Marcos Mayer
CMO at Plata4 Business Development- Claim this Profile
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English Native or bilingual proficiency
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German Full professional proficiency
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Spanish Full professional proficiency
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Portuguese Native or bilingual proficiency
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Bio
Antonio Guedes da Silva Rosas Neto ...
Marcos is that kind of passionate profesional with a deep understanding about the worth of marketing. Plus, he knows how to work in a Value Added way with Sales Areas. I recommend him.
Antonio Guedes da Silva Rosas Neto ...
Marcos is that kind of passionate profesional with a deep understanding about the worth of marketing. Plus, he knows how to work in a Value Added way with Sales Areas. I recommend him.
Antonio Guedes da Silva Rosas Neto ...
Marcos is that kind of passionate profesional with a deep understanding about the worth of marketing. Plus, he knows how to work in a Value Added way with Sales Areas. I recommend him.
Antonio Guedes da Silva Rosas Neto ...
Marcos is that kind of passionate profesional with a deep understanding about the worth of marketing. Plus, he knows how to work in a Value Added way with Sales Areas. I recommend him.
Credentials
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Curso de Liderança para Gestores
AMANA-KEYApr, 2000- Nov, 2024
Experience
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Plata4 Business Development
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Brazil
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Business Consulting and Services
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1 - 100 Employee
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CMO
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Dec 2022 - Present
Vamos criar um negócio que gere e distribua riqueza e, principalmente, conhecimento. Poder compartilhar muito do que aprendemos é essencial para a nossa coexistência. Vamos compartilhar conhecimento executivo de um jeito diferente, unindo inspiração, conhecimento e prática. Vamos criar um negócio que gere e distribua riqueza e, principalmente, conhecimento. Poder compartilhar muito do que aprendemos é essencial para a nossa coexistência. Vamos compartilhar conhecimento executivo de um jeito diferente, unindo inspiração, conhecimento e prática.
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Connvert
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Consumer Services
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1 - 100 Employee
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Marketing Superintendent
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May 2020 - Nov 2022
I'm the Marketing Superintendent at Connvert Group, formed by the companies CXzain, Code7 and Flex BPO, in charge of branding, demand generation and communication. I'm the Marketing Superintendent at Connvert Group, formed by the companies CXzain, Code7 and Flex BPO, in charge of branding, demand generation and communication.
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Plata4 Business Development
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Brazil
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Business Consulting and Services
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1 - 100 Employee
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Head of Information Technology and Digital Marketing
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Jan 2017 - May 2020
I am responsible for the Information Technology and Digital Marketing areas, both in our own operation initiatives and in business development. I am responsible for the Information Technology and Digital Marketing areas, both in our own operation initiatives and in business development.
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Creative and Strategic Director
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Oct 2004 - Dec 2016
In 2004 I’ve opened my own advertising creation and development agency. The initial focus was web development, but with the market’s evolution, it was only natural that we expanded to mobile, with web and apps development.During most time in this period, our agency was the digital branch of a larger agency, and this partnership allowed us to work with some of the largest and most valuable brands in the world, like IBM, SAP, Microsoft, Unilever, Brasil Kirin, Merck, Kimberly-Clark, Samsung and Sky.In 2012, I was in charge of MCM Brand Experience's contract renewal as one of IBM's promotional agencies. I also was ahead of the agency's strategic re-positioning, which resulted in a new way of offering services for it's top corporate clients, with much more aggregated value.
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MCM Brand Experience
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Brazil
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Advertising Services
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1 - 100 Employee
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Creative and Strategic Director
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Jun 2012 - Mar 2014
I have been providing services to MCM since 2007, when, in 2012, I was invited to join the company, acting as director of creation and strategy. In this period, we adjusted the positioning of MCM, from an agency that worked only with events to one that worked with experiences related to the brands of its clients. I worked directly with clients such as IBM, Unilever, SAP and Capgemini. I have been providing services to MCM since 2007, when, in 2012, I was invited to join the company, acting as director of creation and strategy. In this period, we adjusted the positioning of MCM, from an agency that worked only with events to one that worked with experiences related to the brands of its clients. I worked directly with clients such as IBM, Unilever, SAP and Capgemini.
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Marketing Manager
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Nov 2003 - Sep 2004
Responsible for managing marketing and relations with associates areas. I've coordinated the Association’s participation in the largest printing industry trade show in the world, DRUPA, in Düsseldorf, Germany. We were present with our own booth, in an event with more than three weeks of duration. Responsible for managing marketing and relations with associates areas. I've coordinated the Association’s participation in the largest printing industry trade show in the world, DRUPA, in Düsseldorf, Germany. We were present with our own booth, in an event with more than three weeks of duration.
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Marketing Manager
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Feb 2001 - Sep 2003
Responsible for managing the marketing communication area, including advertising, media, events, press office, web and sales collateral material. I’ve developed excellent relations with suppliers, including an advertising agency located in Buenos Aires, Argentina, and the second best PR agency in Brazil. In 2002, I’ve managed a budget of 1.1 million dollars and worked directly with American, Mexican and Argentinian high executives, from MetroRED and from Fidelity Group, from Boston. Responsible for managing the marketing communication area, including advertising, media, events, press office, web and sales collateral material. I’ve developed excellent relations with suppliers, including an advertising agency located in Buenos Aires, Argentina, and the second best PR agency in Brazil. In 2002, I’ve managed a budget of 1.1 million dollars and worked directly with American, Mexican and Argentinian high executives, from MetroRED and from Fidelity Group, from Boston.
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Marketing Coordinator
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Apr 1999 - Sep 2000
I've participated in the startup phase on the company. I was in charge for the construction of the American's multinational company brand in Brazil. I build a structure responsible for web management, PR, press office, media, advertising, events and sales collateral material, meeting the demands of a sales area with approximately 70 people. I’ve worked with an advertising agency located in Washington, D.C., and press offices distributed in seven of Brazilian state capitals. The company reached an excellent sales performance in it’s first quarter of operation, surpassing 250% of the sales goal, with more than 130 customers in just nine months of commercial operation.
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Marketing Assistant
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Jun 1997 - Feb 1999
Responsible for the marketing communication area, in the largest manufacturer of modems and telecommunication equipments in Latin America. I’ve coordinated the company’s participation in some large industry events. I’ve managed the advertising area and worked closely to the sales area to provide them with all collateral material they needed. Responsible for the marketing communication area, in the largest manufacturer of modems and telecommunication equipments in Latin America. I’ve coordinated the company’s participation in some large industry events. I’ve managed the advertising area and worked closely to the sales area to provide them with all collateral material they needed.
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Education
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2000 - 2000
Amana-Key
APG Amana-Key Advanced Management Program, Management Leadership -
1992 - 1995
Universidade Paulista
Bachelor's Degree, Marketing and Advertising -
1988 - 1992
Escola SENAI Suíço-Brasileira
Technician, Precision Mechanics
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