Experience

Horizon Pulp and Paper Ltd

• Estonia
• Paper and Forest Product Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Jan 2021 - Present

  Estonia Responsible for driving paper packaging unit(Horizon Bag) across Baltics & Nordics regions.



Adventz Group of Companies

• India
• Chemical Manufacturing
• 1 - 100 Employee

• Deputy Manager - Digital Marketing

  • Apr 2019 - Dec 2020

  Bengaluru, Karnataka, India • Set up and manage digital strategy for the notable rural brands - Jai Kisaan Navratna, Mangala & Zuari • Set up an e-commerce function to drive sales online.



Kottaram Agro Foods Pvt Ltd

• Digital Marketing Manager

  • Jul 2018 - Apr 2019

  Bangalore Soulfull (now its the part of Tata Consumer Products Ltd) Responsibilities: • Set up digital team to lead initiatives across social, creative, search, media planning/buying • Improve brand visibility on E-Commerce platforms and drive sales Achievements: •Increased sales on Amazon by 900% in 6 months.



Tata Consumer Products

• India
• Food and Beverage Services
• 700 & Above Employee

• Digital Marketing Manager

  • Sep 2016 - Jun 2018

  Bengaluru, Karnataka, India Key Responsibility • Move the needle on digital for Tata Global beverages(now Tata Consumer Products) in India by leveraging the digital platforms to reach, engage and communicate with the audience Achievements: • Brands consolidation with a single agency to raise the bar on digital creatives • First of its kind sampling activity with Swiggy • Technology tie ups – that helps in food inventory management with Zomato & Swiggy for Tata Cha • Created a mobile app for… Show more Key Responsibility • Move the needle on digital for Tata Global beverages(now Tata Consumer Products) in India by leveraging the digital platforms to reach, engage and communicate with the audience Achievements: • Brands consolidation with a single agency to raise the bar on digital creatives • First of its kind sampling activity with Swiggy • Technology tie ups – that helps in food inventory management with Zomato & Swiggy for Tata Cha • Created a mobile app for internal communication. Collaterals, vendor contacts, industry updates etc. can be shared with the entire team • Set up a digital command centre for real-time data monitoring, analysis and insights. Awards: • Marketing campaign of the year – Jaago Re from Times Network 2017 • Brand extension campaign for Tetley Super Green from Times Network 2017 • Afaqs India's Buzziest Brands 2018 – Jaago Re Show less



Isobar

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Assitant Manager-Client Servicing

  • May 2014 - Sep 2016

  Bengaluru Area, India Responsible for end-to-end Account Planning and Management • Brand strategy and execution across digital: Social, Creative, Search, Media planning/buying, Tech • Account planning, management, servicing and growth • Business & revenue growth and spend/ budget management Achievements • Fostered 163% revenue growth in west & south marketing for the campaign during monsoon for 3M Car Care. • Achieved 400% revenue growth in selling Car Care Packages during the Festive period for… Show more Responsible for end-to-end Account Planning and Management • Brand strategy and execution across digital: Social, Creative, Search, Media planning/buying, Tech • Account planning, management, servicing and growth • Business & revenue growth and spend/ budget management Achievements • Fostered 163% revenue growth in west & south marketing for the campaign during monsoon for 3M Car Care. • Achieved 400% revenue growth in selling Car Care Packages during the Festive period for 3M Car Care. Notable brands: Sonata Watches, Sterling Holidays, 3M India, ING Vysya, Wipro Show less



Ejyle

• India
• IT Services and IT Consulting
• 1 - 100 Employee

• Digital Marketing Manager

  • Nov 2013 - Apr 2014

  Bangalore Create and execute social media marketing, search engine marketing, search engine optimization



Paradigm Plus

• United States
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee

• Digital Marketing Trainee

  • May 2013 - Oct 2013

  Pune Area, India • Collaborate in the development and implementation of communication initiatives, social media & search engine marketing. • Social monitoring/listening & search engine optimization.



Tata Power

• India
• Utilities
• 700 & Above Employee

• Summer Internship

  • Apr 2012 - Jun 2012

  Mumbai Area, India • Collaborate with senior management for developing social media strategy for TATA Power • Developed guidelines for crisis management using Social Media.