Marc Bödeker
Head of Marketing at PharmaHera Service GmbH- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
PharmaHera Service GmbH
-
Germany
-
Professional Services
-
1 - 100 Employee
-
Head of Marketing
-
Dec 2018 - Present
Head of marketing (sales, traffic, eCommerce and product data) for the online pharmacies Aponeo, Pharmeo and Meine OnlineApo Head of marketing (sales, traffic, eCommerce and product data) for the online pharmacies Aponeo, Pharmeo and Meine OnlineApo
-
-
-
Parental Leave
-
Berlin Area, Germany
-
Parental leave
-
Jan 2016 - Nov 2018
-
-
-
Bertelsmann SE & Co. KGaA
-
Germany
-
Media Production
-
700 & Above Employee
-
Director Business Unit Editions GSA
-
Jul 2011 - Dec 2015
Business Unit Leader in e-Commerce / mail-order retail - Management: P&L responsibility, budget and planning, steering monthly forecasting, responsibility for all cost lines, ensuring key results - Leadership: Disciplinary and functional leadership - Marketing / sales: Strategy and marketing planning, implementation for all channels (on- and offline), e-Commerce, crm, multichannel - Category- / product-management: Responsibility for the editions assortment (~1.200 SKUs), pricing, portfolio, development Show less
-
-
-
Bertelsmann AG, DirectGroup Bertelsmann, Der Club Bertelsmann
-
Berlin Area, Germany
-
Senior Sales- and Marketing Manager Editions
-
Jul 2010 - Jul 2011
- Budget responsibility - Functional leadership - Marketing / sales: Accountability for all sales-channels and marketing-projects, website launch, development of online marketing and sales channels, monitoring KPIs, developing new business - Budget responsibility - Functional leadership - Marketing / sales: Accountability for all sales-channels and marketing-projects, website launch, development of online marketing and sales channels, monitoring KPIs, developing new business
-
-
-
Bertelsmann AG, Der Club Bertelsmann
-
Berlin Area, Germany
-
Marketing Manager
-
Aug 2005 - Jun 2010
- Steering of all creative agencies and budgets - Steering of internal departments like database, manufacturing, backoffice - Campaign management - Monitoring KPIs - Product management - Telesales: inbound and outbound - Print: direct mailing, catalogue, supplements - Online: website launch, SEO, SEA, e-Mail - CRM - Giveaways - Steering of all creative agencies and budgets - Steering of internal departments like database, manufacturing, backoffice - Campaign management - Monitoring KPIs - Product management - Telesales: inbound and outbound - Print: direct mailing, catalogue, supplements - Online: website launch, SEO, SEA, e-Mail - CRM - Giveaways
-
-
-
BKMD Bödeker und Korth Medien Dienste
-
Berlin Area, Germany
-
Self-employed
-
Feb 2004 - Jul 2005
Consulting and implementation of open source software / content management / e-Commerce Consulting and implementation of open source software / content management / e-Commerce
-
-
-
Nike
-
United States
-
Retail
-
700 & Above Employee
-
Marketing Assistant NIKE Spiritroom
-
Oct 2004 - Mar 2005
Exhibition supervisor / artist support / presentation Exhibition supervisor / artist support / presentation
-
-
Education
-
Universität Bielefeld
Diplom, Betriebswirtschaftslehre -
Universität der Künste Berlin
Diplom Electronic Business, IEB Institute of Electronic Business -
INSEAD
Executive Education Programme