Vice President, Western Division

• Sep 2018 - Present

Partner

• Nov 2016 - Present

Western Regional Manager

• Sep 2015 - Aug 2016

September 2015 — Human Capital Media, the largest integrated media company serving the human resources industry, announces the expansion of their sales team with the hiring of Marc Katz. Marc will be responsible for helping organizations reach their target audiences via advertising through HCM’s award-winning content and events. “Our sales team is critical not only for connecting our readers with relevant advertisers, but for providing the financial stability that allows us to… Show more September 2015 — Human Capital Media, the largest integrated media company serving the human resources industry, announces the expansion of their sales team with the hiring of Marc Katz. Marc will be responsible for helping organizations reach their target audiences via advertising through HCM’s award-winning content and events. “Our sales team is critical not only for connecting our readers with relevant advertisers, but for providing the financial stability that allows us to continually produce top-quality content,” said Cliff Capone, vice president and group publisher. “The addition of Marc and promotion of Derek greatly strengthens our sales leadership and will provide the team with a steady foundation to continue its success.” Marc has over 20 years of sales experience in the publishing industry, and a proven track record of helping companies reach their full potential with the marketing dollars they spend. Most recently, he was a part of the sales team at Human Resource Executive. In the upcoming months, HCM’s leadership team will host multiple events which will connect the HR audience with relevant content and advertisers including Workforce Focus in Boston and the Fall CLO Symposium in Austin. HCM will be showcasing new products and content at the HR Technology Conference & Expo in Las Vegas. To learn more about advertising and partnership opportunities with HCM brands, please visit: humancapitalmedia.com. # # # ABOUT HUMAN CAPITAL MEDIA Human Capital Media (HCM) is the largest integrated media company serving the human capital, management and workforce development industries. Thro Show less September 2015 — Human Capital Media, the largest integrated media company serving the human resources industry, announces the expansion of their sales team with the hiring of Marc Katz. Marc will be responsible for helping organizations reach their target audiences via advertising through HCM’s award-winning content and events. “Our sales team is critical not only for connecting our readers with relevant advertisers, but for providing the financial stability that allows us to… Show more September 2015 — Human Capital Media, the largest integrated media company serving the human resources industry, announces the expansion of their sales team with the hiring of Marc Katz. Marc will be responsible for helping organizations reach their target audiences via advertising through HCM’s award-winning content and events. “Our sales team is critical not only for connecting our readers with relevant advertisers, but for providing the financial stability that allows us to continually produce top-quality content,” said Cliff Capone, vice president and group publisher. “The addition of Marc and promotion of Derek greatly strengthens our sales leadership and will provide the team with a steady foundation to continue its success.” Marc has over 20 years of sales experience in the publishing industry, and a proven track record of helping companies reach their full potential with the marketing dollars they spend. Most recently, he was a part of the sales team at Human Resource Executive. In the upcoming months, HCM’s leadership team will host multiple events which will connect the HR audience with relevant content and advertisers including Workforce Focus in Boston and the Fall CLO Symposium in Austin. HCM will be showcasing new products and content at the HR Technology Conference & Expo in Las Vegas. To learn more about advertising and partnership opportunities with HCM brands, please visit: humancapitalmedia.com. # # # ABOUT HUMAN CAPITAL MEDIA Human Capital Media (HCM) is the largest integrated media company serving the human capital, management and workforce development industries. Thro Show less

