Marcele Guimarães
Head Of Expansion at SIDES- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
Inglês Native or bilingual proficiency
-
Alemão Full professional proficiency
-
Espanhol Full professional proficiency
-
Francês Elementary proficiency
-
Portuguese Native or bilingual proficiency
Topline Score
Bio
Emil Odzhakov
I was lucky enough to work for more than half a year with Marcele at PaulCamper. We made some great hirings together and grew the Team that allow us to grow in numbers. She is extremely passionate and dedicated to her work and manages Teams extremely well, taking in consideration the Business and the personal side of her Team. I believe is very rare to come across such a strong character with so much positive energy and CAN DO attitude. Marcele is definitely one of those pearls. If you are looking to grow your international business, I can only recommend Marcele. Besides her incredible hard skills, her energy and effort go unparalleled. I hope to work with her again one day!
Katrin Reinl
I had and have the pleasure to work together with Marcele, the highly motivated and motivating Brazilian power woman with a super German attitude regarding structures and correctness. Besides really having fun while working with Marcele there is nothing you cannot rock with her. Her passion, her ambition and her given attitude that everything is solvable paired with her professionalism makes teams prosper under her warm and crystal clear guidance. So catch her if you can one day!
Emil Odzhakov
I was lucky enough to work for more than half a year with Marcele at PaulCamper. We made some great hirings together and grew the Team that allow us to grow in numbers. She is extremely passionate and dedicated to her work and manages Teams extremely well, taking in consideration the Business and the personal side of her Team. I believe is very rare to come across such a strong character with so much positive energy and CAN DO attitude. Marcele is definitely one of those pearls. If you are looking to grow your international business, I can only recommend Marcele. Besides her incredible hard skills, her energy and effort go unparalleled. I hope to work with her again one day!
Katrin Reinl
I had and have the pleasure to work together with Marcele, the highly motivated and motivating Brazilian power woman with a super German attitude regarding structures and correctness. Besides really having fun while working with Marcele there is nothing you cannot rock with her. Her passion, her ambition and her given attitude that everything is solvable paired with her professionalism makes teams prosper under her warm and crystal clear guidance. So catch her if you can one day!
Emil Odzhakov
I was lucky enough to work for more than half a year with Marcele at PaulCamper. We made some great hirings together and grew the Team that allow us to grow in numbers. She is extremely passionate and dedicated to her work and manages Teams extremely well, taking in consideration the Business and the personal side of her Team. I believe is very rare to come across such a strong character with so much positive energy and CAN DO attitude. Marcele is definitely one of those pearls. If you are looking to grow your international business, I can only recommend Marcele. Besides her incredible hard skills, her energy and effort go unparalleled. I hope to work with her again one day!
Katrin Reinl
I had and have the pleasure to work together with Marcele, the highly motivated and motivating Brazilian power woman with a super German attitude regarding structures and correctness. Besides really having fun while working with Marcele there is nothing you cannot rock with her. Her passion, her ambition and her given attitude that everything is solvable paired with her professionalism makes teams prosper under her warm and crystal clear guidance. So catch her if you can one day!
Emil Odzhakov
I was lucky enough to work for more than half a year with Marcele at PaulCamper. We made some great hirings together and grew the Team that allow us to grow in numbers. She is extremely passionate and dedicated to her work and manages Teams extremely well, taking in consideration the Business and the personal side of her Team. I believe is very rare to come across such a strong character with so much positive energy and CAN DO attitude. Marcele is definitely one of those pearls. If you are looking to grow your international business, I can only recommend Marcele. Besides her incredible hard skills, her energy and effort go unparalleled. I hope to work with her again one day!
Katrin Reinl
I had and have the pleasure to work together with Marcele, the highly motivated and motivating Brazilian power woman with a super German attitude regarding structures and correctness. Besides really having fun while working with Marcele there is nothing you cannot rock with her. Her passion, her ambition and her given attitude that everything is solvable paired with her professionalism makes teams prosper under her warm and crystal clear guidance. So catch her if you can one day!
Credentials
-
Oxford Women's Leadership Development Programme
Saïd Business School, University of OxfordJun, 2021- Nov, 2024 -
WiDaF - Deutsch als Fremdsprache in der Wirtschaft (C1)
AHK Frankreich / Chambre Franco-Allemande de Commerce et d'Industrie (CFACI)Mar, 2019- Nov, 2024 -
How to become a great executive seller: From prospecting to closing
ESPM Escola Superior de Propaganda e MarketingJan, 2014- Nov, 2024 -
Diplomas de Espanhol como Língua Extrangeira (DELE)
Instituto CervantesMay, 2008- Nov, 2024
Experience
-
SIDES
-
Germany
-
Software Development
-
1 - 100 Employee
-
Head Of Expansion
-
Mar 2022 - Present
-
-
Expansion Manager Global
-
Sep 2021 - Mar 2022
•Leading the SimplyDelivery expansion & growth plan together with CEO, bringing SimplyDelivery’s solutions and the brand into new foreign countries and gaining significant market share.•Working on the GTM plan and developing the business strategy execution together with other stakeholders, aiming for revenue growth and significant business traction in new territories.
