing Services
    • 1 - 100 Employee
    • Business Development & Account Manager
      • Apr 2020 - Present

      Growing sales through new business opportunities and developing strong, long lasting relationships, by offering great customer service in an earnest, contemporary and unpretentious manner. Problem solving and providing print solutions through understanding individual customer needs to provide clients with outstanding results. Always focused on applying specialist knowledge to make improvements in output and cost effectiveness. Growing sales through new business opportunities and developing strong, long lasting relationships, by offering great customer service in an earnest, contemporary and unpretentious manner. Problem solving and providing print solutions through understanding individual customer needs to provide clients with outstanding results. Always focused on applying specialist knowledge to make improvements in output and cost effectiveness.

    • Australia
    • Hospitality
    • 1 - 100 Employee
    • National Key Account Manager
      • Mar 2018 - Apr 2020

      Customer relationship management, business planning, strategic direction, growing sales and margins, commercial analysis and reporting, marketing, forecasting and new product development. Created and presented proposals as well as negotiated price, terms and conditions with customers.Contribution:- Accountable for delivering revenue and volume targets by managing a portfolio of key accounts- Grew the Asahi Beverages account through relationship building and delivering improved customer service and support- Converted Boost Juice to partner exclusively with Hoshizaki Lancer for supply of their core equipment Blenders and Jars, which in turn has facilitated approval of other product offerings, including Ice Machines and Refrigerators/Freezers to the Retail Zoo group- Added Hoshizaki Ice Machines to Boost Juice BOSS ordering system nationally- Travelled overseas and interstate to represent the company at conferences, trade shows and training events where I built relationships with customers and international suppliers- Facilitated regular cross departmental projects alongside marketing, engineering, purchasing and finance teams to deliver bespoke product solutions for both major key account customers which achieved incremental sales.

    • Business Development Manager Blendtec & Foodservice
      • Nov 2017 - Mar 2018

      After successfully launching the Blendtec product line nationally whilst based in Sydney, I was offered the opportunity to return to the Adelaide Head Office and manage the South Australian and Western Australian Foodservice dealer network whilst retaining national responsibility for the Blendtec brand. The role comprised new business development, commercial analysis and reporting, growing sales, forecasting and relationship management.Contribution:- Maintained existing National Blendtec Business Development Manager role as the ‘go to’ Blendtec person- Developed new dealers and improved relationships with the existing Foodservice dealer base resulting in growth in equipment sales for SA and WA- Regular interstate travel to conduct demonstrations and training sessions for other Business Development Executives and the company’s dealer base- Oversaw the coordination and assembly of the company stand, loading of equipment, preparation of marketing materials and presence at Fine Foods Trade Shows in Melbourne and Sydney.

    • Business Development Manager Blendtec
      • Nov 2016 - Mar 2018

      Promoted to National Business Development Manager role and accepted an opportunity to relocate to Sydney. Primary focus of this role was to generate new business by launching the Blendtec brand and product lines nationally, revenue generation, performing product demonstrations and developing and conducting training programs.Contribution:- Introduced a new company product line, Blendtec blenders, to our national Foodservice dealer network- Developed a program of product demonstrations and proceeded to roll-out nationally to key customers while also conducting training on the features and benefits of the product for other staff and BDM’s within the company- Presented to the extended sales and executive team at the annual sales conference- Met regularly with clients to identify their needs and create new sales opportunities- Recognised as the ‘go to’ person for BDM’s across the country for any Blendtec product/technical/warranty related queries.

    • Marketing Coordinator
      • Dec 2013 - Nov 2016

      Contributed to existing marketing programs while implementing and developing new initiatives aligned with company and client goals. Main tasks included maintaining marketing collateral, advertising, branding, communications, digital marketing, and social media. Generated fresh content for blogs and case studies as well as managed the company Newsletter.- Developing and implementing fresh marketing, promotional and advertising campaigns and strategies- Managing collateral such as brochures and catalogues- Responsible for all marketing collateral from selection to supply- Producing content for case studies and blogs- Managing the company's digital presence on website, blog and social channels (Facebook, Twitter, LinkedIn, YouTube, Yammer)- Managing Far Cry CMS to ensure website is fully up to date- Producing a bi-monthly Enewsletter- Working with timelines and budgetary constraints- Planning and executing new marketing initiatives- Producing EDM campaigns- Tracking results and reporting of EDM campaigns- Managing the company database- Enhancing SEO- Leveraging the company's principal sponsorships of charity campaigns- Managing national corporate sponsorships- Organising and coordinating the company stand and presence at trade shows- Event Management- Assessing Google analytics- Using Photoshop and InDesign- Creating campaigns via Mailchimp

    • Australia
    • 1 - 100 Employee
    • Model
      • Feb 2008 - Dec 2013

      - Castings - Parades for Westfield Shopping Centre, Bedford Ball, Melbourne Cup, Myer, Chasing Nel, Liza Emanuele, George Gross and Harry Who, Toni and Guy - Photo shoots for Advertiser Newspapers, The New Guard, SA Life, and My Wedding Magazine - Castings - Parades for Westfield Shopping Centre, Bedford Ball, Melbourne Cup, Myer, Chasing Nel, Liza Emanuele, George Gross and Harry Who, Toni and Guy - Photo shoots for Advertiser Newspapers, The New Guard, SA Life, and My Wedding Magazine

    • Administration Officer
      • Jan 2013 - Nov 2013

      Role entailed being the point of contact for all employees, providing administrative support and managing their queries. Main duties include managing office stock, organising company records, Bookkeeping, AR, AP, answering telephone calls, scheduling meetings and conducting inductions. Contribution: - Payroll, Processing Timesheets, Bookkeeping according to company deadlines - Managing Accounts Payable and Accounts Receivable - Front of House reception duties - Conducting site Inductions for all visitors - PA to Office Manager.

    • Newspaper Publishing
    • Managing Editor
      • Feb 2011 - Dec 2012

      - Editing articles - Checking facts - Initiating ideas for issue topics - Editing articles - Checking facts - Initiating ideas for issue topics

    • Australia
    • Technology, Information and Media
    • 700 & Above Employee
    • Sunday Mail Intern
      • Jun 2012 - Jun 2012

      - Writing a story and briefs for Statewide- Conducting interviews- Researching and writing 5 minute guide- Writing celebrity gossip column for Chill lift out

    • Newsroom Intern, Messenger News
      • Jun 2012 - Jun 2012

      - Writing stories for various editions of the newspaper- Carrying out interviews- Organising photo shoots- Consulting the Chief of Staff

    • Australia
    • Media Production
    • 1 - 100 Employee
    • Writer
      • 2012 - 2012

      - Researching story ideas - Writing stories - Editing - Researching story ideas - Writing stories - Editing

    • Australia
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Nine News Intern
      • Sep 2011 - Sep 2011

      - Writing stories - Attending interviews with Journalists - Conducting interviews - Watching news go to air - Consulting Chief of Staff - Acting in filmed re-enactments - Writing stories - Attending interviews with Journalists - Conducting interviews - Watching news go to air - Consulting Chief of Staff - Acting in filmed re-enactments

Education

  • University of South Australia
    Graduate Certificate, Marketing
    2015 - 2016
  • University of South Australia
    Bachelor's degree, Journalism, Editing and Publishing
    2009 - 2012
  • Immanuel College
    High School/Secondary Diplomas and Certificates
    2005 - 2009

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