Marc McConnell

Director at Straction Ltd
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Contact Information
us****@****om
(386) 825-5501
Location
London, England, United Kingdom, UK

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Experience

    • Business Consulting and Services
    • Director
      • May 2015 - Present

      Straction is a business development and marketing consultancy that helps its clients to turn strategy into action by implementing the sales and marketing activities that drive growth and increase brand awareness. Straction works with companies of all sizes across a number of sectors including legal, property, financial services, accountancy, and insurance. I provide advice and services across four key areas of business planning, business development, brand, and communications. I am able to help your business on either a project consultancy or interim basis. Show less

    • United Kingdom
    • 1 - 100 Employee
    • Global Business Development and Marketing Director
      • Apr 2013 - Apr 2015

      Cluttons is a global real estate services company, with a presence in over 50 countries including market leading positions in the UK and Middle East. I am responsible for strategy, business development, marketing, research, and communications across five divisions including the company’s 10 residential estate agency branches in London and 8 offices in the Middle East. I led the development of strategic plans for each division and country and have driven a number of change management initiatives and business development programmes including setting up new departments and developing and implementing a Key Account Management (KAM) programme. I also led a global rebrand and repositioning of the company which was delivered from initial research to implementation in under seven months. Show less

    • France
    • Real Estate
    • 700 & Above Employee
    • Executive Director
      • Mar 2004 - Mar 2013

      A subsidiary of leading global bank BNP Paribas, BNP Paribas Real Estate is the leading provider of commercial real estate services in continental Europe with a presence in over 80 cities and annual revenue in excess of £650m. I was one of five members of the company’s UK executive board responsible for setting and driving the delivery of business strategy and complex change management initiatives. I also had day to day responsibility for business development, marketing and communications across the companies 10 business lines. Show less

    • Head of Marketing & Communication
      • Mar 2004 - Oct 2006

      NAI Fuller Peiser (now part of BNP Paribas Real Estate) was a leading property consultancy and the UK member of the New York based NAI Global network. I set up an in-house marketing team and was responsible for business development, brand, and marketing communications. The strategies and team I put in place helped to significantly increase the firm’s profile and contributed to a c.50% increase in revenure over a three year period. This success culminated in the sale of NAI Fuller Peiser to BNP Paribas in 2006 Show less

    • Business Development Manager
      • Aug 2001 - Mar 2004

      In this combined business development and marketing communications role, I was responsible for all aspects of the corporate brand and marketing activity including client research, events, PR, web and direct marketing. On business development, I was responsible for for three service lines (office agency, building consultancy & project management, and software), encompassing strategy development, implementation and analysis as well as client management and cross selling initiatives. In this combined business development and marketing communications role, I was responsible for all aspects of the corporate brand and marketing activity including client research, events, PR, web and direct marketing. On business development, I was responsible for for three service lines (office agency, building consultancy & project management, and software), encompassing strategy development, implementation and analysis as well as client management and cross selling initiatives.

    • Regional Marketing Manager
      • Jan 2000 - Aug 2001

      ntl: (now part of Virgin Media) was a leading provider of telecommunications services to businesses and consumers across the UK. I was responsible for marketing to the public sector nationally as well as the Scottish region which included the sponsorship of Rangers and Celtic football clubs and driving lead generation campaigns with partner organisations including Cisco. I was also part of a business wide project to launch an e-commerce platform. ntl: (now part of Virgin Media) was a leading provider of telecommunications services to businesses and consumers across the UK. I was responsible for marketing to the public sector nationally as well as the Scottish region which included the sponsorship of Rangers and Celtic football clubs and driving lead generation campaigns with partner organisations including Cisco. I was also part of a business wide project to launch an e-commerce platform.

    • France
    • Wireless Services
    • Marketing Project Manager
      • Dec 1997 - Jan 2000

      I was responsible for customer retention and re-acquisition marketing campaigns. During the launch of Sky Digital I also managed call centres and project managed a number business change projects. A key project I was involved in was to set up the company’s first internal communications department to communicate effectively with 6000 people employed in Sky’s subscriber management centres and a further 3000 people employed as field engineers across the UK. I was responsible for customer retention and re-acquisition marketing campaigns. During the launch of Sky Digital I also managed call centres and project managed a number business change projects. A key project I was involved in was to set up the company’s first internal communications department to communicate effectively with 6000 people employed in Sky’s subscriber management centres and a further 3000 people employed as field engineers across the UK.

Education

  • Glasgow Caledonian University
    Bachelor's Degree, Marketing & Communication
    1992 - 1996
  • Perth Academy
    1986 - 1992

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