Manoj Gangaiah
Digital Marketing Specialist at MRK InnoApps Private Ltd- Claim this Profile
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Bio
Experience
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MRK InnoApps Private Ltd
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India
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Marketing Specialist
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Jul 2023 - Present
Bengaluru, Karnataka, India
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Meridian Market Resources | MMR
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India
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Packaging and Containers Manufacturing
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1 - 100 Employee
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Sr. Digital Marketing Specialist
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Aug 2022 - May 2023
Bengaluru, Karnataka, India
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Digital Marketing Asst Manager
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Feb 2023 - Apr 2023
Bengaluru, Karnataka, India MMR is a challenging Freelance project in my career journey - Through this experience, I have acquired valuable skills in lead generation by making calls on platforms like IndiaMART and Justdial. My journey began with extensive research on different types of plastics, enabling me to create promotional banners highlighting our company's strengths. Recognizing that social media content alone may not leave a lasting impression on our company profile, I expanded our reach by listing our… Show more MMR is a challenging Freelance project in my career journey - Through this experience, I have acquired valuable skills in lead generation by making calls on platforms like IndiaMART and Justdial. My journey began with extensive research on different types of plastics, enabling me to create promotional banners highlighting our company's strengths. Recognizing that social media content alone may not leave a lasting impression on our company profile, I expanded our reach by listing our products on Amazon, Flipkart, and Shopsy. These efforts resulted in a significant influx of leads from these platforms. Parallelly, I delved into the world of Google Ads and Display Ads, where I honed my skills in maximizing return on investment (ROI). Initially, I lacked expertise in selling e-commerce products and persuading potential customers, leading to fewer conversions and leads. However, this project served as an inspiration, pushing me to learn & adapt to the situation. Through this experience, I have gained a deeper understanding of managing an e-commerce business, optimizing online listings, and various marketing channels to drive results. I am eager to continue exploring new opportunities and applying my skills to drive growth and success in the digital space. Duties: Lead Generation: Make calls on IndiaMART and Justdial to generate leads. Client Communication: Engage with clients effectively, understanding their requirements, and maintaining professional relationships. Follow-up Emails: Send timely and persuasive follow-up emails to nurture leads and enhance conversion rates. Promotional Banners: Create visually appealing and informative promotional banners highlighting the strengths of PET plastic. E-commerce Listings: Optimize product listings on platforms like Amazon, Flipkart, and Shopsy to increase visibility and attract potential customers. Google Ads and Display Ads: Develop and manage targeted advertising campaigns to drive traffic and achieve a good ROI.
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Saviom Software
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Australia
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Software Development
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1 - 100 Employee
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Digital Marketing Associate
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Nov 2021 - May 2023
Macquarie Park, New South Wales, Australia As a digital marketing professional, my daily workflow revolves around various key tasks. I begin by conducting market research for ERM and ERP products to identify opportunities where we can position ourselves at the forefront. Next, I focus on content promotion, leveraging trending topics to drive engagement and increase brand visibility. I also dedicate time to off-page SEO, strategically targeting keywords such as "Enterprise Resource Management software" and "Resource Planning… Show more As a digital marketing professional, my daily workflow revolves around various key tasks. I begin by conducting market research for ERM and ERP products to identify opportunities where we can position ourselves at the forefront. Next, I focus on content promotion, leveraging trending topics to drive engagement and increase brand visibility. I also dedicate time to off-page SEO, strategically targeting keywords such as "Enterprise Resource Management software" and "Resource Planning software" to secure top rankings on search engine result pages (SERPs). Additionally, I update landing pages and blogs regularly, ensuring they are optimized for search engines and free of any technical errors through thorough technical SEO audits. Monitoring our page and blog traffic is necessary, and I utilize Google Analytics to track performance metrics and gain insights into visitor behavior. Working closely with the content team, I contribute to content strategy for social media platforms and blogs, ensuring cohesive messaging across channels. My proficiency in Marketing Coordination allows me to effectively coordinate marketing efforts, including implementing sales strategies such as CRM utilization, cold calling, and email campaigns targeting our clients. Furthermore, I actively engage in LinkedIn and Google campaigns, leveraging networking and influencer marketing, as well as guest posting on relevant software platforms. Lead generation is a crucial aspect of my role, and I utilize various techniques to identify and nurture potential leads, ultimately contributing to the company's growth and success. I bring extensive experience in utilizing tools such as Hotjar, Google Search Console, and SEMrush to enhance our digital marketing strategies. With Google Search Console, I analyze search performance data, identify opportunities for keyword optimization, and monitor website indexing. I also have a strong background in social media outreach to engage with our target audience. Show less
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Avention Technologies Private Limited
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India
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Advertising Services
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1 - 100 Employee
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Digital Marketing Executive
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Apr 2021 - Nov 2021
HSR
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Certvalue - Global Consulting & Certification
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India
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Business Consulting and Services
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1 - 100 Employee
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Search Engine Optimization Executive
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Apr 2020 - Apr 2021
Bengaluru, Karnataka, India
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SEO Intern
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Apr 2020 - Jun 2020
Bangalore Urban, Karnataka, India
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Education
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PES UNIVERSITY, BANGLORE
Junior Engineering, Electrical, Electronics and Communications Engineering -
QSpiders - Software Testing Training Institute
Software Testing, Computer Software Engineering