VP, Business Development

• Apr 2013 - Dec 2014

Facilitate the end-to-end sale process as VP of Business Development, driving revenue for the provider of student information software offering systems to career and vocational colleges, as well as higher education institutions. Oversee the complete lifecycle of business development, including prospecting, qualifying, lead generation, proposal development, follow-up, contract negotiation, closing and system implementation. Utilize a SPIN Selling methodology to produce results, with… Show more Facilitate the end-to-end sale process as VP of Business Development, driving revenue for the provider of student information software offering systems to career and vocational colleges, as well as higher education institutions. Oversee the complete lifecycle of business development, including prospecting, qualifying, lead generation, proposal development, follow-up, contract negotiation, closing and system implementation. Utilize a SPIN Selling methodology to produce results, with responsibility for all national sales and account management for new and existing customers. SELECTED ACHIEVEMENTS ✔ Won a flagship account by building trust and collaborating with key client decision-makers and administrative staff to develop a proposal that was a win-win solution. ✔ Closed four new deals within the first six months with the organization, totaling more than $250K in new revenue. ✔ Develop targeted playbooks, roadmaps and opportunity plans for each account, positioning the organization to capture and build relationships with top prospects. Show less Facilitate the end-to-end sale process as VP of Business Development, driving revenue for the provider of student information software offering systems to career and vocational colleges, as well as higher education institutions. Oversee the complete lifecycle of business development, including prospecting, qualifying, lead generation, proposal development, follow-up, contract negotiation, closing and system implementation. Utilize a SPIN Selling methodology to produce results, with… Show more Facilitate the end-to-end sale process as VP of Business Development, driving revenue for the provider of student information software offering systems to career and vocational colleges, as well as higher education institutions. Oversee the complete lifecycle of business development, including prospecting, qualifying, lead generation, proposal development, follow-up, contract negotiation, closing and system implementation. Utilize a SPIN Selling methodology to produce results, with responsibility for all national sales and account management for new and existing customers. SELECTED ACHIEVEMENTS ✔ Won a flagship account by building trust and collaborating with key client decision-makers and administrative staff to develop a proposal that was a win-win solution. ✔ Closed four new deals within the first six months with the organization, totaling more than $250K in new revenue. ✔ Develop targeted playbooks, roadmaps and opportunity plans for each account, positioning the organization to capture and build relationships with top prospects. Show less

Regional Advertising Manager | Western US

• Sep 1995 - Apr 2013

Consistently exceeded all established sales goals and objectives, recognized as an internal sales leader, top performer and go-to expert for developing business within the print and digital advertising landscape. Built a strong sales organization for the national trade publication with a 75,000+ print circulation and 250,000+ opt-in digital subscribers. Directed all aspects of integrated media programs, including print, online, and conferences attendance to cultivate new business and… Show more Consistently exceeded all established sales goals and objectives, recognized as an internal sales leader, top performer and go-to expert for developing business within the print and digital advertising landscape. Built a strong sales organization for the national trade publication with a 75,000+ print circulation and 250,000+ opt-in digital subscribers. Directed all aspects of integrated media programs, including print, online, and conferences attendance to cultivate new business and solidify the company’s position in the market. SELECTED ACHIEVEMENTS ✔ Achieved a #1 ranking in market share among 11 competitor publications, securing a more than 32% share of market. ✔ Recognized as Salesman of the Year three separate times, the first individual in the company to accomplish that feat. ✔ Delivered considerable YOY revenue growth each year in the position, including Most Improved YOY Growth in 2006. ✔ Generated $1.5M annually in combined media sales from 2008 to 2013 through traditional business development, in addition to securing affiliates, cross-selling and marketing with the HR Technology Conference. Show less Consistently exceeded all established sales goals and objectives, recognized as an internal sales leader, top performer and go-to expert for developing business within the print and digital advertising landscape. Built a strong sales organization for the national trade publication with a 75,000+ print circulation and 250,000+ opt-in digital subscribers. Directed all aspects of integrated media programs, including print, online, and conferences attendance to cultivate new business and… Show more Consistently exceeded all established sales goals and objectives, recognized as an internal sales leader, top performer and go-to expert for developing business within the print and digital advertising landscape. Built a strong sales organization for the national trade publication with a 75,000+ print circulation and 250,000+ opt-in digital subscribers. Directed all aspects of integrated media programs, including print, online, and conferences attendance to cultivate new business and solidify the company’s position in the market. SELECTED ACHIEVEMENTS ✔ Achieved a #1 ranking in market share among 11 competitor publications, securing a more than 32% share of market. ✔ Recognized as Salesman of the Year three separate times, the first individual in the company to accomplish that feat. ✔ Delivered considerable YOY revenue growth each year in the position, including Most Improved YOY Growth in 2006. ✔ Generated $1.5M annually in combined media sales from 2008 to 2013 through traditional business development, in addition to securing affiliates, cross-selling and marketing with the HR Technology Conference. Show less