-
-
-
PaulCamper
-
Germany
-
Technology, Information and Internet
-
1 - 100 Employee
-
Country Lead (Netherlands & Austria)
-
Jan 2021 - Aug 2021
PaulCamper is re-connecting people with nature. We are the largest, fastest-growing camper sharing platform in Europe, backed by renowned international marketplace investors. My contribution:• Management of two teams (seven employees/direct reports)• Increasing the number of daily bookings (NL: 67% growth, AT: 72% growth)• Concept development for the planned establishment of the national subsidiary France & UK• I'm responsible for the growth, revenue, scaling business and successful traction of PaulCamper in the Netherlands & Austria• My focus is to re-ignite & boost our growth strategy story in both countries making sure all activities are well-planned, tracked, aligned, and targets have been achieved according to our company goals• I empower and enable a cross-functional team in a Lean Agile Startup fashion, by providing analytics and motivation to achieve their goals (Customer Service, Business Developers & Marketing)• I'm responsible for the annual business planning, business analysis, budget planning and recruiting+ Constantly...◘ Doing market researches looking for insights into both marketplaces sides, to better boost PaulCamper success◘ Creating countries GTM Strategies for potential European growth
-
-
Project Manager Business Growth
-
Dec 2019 - Dec 2020
Agile cross-functional team member with skills on Facilitation & Process Roles:• Manages the development and implementation process of products and services• Coordinates cross-functional teams, focused on delivering new or upgrading existing products and services• Monitors the project from initiation through delivery including planning and directing schedules• Organizes cross-functional activities, ensuring completion of the project.
-
-
Account-Manager
-
Mar 2019 - Dec 2019
-
-
-
German Seaman's Mission Wilhelmshaven - Deutsche Seemannsmission Wilhelmshaven
-
Germany
-
Non-profit Organizations
-
1 - 100 Employee
-
Marketing Communications Coordinator
-
Nov 2018 - Mar 2019
•Develop and deliver creative marketing and communication strategies, plans and approaches for DSM Wilhelmshaven to attract new members and win funds/sponsors Import strategy planning •Plan the marketing and communications strategies for online/offline campaigns •Strengthen fundraising proposals and funds reports •Represent DSM Wilhelmshaven at external meetings and conferences •Support the volunteers and the office secretary in all daily tasks, to continuously develop skills and expertise to our team
-
-
-
DMM TRADING 4.0
-
Brazil
-
Wholesale Import and Export
-
1 - 100 Employee
-
Sales Executive - Internacional Beverage and Food Import & Export
-
Aug 2012 - Dec 2017
• Key Account Management & Sales Consulting for B2B Customers• Import strategy planning• Long Businesses Relationship manager for Food and beverage industries • Commercial Assistance Supervision• Coordination of Import and Export shipments/cargoAchievements:I drove the specialized department in import of beverages and food.I conceptualize an unique import rental model for DMM, and gained the largest players of premium beers imported from the market.I idealized and implemented the online company sales campaigns and developed the new use of social media, website and Google Ad Words to attract new clients, which resulted in a 65% increase.I co-created the internal sales management and CRM tool to ensure tracking and team growth, by unifying information internally such as: monitoring sales actions and performance efficiency.
-
-
Commercial Assistant
-
Apr 2012 - Jul 2012
• Responsible for department reports and assisting Executives Sales personal• Prospecting new customers and visiting international fairs• Analysis of the main competitors in the market, establishing new opportunities of business and assisting the department of international brands representatives • Responsible for Social Media promotion
-
-
-
ESPM Escola Superior de Propaganda e Marketing
-
Brazil
-
Higher Education
-
700 & Above Employee
-
Inter in Sales
-
Mar 2010 - Dec 2010
• Responsible for the promotion of bachelor courses, participation in fairs and internal and external events • Management of High school events • Development of a project to extend the brand of ESPM • Responsible for the promotion of bachelor courses, participation in fairs and internal and external events • Management of High school events • Development of a project to extend the brand of ESPM
-
-
Education
-
Saïd Business School, University of Oxford
Oxford Women’s Leadership Development Programme, Organizational Leadership -
Universidade Anhembi Morumbi
Graduated in Foreign Trade, International Relations and Affairs - Import & Export -
ESPM Escola Superior de Propaganda e Marketing
International Relations with Emphasis in Marketing and Business, Humanas