Marcelo Lamosa

Gestor de Marketing at Grupo Empril
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Contact Information
us****@****om
(386) 825-5501
Location
Porto, Porto, Portugal, PT
Languages
  • Inglês Professional working proficiency
  • Português Native or bilingual proficiency
  • Espanhol Elementary proficiency
Skills

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Bio

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Credentials

  • Transformação Digital - BCG & University of Virginia Darden School of Business (Coursera)
    University of Virginia Darden School of Business
    Sep, 2022
    - Oct, 2024
  • Marketing Digital para B2B
    Lisbon Digital School
    Mar, 2021
    - Oct, 2024
  • Curso de Iniciação ao Photoshop
    Grupo Impresa - Academia Olhares
    Nov, 2016
    - Oct, 2024
  • EXCEL AVANÇADO
    CESAE - Centro de Serviços e Apoio às Empresas
    Oct, 2016
    - Oct, 2024
  • Aumentar vendas com MKT Digital 360
    Web2Business
    Apr, 2015
    - Oct, 2024

Experience

  • Grupo Empril
    • Portugal
    • Real Estate
    • 1 - 100 Employee
    • Gestor de Marketing
      • Dec 2021 - Present
  • vimaplás
    • Portugal
    • Wholesale Building Materials
    • 1 - 100 Employee
    • Marketing Management
      • 2019 - 2021

      Marketing & Digital Strategy Marketing Communication Inbound Marketing Digital Content Marketing (ToFu, MoFu, BoFu) SEO campaigns E-mail marketing Social Media and Social Selling Lead generation for sales team - cooperate with Sales Department Digital Analytics and Reporting: Google Analytics; Power BI Digital Transformation Marketing & Digital Strategy Marketing Communication Inbound Marketing Digital Content Marketing (ToFu, MoFu, BoFu) SEO campaigns E-mail marketing Social Media and Social Selling Lead generation for sales team - cooperate with Sales Department Digital Analytics and Reporting: Google Analytics; Power BI Digital Transformation

  • Fluidraulica, Óleo-Hidráulica
    • Digital Marketing / Marketing and Sales
      • Jun 2014 - 2019

      Digital Marketing: E-commerce; SEO; and Google Ads; Google Analytics; Development of marketing and commercial strategies and plans: - Study and development of business processes; - Design and development of comercial instruments; Settlement and study of Key Perfomance Indicators; - Customer Management (Back Office and Front Office)/Contact with Suppliers; Digital Marketing: E-commerce; SEO; and Google Ads; Google Analytics; Development of marketing and commercial strategies and plans: - Study and development of business processes; - Design and development of comercial instruments; Settlement and study of Key Perfomance Indicators; - Customer Management (Back Office and Front Office)/Contact with Suppliers;

  • AAC Textiles
    • Sales and Marketing Assistant
      • Jul 2013 - Dec 2013

      Digital Marketing; Market Study of the Textile Industry; Development of Marketing and Sales strategies; Customer Management; Digital Marketing; Market Study of the Textile Industry; Development of Marketing and Sales strategies; Customer Management;

  • Palimpsesto, Neoépica, Omniknos
    • Archeologist.
      • Dec 2008 - 2012

      Management of Heritage projects. Management of Heritage projects.

Education

  • Instituto Superior de Contabilidade e Administração do Porto
    MASTER DIGITAL MARKETING, Marketing
    2018 - 2020
  • EDIT. - Disruptive Digital Education
    Social Selling Workshop, Marketing
    2019 - 2019
  • EDIT. - Disruptive Digital Education
    DATA-DRIVEN MARKETING & ANALYTICS, DIGITAL MARKETING
    2017 - 2018
  • EDIT. - Disruptive Digital Education
    DIGITAL MARKETING AND STRATEGY, DIGITAL MARKETING
    2017 - 2017
  • EDIT. - Disruptive Digital Education
    Search Marketing Strategies: SEO & SEM Foundations Workshop, Marketing
    2017 - 2017
  • ISAG – Instituto Superior de Administração e Gestão
    Master in Marketing and Sales Management, Marketing/Marketing Management, General, Marketing
    2012 - 2014
  • Universidade do Porto
    Licenciatura em Arqueologia, Áreas de Estudo: Arqueologia, Antropologia, Etnologia, Etnografia, História

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