Marc Wuelfken
Managing Director at OMD Germany- Claim this Profile
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English Full professional proficiency
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German Native or bilingual proficiency
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Bio
Experience
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OMD Germany
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Germany
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Advertising Services
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300 - 400 Employee
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Managing Director
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Oct 2020 - Present
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Deputy Managing Director
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Jan 2019 - Sep 2020
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Managing Partner
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Sep 2016 - Dec 2018
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EssenceMediacom Germany
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Germany
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Advertising Services
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100 - 200 Employee
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Unit Director
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Aug 2014 - Aug 2016
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MediaCom
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United Kingdom
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Advertising Services
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700 & Above Employee
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Associate Director
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Aug 2010 - Jul 2014
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Havas Media Network
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United States
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Advertising Services
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700 & Above Employee
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International Account Director
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Feb 2010 - Aug 2010
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Carat
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United Kingdom
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Advertising Services
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700 & Above Employee
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International Account Director
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Mar 2008 - Feb 2010
• Developing communication strategies by using Consumer Insights and Media Market Research • Ensuring the strategy is creatively implemented • Account responsibility – Co-ordinating, creating reports & analysis, sharing best practice etc. • Monitoring effectiveness and efficiency of communication budgets • Dealing with third party Auditors and creative agencies • Client management – Being primary client point of contact at the agency; preparing material for formal client… Show more • Developing communication strategies by using Consumer Insights and Media Market Research • Ensuring the strategy is creatively implemented • Account responsibility – Co-ordinating, creating reports & analysis, sharing best practice etc. • Monitoring effectiveness and efficiency of communication budgets • Dealing with third party Auditors and creative agencies • Client management – Being primary client point of contact at the agency; preparing material for formal client reviews; ensuring service levels are met and maintained • Project management – managing project teams involving different business units • Producing content to support pitches • Managing and coaching two Account Executives • Clients: Kellogg's, Diageo, Disney Interactive Studios Show less • Developing communication strategies by using Consumer Insights and Media Market Research • Ensuring the strategy is creatively implemented • Account responsibility – Co-ordinating, creating reports & analysis, sharing best practice etc. • Monitoring effectiveness and efficiency of communication budgets • Dealing with third party Auditors and creative agencies • Client management – Being primary client point of contact at the agency; preparing material for formal client… Show more • Developing communication strategies by using Consumer Insights and Media Market Research • Ensuring the strategy is creatively implemented • Account responsibility – Co-ordinating, creating reports & analysis, sharing best practice etc. • Monitoring effectiveness and efficiency of communication budgets • Dealing with third party Auditors and creative agencies • Client management – Being primary client point of contact at the agency; preparing material for formal client reviews; ensuring service levels are met and maintained • Project management – managing project teams involving different business units • Producing content to support pitches • Managing and coaching two Account Executives • Clients: Kellogg's, Diageo, Disney Interactive Studios Show less
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AuditStar
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United Kingdom
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Advertising Services
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1 - 100 Employee
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International Media Consultant
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Jan 2007 - Feb 2008
• Media Process Audit • Media Strategy and Evaluation • Media Performance Audit • Performance Benchmarking and Target Setting • Staff training • Media Process Audit • Media Strategy and Evaluation • Media Performance Audit • Performance Benchmarking and Target Setting • Staff training
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Carat
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United Kingdom
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Advertising Services
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700 & Above Employee
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Media Planner
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Jan 2001 - Sep 2006
Strategic support for media jobs; radio planning/ buying; print planning/buying; editing and analysing of market-media surveys; writing regular reports and newsletters about the cross media landscape in Germany, creation of market-analyses and marketing/media-research; new business support; staff training in radio-planning, print-planning and media basics; technical support for media planning tools. Strategic support for media jobs; radio planning/ buying; print planning/buying; editing and analysing of market-media surveys; writing regular reports and newsletters about the cross media landscape in Germany, creation of market-analyses and marketing/media-research; new business support; staff training in radio-planning, print-planning and media basics; technical support for media planning tools.
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Bauer Media Group
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Germany
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Media Production
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700 & Above Employee
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Sales Manager
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Jan 2000 - Dec 2000
Advertising sales Advertising sales
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DVV Media Group
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Germany
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Book and Periodical Publishing
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1 - 100 Employee
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Apprenticeship
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Nov 1996 - Jan 1999
Apprenticeship as a publisher with focus on „book publishing“; in collaboration with the Chamber of Commerce, Hamburg Apprenticeship as a publisher with focus on „book publishing“; in collaboration with the Chamber of Commerce, Hamburg
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Education
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University of Hamburg
Business Administration: Bachelor (Honours), Marketing