Maret Williamson
Media Buying Supervisor at Motivated Marketing LLC- Claim this Profile
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Bio
Credentials
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Mimic Pro Simulation
StukentApr, 2018- Nov, 2024 -
Google Analytics for Beginners
GoogleApr, 2018- Nov, 2024 -
Hubspot Content Marketing
HubSpotFeb, 2018- Nov, 2024 -
Hubspot Inbound
HubSpot AcademyJan, 2018- Nov, 2024 -
Google AdWords Mobile
Academy for AdsMar, 2018- Nov, 2024 -
Google AdWords Fundamentals
Academy for AdsFeb, 2018- Nov, 2024
Experience
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Motivated Marketing LLC
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United States
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Advertising Services
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1 - 100 Employee
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Media Buying Supervisor
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Dec 2021 - Present
Manage Media Buying team tasks & responsibilities, ensure project completion from media buying team.Negotiate rates with media vendors.Plan optimal media mix as applicable.Facilitate launch of media campaigns with account team.Write POVs and media recommendations.
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Media Buyer
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Jul 2020 - Dec 2021
Place radio, television, print and billboard advertising in assigned markets.Identify the target audience for a particular media campaign and decide how best to communicate to that audience.Optimize plans and budgets according to the best media mix.Negotiate rates with media vendors.Manage that the correct advertisements run where they are supposed to.
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Junior Media Buyer
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Jun 2019 - Jul 2020
Place radio, television, print and billboard advertising in assigned markets.Assist team in creation of media reports.Manage that the correct advertisements run where they are supposed to.Negotiate rates with media vendors.Assist the media team with day to day activities.Research, write and deliver media POVs.
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iHeartMedia
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United States
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Broadcast Media Production and Distribution
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700 & Above Employee
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Account Executive
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Mar 2019 - Jun 2019
Identified and solicited new business; builded and maintained a full pipeline of sales prospects.Offered marketing solutions that help clients achieve their business goals.Created marketing campaigns through traditional broadcast radio, iHeartRadio app, digital display, proximity marketing, event sponsorship and other iHeartMedia capabilities to fit each client's needs.Collaborated with internal team to brainstorm promotional and partnership ideas in order to drive revenue for client success. Show less
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Sales Assistant
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Jul 2018 - Feb 2019
Provide support in sales administration, generate sales-related reports, and act as an extension of the sales team.Assist with product pricing, sales development, sales material creation, marketing communications, sponsorship proposals & recaps.Generate contract confirmations, reports related to sales activities & revenue data, pool reports, unapproved credits, etc.Respond to client requests, e.g., spot times.
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College of Charleston Athletics
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Charleston, South Carolina Area
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Sports Marketing Intern
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Aug 2017 - May 2018
Assisted in marketing, promotions and game day operations for College of Charleston Athletic events. Collaborated with a team of 6 interns to execute planning and execution of marketing tasks. Drafted and published content on various social media platforms, particularly focusing on student and fan involvement. Scheduled, coordinated, and attended various local events promoting athletic teams. Assisted in marketing, promotions and game day operations for College of Charleston Athletic events. Collaborated with a team of 6 interns to execute planning and execution of marketing tasks. Drafted and published content on various social media platforms, particularly focusing on student and fan involvement. Scheduled, coordinated, and attended various local events promoting athletic teams.
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The College Today
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Charleston, South Carolina Area
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Communication and Marketing Intern
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Jan 2017 - May 2017
Responsible for creating new writing content for the College of Charleston’s news site in which my posts were among the Top 25 of semester views. Contributed to the College’s Marketing and Communication departments by assisting with writing, social media outlets and social media campaigns via Wordpress. Attended weekly editorial meetings and contribute ideas to the master editorial calendar. Responsible for creating new writing content for the College of Charleston’s news site in which my posts were among the Top 25 of semester views. Contributed to the College’s Marketing and Communication departments by assisting with writing, social media outlets and social media campaigns via Wordpress. Attended weekly editorial meetings and contribute ideas to the master editorial calendar.
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Ashley Brown Strategy & Writing
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Greenville, South Carolina Area
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Communication Intern
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Oct 2016 - Jan 2017
Composed blog posts and current updates via Wordpress. Produced new compelling content for website regarding current news in the Greenville area. Supervised website with up to date industry trends by holding interviews with various clients and customers in the Upstate. Composed blog posts and current updates via Wordpress. Produced new compelling content for website regarding current news in the Greenville area. Supervised website with up to date industry trends by holding interviews with various clients and customers in the Upstate.
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Education
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College of Charleston
Bachelor’s Degree, Communication, Marketing -
Greenville Senior High School