Experience

Omnia Branding

• Spain
• Advertising Services
• 1 - 100 Employee

• Branding Manager

  • Apr 2021 - Present

  Personal and corporate branding, including Executive Branding and Employee Advocacy programmes. Good content takes time and expertise. We don't rehash. What we want is to be interesting for your clients, to catch their attention, to make them read us and keep visiting us. We design attractive and Google-friendly websites. We combine: creativity and good content, meeting Google's requirements. We work on SEO ON and OFF, and SEM. Strategy and advertising on social networks. Email marketing, optimisation of Google My Business, Wikipedia, etc. Show less



Soymimarca Personal Branding

• Spain
• Book and Periodical Publishing
• 1 - 100 Employee

• Personal Branding Strategist & Founding partner

  • Oct 2010 - Present

  Soymimarca was born in Barcelona in October 2010 as a specialist in consultancy and training in personal branding. It focuses its activity on the management of personal brands for business or professional environments. In a company the main activities are: ☞ Executive Branding (top management) ☞ Personal Branding Consultancy Programs for middle managers ☞ Training (workshops,...) in personal branding ☞ Employee Advocacy training (internal brand ambassador programs) ☞ Consultancy in Employer Branding Soymimarca's work methodology is based on the Iceberg of the Personal Brand, a three-stage journey that begins in ☞ SELF-KNOWLEDGE, continues with ☞ PERSONAL STRATEGY and ends in ☞ VISIBILITY. Soymimarca's blog, a collaborative project with more than 60 guest bloggers, has established itself as one of the most important Spanish-language personal branding blogs in the world. Show less



Integra Personal Branding

• Mexico
• Professional Training and Coaching
• 1 - 100 Employee

• Business Partner & Personal Branding Strategist

  • Jun 2018 - Present

  Integra Personal Branding is the first agency specialized in Personal Branding in Mexico and Latin America. Nancy Vázquez and Alan Urbina are founding partners, both specialists in Personal Branding, Soft Skills and Online Communication. The company has offices in Puebla de Zaragoza and Mexico City. My role as a partner is to help in the implementation of corporate programs of Personal Branding and Employee Advocacy. I also write on the Integra Personal Branding blog. Integra Personal Branding is the first agency specialized in Personal Branding in Mexico and Latin America. Nancy Vázquez and Alan Urbina are founding partners, both specialists in Personal Branding, Soft Skills and Online Communication. The company has offices in Puebla de Zaragoza and Mexico City. My role as a partner is to help in the implementation of corporate programs of Personal Branding and Employee Advocacy. I also write on the Integra Personal Branding blog.



Ponte En Valor

• Spain
• Business Consulting and Services

• Consultant & Trainer

  • Apr 2016 - Present

  Consultancy & Training programs for management, company professionals on: Executive Branding, Personal Branding, Employee Advocacy, Employer Branding and Team digitalization Consultants & Trainers: Eva Collado Durán, Guillem Recolons Argenter, Francesc Segarra Boza Consultancy & Training programs for management, company professionals on: Executive Branding, Personal Branding, Employee Advocacy, Employer Branding and Team digitalization Consultants & Trainers: Eva Collado Durán, Guillem Recolons Argenter, Francesc Segarra Boza



Brandergizers, consulting & training

• Spain
• Professional Training and Coaching

• Consultant & Trainer

  • Apr 2018 - Present

  Consulting The personal brands of the employees build the corporate brand. Aligning personal branding within the company’ culture is key to building brand value. One of the bases of company’s branding is the expression of its brand through the behavior of the people who make it up: They are your best ambassadors.Our Executive Branding programs align vision, values and people, helping them recognize their key qualities and what distinguishes them, and identify which of their competencies contribute to the corporate brand objectives they represent, ensuring that they know and understand the values of the brand and adopt behaviors and communication that reflect these values, becoming an integral part of the delivery of the brand promise. Training Maybe it’s hard to say that traditional corporate media (advertising, public relations, sponsorship…) is loosing effectiveness. But following the Nielsen Global Consumer Survey, it’s happening. Real market trust takes place in P2P from person to person. Brandergizers training programs boost brand confidence and networking through exclusive Employee Advocacy programs, measurable from start to finish and with a clear ROI. Brand engagement is also promoted through training via personal branding and employer branding programs, using our Know-You > Develop-You > Show-You methodology Show less



TEDxEixample

• Spain
• Civic and Social Organizations
• 1 - 100 Employee

• Speaker Curator

  • May 2018 - Nov 2021

  TEDx Eixample is a non-profit organization that aims to discover the best talent and ideas to make a better world. My role at TEDx Eixample is as a speaker curator, helping speakers to focus on the idea and express it as clearly and passionately as possible. As a former TEDx speaker, I can't be more proud of this task. TEDx Eixample is a non-profit organization that aims to discover the best talent and ideas to make a better world. My role at TEDx Eixample is as a speaker curator, helping speakers to focus on the idea and express it as clearly and passionately as possible. As a former TEDx speaker, I can't be more proud of this task.



