Experience

Rooster & Bubbles

• Spain
• Restaurants
• 1 - 100 Employee

• Founder

  • Feb 2021 - Present

  Located in the lively neighborhood of El Born in Barcelona, R&B is a fast-fine concept offering gourmet roasted meats, served in a salad or sandwich format, with a great selection of tapas and an exclusive choice of bubbles to indulge in. Located in the lively neighborhood of El Born in Barcelona, R&B is a fast-fine concept offering gourmet roasted meats, served in a salad or sandwich format, with a great selection of tapas and an exclusive choice of bubbles to indulge in.



Cozymeal, Inc.

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Chef Instructor

  • Oct 2018 - Present

  Cooking classes services, team building experiences and private events. Cooking classes services, team building experiences and private events.



Vero Foods - True Story, Fork in the Road, Courage Production, Heritage Foods

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Associate Brand Manager

  • Jun 2019 - Jun 2020

  Managed and executed all shopper marketing tactics for 8+ customers from launch to post-analysis. Responsible for $400K customer marketing budget. Planned, developed, and executed the shopper marketing plans to support the brand’s national launch at key retailers Target, Vons, and Publix. Launched in April 2020. Led all data analytics and reporting for 8+ key retailers, across 3 product categories. Presented monthly reports to executive management, sales, and marketing team. Analyzed and interpreted market trends, data and consumer research to create strategic recommendations to the Director of Marketing with regards to new products, marketing tactics, and consumer touchpoints. Supervised 2 graphic designers to produce marketing materials such as print and online ads, sell sheets, in-store marketing materials, trade shows materials, and coupons. Oversaw marketing department budget management of $1MM. Show less



Belcampo

• United States
• Food Production
• 1 - 100 Employee

• Marketing Associate

  • Oct 2018 - May 2019

  Managed creative and graphic design external agencies to produce more than 100 new marketing assets including packaging, collateral, and digital assets. Planned, developed, and executed +10 seasonal marketing activations across 7 Belcampo locations. Project managed +40 local marketing projects from beginning to end in a timely manner and within budget. Acted as the primary contact for restaurant managers. Responsible for managing the relationship, including training, sales materials supply, and preparing SOPs. Supported 10-person team with marketing tactics, operations, and logistics for the opening of New York flagship location. Show less



Revolution Foods

• United States
• Food and Beverage Services
• 100 - 200 Employee

• Marketing and Innovation Associate

  • Feb 2018 - Oct 2018

  Participated in the development of the marketing strategy for DTC business unit launch. Consumer research and industry analysis that led to new partnership opportunities. Joined executive innovation team in the ideation and commercialization phase to launch new DTC meal kit platform. As a key marketing team member, managed reporting for all DTC business units. Created and presented sales models and dashboards to executive management. Increased customer satisfaction by 40% across the company’s most relevant channels: Social Media, Zendesk, and Shopify. Drove trial and increased repeat rate by 50% through creative marketing initiatives such as the creation, management and execution of a brand ambassador program. Increased website visits and conversion rate by implementing On-Page and Off-Page SEO practices. Show less



Piedmont Avenue Consulting, Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Marketing Coordinator

  • May 2017 - Sep 2017

  Piedmont Avenue Consulting, Inc. is a San Francisco Bay Area based business development and marketing consulting firm who creates brand awareness, strengthens customer loyalty, and increases lead generation by leveraging new technologies and streamlining business processes for restaurants, hotels, retail stores and law firms. Websites search engine optimization content Create and customize email templates Plan, set up and promote events through social media platforms Support event marketing team Market research Actively participated in the sales process from prospecting to close Website analysis Email marketing Events promotion (e-mail, social media, website, etc.) Show less



Fira Barcelona

• Spain
• Events Services
• 400 - 500 Employee

• Customer Service Sales Specialist (Part - Time)

  • Feb 2014 - Dec 2016

  Fira is one of the most important European trade fair organisations and its international prestige is closely linked to the Barcelona brand, a city with over a century of trade fair tradition. Its annual economic contribution to the city of Barcelona and its surroundings is estimated at over 2,600 million Euros and also brings added social and public value. As an economic driver, it is one of the best platforms for business, international exposure of companies, product marketing, networking and knowledge exchange. One of its main features is its support of productive sectors, professionals and entrepreneurs. In order to face the challenges of globalisation and anticipate market demands, it combines organisational experience, innovation, technological development and competitiveness. Budgeting Billing and Collection through SAP Marketing of products to the exhibitor (furniture, catering, water, electricity, etc.) Responsible for the VIP Exhibitors Stock supervision with main vendors General contracting of services Customer Relationship Management Show less



Andilana Leisures & Hostels

• Spain
• Hospitality
• 1 - 100 Employee

• Marketing Assistant

  • Jan 2016 - Jun 2016

  The Andilana Group offers more than 30 restaurants and 6 hotels out spread in Spain and the Philippines with more than three million clients a year. The success of the restaurants lies in the perfect balance of culinary innovation with fresh food and traditional cooking. With over 50 years of experience in hospitality management, the Andilana Group is not only able to accommodate the needs and desires of their clientele, but also to satisfy them. With this in mind, the Andilana Group aims to expand their business in building and operating hotels with personality, composing between 50-120 rooms with a restaurant-cocktail bar that are targeted towards the medium to high-level market with an excellent price/quality ratio. Plan, set up and promote events through social media platforms. Market research and industry benchmarking. Assist the marketing manager in writing reports and analyzing data. Attend meetings with suppliers, vendors, restaurant and hotel managers. Provide marketing tracking and research information by collecting, analyzing and summarizing data and industry trends. Show less



Grupo Planeta

• Spain
• Book and Periodical Publishing
• 700 & Above Employee

• Digital Marketing Content Specialist

  • Jan 2015 - Sep 2015

  Grupo Planeta is Spain’s leading family-owned publishing and media group and it boasts an extensive product offering at the service of culture, learning, news and audiovisual entertainment. In the years since Editorial Planeta was founded in Barcelona by José Manuel Lara Hernández, in 1949, the Group has become a multinational enterprise. It combines a solid business tradition with its capacity for innovation and its European and international vocation, with an especially prominent presence in Spain, France, Portugal and Latin America. Design social media strategies and campaigns to achieve digital marketing department's goals Social Media Planning Manage + 200,000 followers Facebook community Manage + 10,000 followers Twitter community Manage + 5,000 followers Instagram community Weekly reports to Senior Management SEO practices Google Adwords Google Analytics Show less



Cocina en... Ventana Gastronómica

• Entertainment

• Marketing Assistant

  • Jul 2014 - Dec 2014

  At Cocina en… we want to share our knowledge, information and experience about Spanish and Catalan Gastronomy with all foodies and people interested in Spanish cuisine who visit Barcelona, coming from any part of the world. This is done through outdoor routes, online courses and hands-on experience in our fully cooking equipped space. Working with Director to develop and implement revised content and marketing strategy for main website Content creation: blog articles and communication materials Customer relations: customer support through social media channels Update and improve website through SEO practices Email Marketing Show less