Manuela Vieytez

Social Media Manager at U-Earth Biotech
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Location
Madrid, Community of Madrid, Spain, ES

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Experience

    • United Kingdom
    • Environmental Services
    • 1 - 100 Employee
    • Social Media Manager
      • 2022 - Present

      • Spearheaded the development of successful social media Instagram campaigns, resulting in a 400% increase in follower growth in 6 months. • Developed and managed monthly content calendars for LinkedIn and Instagram. • Created and managed paid social media campaigns to drive 20 marketing-qualified leads each month. • Spearheaded the development of successful social media Instagram campaigns, resulting in a 400% increase in follower growth in 6 months. • Developed and managed monthly content calendars for LinkedIn and Instagram. • Created and managed paid social media campaigns to drive 20 marketing-qualified leads each month.

    • Spain
    • Telecommunications
    • 1 - 100 Employee
      • 2021 - 2022

      • Created and managed the social media strategy for Nova on LinkedIn and Instagram. • Creatively led the content creation initiatives for Nova in written, video, and audio format for the different social media channels and for our blog, YouTube and Spotify • Managed a team of local junior marketing managers.• Collaborated in community building for Nova, via social media initiatives, event management and coverage.• Owner of all copywriting initiatives, including those needing SEO revisions, and translations English-Spanish Show less

      • 2021 - 2021

      • Initiated, produced, and managed the Nova Blog section and #NovaMoments testimonial videos With this, giving visibility to Nova’s business efforts while increasing Nova Members engagement. • Own all Social Media channels by implementing designs, creating copies, establishing strategies, following a content calendar, and supporting events coverage. • Responsible for the newsletter strategy and design.• Management and ownership of the Women Leaders Podcast by Nova, including interviewee selection, curation, production, and editing. Show less

      • 2020 - 2021

      • Stablished a podcast prototype with its validation phase for future production.• Became the Social Media channels owner. Implemented designs, created copies, established a strategy, successfully increased followers and engagement on each channel, and gained desired brand visibility.• Led the content for the Careers and Nova Digest communication initiatives, establishing guidelines, content type, and executing the projects. This provides Nova Members who are looking for new career opportunities a full picture of the job market and helps them to make better decisions of their next career step. • Crafted social media posts for LinkedIn.• Participated in copy-writing initiatives and cooperated with the team’s needs. Show less

    • Marketing Department Assistant
      • 2019 - 2019

      • Proposed and executed the new design and layout for the official corporate catalog. • Scripted, shot, edited, and translated 40 videos to support international sales. • Proposed and executed the new design and layout for the official corporate catalog. • Scripted, shot, edited, and translated 40 videos to support international sales.

    • Portugal
    • Education Administration Programs
    • 1 - 100 Employee
    • Communications Specialist
      • 2019 - 2019

      • Social Media Management: Followed the digital marketing strategy for Facebook increasing engagement, comments, and likes by 12% as compared to the previous year (calculated by Facebook Analytics). • Photographed and filmed the daily activities: Edited with Photoshop and Premiere Pro. • Planned a different series of events during Summer School. • Implemented an innovative organizational system to increase efficiency in the workplace. • Social Media Management: Followed the digital marketing strategy for Facebook increasing engagement, comments, and likes by 12% as compared to the previous year (calculated by Facebook Analytics). • Photographed and filmed the daily activities: Edited with Photoshop and Premiere Pro. • Planned a different series of events during Summer School. • Implemented an innovative organizational system to increase efficiency in the workplace.

    • India
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Communications Specialist
      • 2018 - 2019

      • Facilitated product communication for 1k+ potential clients through B2B email marketing campaigns. • Executed all social media efforts, increasing followers by 15%. • Represented the company at international fairs (Maison & Objet, Paris, and FIMI, Madrid). • Facilitated product communication for 1k+ potential clients through B2B email marketing campaigns. • Executed all social media efforts, increasing followers by 15%. • Represented the company at international fairs (Maison & Objet, Paris, and FIMI, Madrid).

    • United Kingdom
    • Editor
      • 2017 - 2019

      • Edited the Sports and Health section, with 15 articles monthly. http://tiny.cc/bnscjz • Managed a group of 8 writers by assigning stories, guiding work, and sticking to deadlines. • Edited the Sports and Health section, with 15 articles monthly. http://tiny.cc/bnscjz • Managed a group of 8 writers by assigning stories, guiding work, and sticking to deadlines.

    • Spain
    • Venture Capital and Private Equity Principals
    • Social Media Manager
      • 2018 - 2018

      • Responsible for the strategy, management, evaluation, and coverage of the start-up Fundie Ventures in Social Networks. Gained knowledge on social media management with Buffer. http://tiny.cc/uuscjz • Increased impressions and presence of social networks of the company as calculated with Likealizer. • Responsible for the strategy, management, evaluation, and coverage of the start-up Fundie Ventures in Social Networks. Gained knowledge on social media management with Buffer. http://tiny.cc/uuscjz • Increased impressions and presence of social networks of the company as calculated with Likealizer.

    • Public Relations and Communications Intern
      • 2018 - 2018

      • Collaborated with Vital Voices El Salvador Chapter in the communications area by creating press releases, managing press and media relations, planning and managing social media, and event planning. • Events manager for a feminine congress in El Salvador, with more than 1,000 corporate businesswomen attending. • Oversaw 3 event speakers’ media interviews and 2 press conferences. • Collaborated with Vital Voices El Salvador Chapter in the communications area by creating press releases, managing press and media relations, planning and managing social media, and event planning. • Events manager for a feminine congress in El Salvador, with more than 1,000 corporate businesswomen attending. • Oversaw 3 event speakers’ media interviews and 2 press conferences.

    • Spain
    • Education Administration Programs
    • 700 & Above Employee
    • Communication Lab Senior Member
      • 2017 - 2018

      • Scripted, filmed, and edited 2 corporate videos, one for Cerveza San Frutos and another for Naturpellet Segovia Futsal • Analyzed with a team of 10 people a branding strategy for Asocine and Tanaka Lab which is currently being worked on. • Maintained communication with clients during 6 months as team’s spokeswoman and managed team’s email workflow. • Scripted, filmed, and edited 2 corporate videos, one for Cerveza San Frutos and another for Naturpellet Segovia Futsal • Analyzed with a team of 10 people a branding strategy for Asocine and Tanaka Lab which is currently being worked on. • Maintained communication with clients during 6 months as team’s spokeswoman and managed team’s email workflow.

Education

  • IE University
    Bachelor in Communications and Digital Meida, School of Human Science and Technology
  • kuestiona
    Master's degree, Personal development and Leadership
    2022 - 2022
  • International Baccalaureate
    Bachillerato Internacional, Psicología
  • Koç Üniversitesi
    Exchange Semester, Media Arts and Visual Arts

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