Marcus Lim

Regional Head of Growth at Milieu Insight
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG

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Credentials

  • Asking Great Sales Questions
    LinkedIn
    Sep, 2018
    - Nov, 2024
  • Body Language for Leaders
    LinkedIn
    Sep, 2018
    - Nov, 2024

Experience

    • Singapore
    • Market Research
    • 1 - 100 Employee
    • Regional Head of Growth
      • Mar 2020 - Present

    • Market Research
    • 300 - 400 Employee
    • Associate Client Development Director
      • Jun 2017 - Mar 2020

    • Client Development Manager
      • Nov 2015 - Jun 2017

    • Germany
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Executive Manager, Commercial APAC
      • Jul 2015 - Nov 2015

    • Assistant Manager, APAC
      • Jul 2014 - Jun 2015

    • Senior Executive, APAC
      • Nov 2012 - Jun 2014

      > Develop in-depth data analysis, consolidation and reporting of market trends, pricing strategies and distribution of Telecommunications Industry in APAC to identify underlying drivers and future trends. > Advise and support Fortune 500 Global clients on industry insights and strategies on its current positioning against its competitors.> Establish and maintain excellent relationships with key decision-makers of existing and potential clients to yield positive business results.> Responsible for revenue sales achievement of Telecommunications APAC. Lead and coordinate efforts of local APAC offices to ensure target attainments.> Entrusted with responsibility to ensure high quality of service and product. Specifically mentioned by Top Client for exceptional servicing in a Global client satisfaction survey 2013/2014.

    • Japan
    • Advertising Services
    • 700 & Above Employee
    • Junior Consultant
      • Aug 2011 - Nov 2012

      > Co-managed a market research platform (Dentsu Asia Influencer Research) for the ASEAN region to understand the lifestyle, attitudes and consumer behavior of people. Developed regional/country reports every 4 months for the Dentsu network offices to support them in their businesses> Delivered consumer insights to Fortune 500 clients and account teams in different industries to drive brand strategy and new product development. Developed Quantitative research questionnaires, data analysis, visualization and dashboarding.> Managed focus groups in the ASEAN region for a regional branding project for Canon EOS. Developed a better understanding of the behavioural & attitudinal differences in the consumers of varying markets > Conducted Ad-Hoc studies (eg. Celebrity, Mobile App Usage) which was very well-received> Conducted Tableau workshops for Dentsu employees in the ASEAN region to create a knowledge sharing platform, as well as a growing set of clients interested in consumer insights

    • Germany
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Account Executive, APAC (Part-Time)
      • Jan 2011 - Apr 2011

    • Germany
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Intern
      • May 2010 - Aug 2010

    • Telesales
      • Jan 2007 - May 2007

      > Achieved ‘Top Sales’ in a 5 months advertisement project, clinching advertisement sales in the Yellow Pages Buying Guide book & on Internet Yellow Pages

Education

  • Singapore Management University
    Bachelor of Business Administration (BBA), Business, Management, Marketing, and Related Support Services
    2007 - 2011
  • Lund University
    Bachelor of Business Administration (B.B.A.)
    2010 - 2010

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