Manjit Pattanaik

Assistant Manager - Performance Marketing (Aqualogica) at Honasa Consumer Ltd.
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Contact Information
us****@****om
(386) 825-5501
Location
Gurugram, Haryana, India, IN
Languages
  • English Full professional proficiency

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5.0

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sanjeev kumar

I highly recommend Manjith for their outstanding performance and dedication in driving brand success. Over the past few months, Manjith has consistently demonstrated their expertise and provided invaluable support to our team.

Amrita Sabat

Manjit is prompt in helping us solve our digital marketing issues. We have grown with him handling our account since last year. Looking forward to more stellar results.

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Credentials

  • Digital Marketing Strategy
    Skye Learning
    Jun, 2021
    - Nov, 2024
  • Digital Marketing Strategy
    MindEdge Learning
    Jun, 2021
    - Nov, 2024
  • Google Ad Search Certification
    Google
    Apr, 2023
    - Nov, 2024

Experience

  • Honasa Consumer Ltd.
    • India
    • Personal Care Product Manufacturing
    • 300 - 400 Employee
    • Assistant Manager - Performance Marketing (Aqualogica)
      • Aug 2023 - Present

      Honasa consumer ltd is the parent company for brands such as - Mama Earth, The Derma Co., Aqualogica, Dr Sheths and others. Honasa consumer ltd is the parent company for brands such as - Mama Earth, The Derma Co., Aqualogica, Dr Sheths and others.

  • AdYogi
    • India
    • Advertising Services
    • 100 - 200 Employee
    • Senior Digital Marketing Associate
      • Jan 2023 - Jul 2023

      - Key brands handled:1. Subsidiary brands of Nykaa (Nykd by Nykaa, Gloot, Cava Athleisure)2. Jagadamba Pearls (J Pearls)3. Vooki- Currently handling ad spends more than INR 1,20,00,000 (145k USD) monthly.- Accountable point of contact between the agency and Meta team to resolve issues of brands.- Scaled up brands and maintained efficiency(ROAS) over month on month basis.- Analyze and report marketing KPIs to track impact, optimize and improve the overall brand positioning. Show less

    • Digital Marketing Associate
      • Oct 2021 - Dec 2022

      - Handled brands like -1. Polago Clothing2. I jewels3. Utkalamrita- Handled over 60+ clients across industries like- Apparel, Jewellery, Health and Wellness, Home Decor, and others.- Scaled up at least 2 clients every single month in terms of website revenue & ad spending by a minimum of 15%.- Identified the underperforming areas of the conversion funnel and made recommendations to improve the overall conversion.

  • Group Surya
    • India
    • Renewable Energy Semiconductor Manufacturing
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Dec 2019 - May 2021

      - Manage social media and google lead generation ad campaigns. - Create high-quality, informative SEO content that represents brand voice and values. - Conduct competitive research on competitors' websites. - Optimized the website with the help of on-site and off-site SEO strategies. Achieved 1st SERP ranking for specific products manufactured by the company. - Perform link building with the goal of increasing organic traffic (B2B & B2C subscriptions). - Generated Leads from multiple sources and manage data efficiently. Generated 15,000+ Leads; 30% traffic increase in 1st quarter of 2021. Show less

Education

  • Gandhi Institute of Engineering and Technology (GIET), Gunupur
    Bachelor of Technology - BTech, Electrical Engineering
    2016 - 2020
  • LRDAV Public School
    12th, senior secondary education
    2014 - 2016

Community

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