AdQualis Human Results

• Spain
• Human Resources Services
• 1 - 100 Employee

• Personal Branding Consultant

  • Jan 2016 - Dec 2020

  I worked with the Consulting department, specifically in the areas of Executive Branding and Employee Advocacy programs, as part of corporate personal branding. I worked with the Consulting department, specifically in the areas of Executive Branding and Employee Advocacy programs, as part of corporate personal branding.



Fundació Salut Alta

• Spain
• Civic and Social Organizations
• 1 - 100 Employee

• Volunteer

  • Oct 2009 - Dec 2020

  It was an honor to work with this foundation. During the first two years I contributed to integrate people at risk of social exclusion, teaching Castilian and approximating them to the local culture. The last years I joined the communication team. It was an honor to work with this foundation. During the first two years I contributed to integrate people at risk of social exclusion, teaching Castilian and approximating them to the local culture. The last years I joined the communication team.



Blanquerna - Universitat Ramon Llull

• Spain
• Higher Education
• 300 - 400 Employee

• Lecturer

  • Nov 2013 - Nov 2016

  Lecturer of social media and personal branding in politics. Postgraduate Course in Personal Branding. Communication Strategies for the Management of Personal Branding. Blanquerna Comunicació Lecturer of social media and personal branding in politics. Postgraduate Course in Personal Branding. Communication Strategies for the Management of Personal Branding. Blanquerna Comunicació



Lateral Consulting

• Founder

  • Jan 2005 - Jan 2014

  Marketing and advertising consultant firm established in 2005 and specialized in retail, environmental policy, political communication and personal branding. Marketing and advertising consultant firm established in 2005 and specialized in retail, environmental policy, political communication and personal branding.



Big Success

• France
• Advertising Services

• Founding partner and general manager of TVLowCost Spain

  • Sep 2007 - Dec 2010

  TVLowCost was first launched in Paris in October 2004. 100% independent, it belongs to its managers, a rather unusual situation in the advertising industry where 85% of the ad agencies belong to 5 global groups ! It's immediate success has been tremendous and hundreds of companies have expressed high interest in this revolutionary approach. TVLC Paris already handles 80 clients and has produced over 500 TV commercials since then. Due to this huge impact on the market, the company decided rapidly to become international and to cover all the key markets with its revolutionary approach of TV advertising. Currently, the group is represented by 12 agencies, including Spain (establised 2007), all over the world and employs a little more than 200 people. Its philosophy can be summarized by this simple phrase : offer to the advertisers all over the world to GET MORE FOR LESS ! Show less



Altraforma

• Managing Director

  • May 1998 - Dec 2004

  Partner, Managing Director, responsible for new business and strategic planning of a 100% Spanish capital ad agency with an average of 35 people, and with average annual income of € 3,000,000 Partner, Managing Director, responsible for new business and strategic planning of a 100% Spanish capital ad agency with an average of 35 people, and with average annual income of € 3,000,000



Saatchi & Saatchi

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Account Services Director

  • Sep 1993 - May 1998

  Responsible for key accounts: Danone, Samsung ... as well as New Business Responsible for key accounts: Danone, Samsung ... as well as New Business



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Account Director

  • Sep 1991 - Sep 1993

  Bassat & Ogilvy > Responsible for the Danone, Camper and Codorníu accounts among other Bassat & Ogilvy > Responsible for the Danone, Camper and Codorníu accounts among other



J. Walter Thompson Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• Account Director

  • Jan 1980 - Sep 1991

  From account executive to account director, working for brands like Nestlé, Findus, Hornimans, Maizena, Knorr, Mattel, Myrurgia, La Piara, Carrefour, Sebago, Timberland, Johnnie Walker, Moet & Chandon, Larios, Fernando A. Terry, Fira de Barcelona ... Between 1980 and 1985 the company was GDD & Ayer, merged in 1985 by JWT. From account executive to account director, working for brands like Nestlé, Findus, Hornimans, Maizena, Knorr, Mattel, Myrurgia, La Piara, Carrefour, Sebago, Timberland, Johnnie Walker, Moet & Chandon, Larios, Fernando A. Terry, Fira de Barcelona ... Between 1980 and 1985 the company was GDD & Ayer, merged in 1985 by JWT.



BBDO Worldwide

• United States
• Advertising Services
• 700 & Above Employee

• Art assistant

  • Jan 1979 - Jan 1980

  Stage practices at Tiempo BBDO, which represents the first contact with the advertising business in one of the best times of the agency. Stage practices at Tiempo BBDO, which represents the first contact with the advertising business in one of the best times of the agency.