• Nov 2021 - Present

• Oct 2020 - Nov 2021

• Prospect and develop new business while managing and growing existing business• Identify client needs, craft solutions and present custom programs to drive growth for partners• Manage multi-platform campaigns across print, digital, custom and events • Collaborate with internal teams on broad ranging projects from deal optimization to budgeting.

Marketing Consultant

• Jan 2020 - Oct 2020

• Advised on go to market strategy for new arthroscopy device in the process of FDA approval. • Collaborated with team members to hone message development, create marketing and sales materials and implement marketing strategies. • Advised on go to market strategy for new arthroscopy device in the process of FDA approval. • Collaborated with team members to hone message development, create marketing and sales materials and implement marketing strategies.

• Jan 2010 - Mar 2011

• Managed multi-million dollar accounts across 6 media agencies and two cable networks• Generated new business and increased Upfront and Scatter revenue; grew Upfront business 20% year over year • Collaborated with Marketing, Digital and Research Departments to create custom marketing opportunities for advertisers• Presented network initiatives and marketing solutions to media agencies and clients• Facilitated execution of client sponsorships• Negotiated on-air media plans

• Nov 2007 - Jan 2010

• Managed over $100,000,000 in client billing across 6 media agencies and two cable networks• Identified business, negotiated media plans and maintained existing business• Researched target accounts and created strategies to break new business and increase share• Built sales proposals and developed custom opportunities for clients• Covered Account Managers’ lists in their absence• Supervised Sales Assistants

• Nov 2006 - Nov 2007

• Created Scatter and Upfront packages for incoming business• Strategized with Pricing & Inventory and Advertising Sales Departments to determine network pricing • Represented network goals to agency• Distributed marketplace information to sales team• Determined marketing opportunities that best fit client demographic and marketing needs

• May 2005 - Nov 2006

• Responsible for inputting and maintaining team's business, including allocations, flighting and deal changes• Worked closely with Marketing, Programming, and Traffic Departments to ensure all client sponsorships aired correctly • Evaluated inventory revisions with Inventory Director to meet client specifications and network goals• Monitored stewardship report and collaborated with Pricing & Inventory Department to ensure deal delivery• Acted as liaison between Traffic Department and agency contacts• Mentor to Sales Assistant team Show less