Manuel Herrera Rojas
Business Intelligence Lead at Better Not Younger- Claim this Profile
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Bio
Experience
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Better Not Younger
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United States
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Manufacturing
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1 - 100 Employee
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Business Intelligence Lead
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Mar 2022 - Present
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Naranja X
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Argentina
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Financial Services
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700 & Above Employee
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Oct 2021 - Mar 2022
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Apr 2021 - Oct 2021
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Oct 2020 - Apr 2021
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MediaBros - Digital Marketing
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Argentina
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Advertising Services
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1 - 100 Employee
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Campaign Manager
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Apr 2019 - Oct 2020
Create, configure and optimize campaigns based on the budgets assigned to each product and / or clients in Google Ads, Facebook and Instagram platforms. Develop and optimize campaigns to promote contents on Facebook and Instagram. Structuring of audiences in Google Ads, Google Analytics and Facebook Ads Manager according to the characteristics and interests of the potential consumers of each product and client. Structuring of Keywords in Google Adwords according to the characteristics and interests of the potential consumers of each product. Creation of post-buy reports and closing of campaigns to extract insights, purchase behaviors and best practices from Google Analytics. Show less
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Conversion Moe
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United States
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Advertising Services
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1 - 100 Employee
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SEM/PPC Leader
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Jul 2017 - Dec 2018
Create, configure and optimize campaigns based on the budgets assigned to each product and / or clients in Google Ads, Facebook and Instagram platforms. Develop and optimize campaigns to promote contents on Facebook and Instagram. Structuring of audiences in Google Ads, Google Analytics and Facebook Ads Manager according to the characteristics and interests of the potential consumers of each product and client. Structuring of Keywords in Google Adwords according to the characteristics and interests of the potential consumers of each product. Creation of post-buy reports and closing of campaigns to extract insights, purchase behaviors and best practices from Google Analytics. Show less
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Blue Ocean Hub
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United States
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International Trade and Development
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1 - 100 Employee
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Community Manager
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Jun 2017 - Jul 2017
Creation and management of content in the Social Networks of Tecno Blue and its products. Build and manage the online community around the Tecno Blue brand and its products. Creation of monthly reports of growth and engagement for the accounts of Tecno Blue brand and its products. Creation and management of content in the Social Networks of Tecno Blue and its products. Build and manage the online community around the Tecno Blue brand and its products. Creation of monthly reports of growth and engagement for the accounts of Tecno Blue brand and its products.
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V-Social
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Caracas Area, Venezuela
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Community Manager
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Apr 2016 - May 2017
Creation and management of content in Facebook, Instagram and Twitter accounts for clients managed by V-Social. Creation and analysis of monthly reports on movement, growth and engagement in customer accounts managed by V-Social. Creation and management of content in Facebook, Instagram and Twitter accounts for clients managed by V-Social. Creation and analysis of monthly reports on movement, growth and engagement in customer accounts managed by V-Social.
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DIRECTV Latin America
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Entertainment Providers
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700 & Above Employee
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Digital Marketing Intern
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Oct 2013 - Apr 2014
Development, research and leadership of the Self-management project for DIRECTV clients. Survey of information in customer service channels seeking its optimization. Creation of messages and communication of the Self-management campaign for DIRECTV customers Updating of information on the DIRECTV website. Development, research and leadership of the Self-management project for DIRECTV clients. Survey of information in customer service channels seeking its optimization. Creation of messages and communication of the Self-management campaign for DIRECTV customers Updating of information on the DIRECTV website.
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Education
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Universidad Monteávila
Bachelors Degree, Social Communication -
Universidad Central de Venezuela
Course, Professional Speaker -
Colegio Santo Tomás de Villanueva
High School Diploma